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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing …
Starting at $449 per month
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What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. …
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Popular Features
- List management (498)9.292%
- Email deliverability reporting (496)8.989%
- Lead scoring and grading (490)8.686%
- Dashboards (486)8.383%
Reviewer Pros & Cons
- Automation Sequences - SharpSpring makes it really easy to set up automation sequences (Action Groups) that allow you to automate your communications ...
- I'd like to see some survey tools integrated into the platform so that our campaigns can track user feedback (and whether they started/completed a sur...
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Pricing
Lead Gen & CRM
Starting at $449
Cloud
per month
Entry-level set up fee?
- Setup fee required
For the latest information on pricing, visithttps://www.constantcontact.com/pricing…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $449 per month
Features
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Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. The tools are designed to help businesses attract the right leads, nurture them with personalized content, and grow with better conversion.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Constant Contact Lead Gen & CRM Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Lead Management Features
- Supported: Lead nurturing automation
- Supported: Lead scoring and grading
- Supported: Data quality management
- Supported: Automated sales alerts and tasks
Campaign Management Features
- Supported: Calendaring
- Supported: Event/webinar marketing
Social Media Marketing Features
- Supported: Social sharing and campaigns
- Supported: Social profile integration
Reporting & Analytics Features
- Supported: Dashboards
- Supported: Standard reports
- Supported: Custom reports
Platform & Infrastructure Features
- Supported: API
- Supported: Role-based workflow & approvals
- Supported: Customizability
- Supported: Integration with Salesforce.com
- Supported: Integration with Microsoft Dynamics CRM
- Supported: Integration with SugarCRM
Constant Contact Lead Gen & CRM Integrations
Constant Contact Lead Gen & CRM Competitors
Constant Contact Lead Gen & CRM Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android, Windows Phone |
| Supported Countries | Available Internationally |
| Supported Languages | English, French, Spanish, Dutch, German, Italian, Turkish, Portuguese, Romanian |
Frequently Asked Questions
Constant Contact Lead Gen & CRM starts at $449.
HubSpot Marketing Hub, Adobe Marketo Engage, and Salesforce Marketing Cloud are common alternatives for Constant Contact Lead Gen & CRM.
Reviewers rate Lead nurturing automation highest, with a score of 9.5.
The most common users of Constant Contact Lead Gen & CRM are from Small Businesses (1-50 employees).
Constant Contact Lead Gen & CRM Customer Size Distribution
| Consumers | 0% |
|---|---|
| Small Businesses (1-50 employees) | 56% |
| Mid-Size Companies (51-500 employees) | 43% |
| Enterprises (more than 500 employees) | 1% |
Comparisons
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Reviews and Ratings
(670)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
- Recommendations
Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing customer relationships and capturing every interaction. Users appreciate the breadth of features available within Constant Contact Lead Gen & CRM, which allows them to efficiently guide clients in marketing automation and lead generation. With its user-friendly interface and excellent tutorials, Constant Contact Lead Gen & CRM proves to be a cost-effective solution that offers exceptional customer service. Marketing agencies and businesses alike rely on this software to effectively manage growth, engage with customers, and address their marketing and sales strategies in one centralized platform.
The primary use case for Constant Contact Lead Gen & CRM is email marketing, including the sharing of newsletters and nurture content with targeted lists. Sales teams also benefit from the software's ability to automate basic emails and marketing campaigns, freeing up time for higher-value tasks. Additionally, Constant Contact Lead Gen & CRM serves as a powerful tool for marketing automation, website submissions, sales management, and account management. It helps gather leads, send targeted emails to leads and opportunities, and address lead management needs.
Users find that Constant Contact Lead Gen & CRM provides the right information at the right time, enabling them to easily understand their sales process and identify areas for improvement. The software facilitates lead database management, tracking, follow-up, and account management. While reporting accuracy can sometimes be a challenge, Constant Contact Lead Gen & CRM offers white-labeling options and integration capabilities by combining CRM, email marketing, and landing page building into one comprehensive solution.
By utilizing Constant Contact Lead Gen & CRM, businesses have been able to solve various problems related to lead capture, user identification and tracking, CRM functionalities, as well as lead management. The software's lead scoring system allows users to prioritize leads effectively and take focused actions. Sales and marketing teams rely on Constant Contact Lead Gen & CRM to track new business prospects, manage contacts efficiently, and gain an overview of their marketing and sales activities and results.
Constant Contact Lead Gen & CRM has proven valuable for agencies managing websites for multiple clients through its partner portal. It effectively tracks ROI and progress with sales leads, aids in social media planning and automation, and provides lead scoring capabilities. Furthermore, Constant Contact Lead Gen & CRM assists in identifying opportunities, understanding prospects' stage in the pipeline, facilitating projections, budget planning, and determining priorities.
The software has also played a crucial role in tracking marketing efforts such as social media post engagement, email analytics, and landing page development. Users appreciate Constant Contact Lead Gen & CRM's ability to reach out to prospective clients, maintain communication with current clients, and prevent anything from falling through the cracks. Marketing automation, CRM functionalities, persona segmentation, recent interaction history analysis are among the various uses of Constant Contact Lead Gen & CRM. Users have found success in using Constant Contact Lead Gen & CRM for marketing automation, CRM, sales functions, and making calls to numerous countries. The software is used daily for handling incoming leads and contacts, managing and monitoring the sales pipeline, automating workflows, creating custom forms and landing pages, managing email subscriber lists, and deploying email marketing campaigns. It offers flexibility and allows users to maintain a consistent brand experience throughout the client/customer journey.
Constant Contact Lead Gen & CRM has proven effective in optimizing sales through onboarding sales teams and creating sales pipelines, resulting in fewer lost leads and better client and prospect engagement. Users have consolidated their CRM, email marketing, landing pages, and social media tools into Constant Contact Lead Gen & CRM, enabling them to utilize behavioral data for targeting their marketing efforts. As a centralized software solution for managing marketing, sales, and lead management within agencies and businesses, Constant Contact Lead Gen & CRM provides automation capabilities across various teams, including marketing, sales, and finance. It also facilitates contact management and internal communication.
For ad agencies and clients alike, Constant Contact Lead Gen & CRM has become the primary software for lead generation, nurturing, and selling. The live chat feature has been successful in engaging visitors on users' websites. Additionally, the affordability and ease of use make Constant Contact Lead Gen & CRM a good fit for marketing agencies and B2B companies. Organizations rely on it to conduct email marketing campaigns, drive users to landing pages, and manage account notes and vital information.
Constant Contact Lead Gen & CRM helps keep sales information together in one place while strengthening communication between sales and marketing teams. Customers appreciate its native connection with common tools as well as the variety of resources available for digital marketing. With a wide range of marketing and tracking capabilities integrated with third-party platforms, Constant Contact Lead Gen & CRM provides users with a complete view of the customer's experience.
Users have praised the responsive live support team for providing necessary steps and solutions to any issues faced. In summary, Constant Contact Lead Gen & CRM has proven to be an indispensable tool for businesses seeking effective lead management strategies, streamlined communication between teams, and a centralized platform for managing marketing and sales efforts. Its feature-rich capabilities and user-friendly interface make it a valuable asset for both marketing agencies and businesses looking to enhance their customer engagement and drive growth.
Intuitive User Interface: Users have consistently praised the intuitive user interface of Constant Contact Lead Gen & CRM, with many stating that it makes tasks easy to accomplish. Several reviewers have expressed their satisfaction with how easily they can navigate through the platform and perform various marketing activities.
Wide Range of Marketing Capabilities: Many users appreciate the extensive range of marketing capabilities offered by Constant Contact Lead Gen & CRM. They have highlighted features such as automation workflows and personalized messaging, which allow them to create targeted campaigns for their audience. The platform's versatility in managing multiple campaigns has also been commended by several reviewers.
Reliable and Insightful Reporting Tools: Reviewers value the reliability of Constant Contact Lead Gen & CRM's software and its ability to provide insightful reporting tools. The CRM system effectively tracks leads and interactions, allowing users to gain valuable insights into their marketing efforts. This feature has received positive feedback from a significant number of users who appreciate the comprehensive reporting feature provided by Constant Contact Lead Gen & CRM.
Confusing and unintuitive user interface: Users have found the email builder's user interface to be confusing and unintuitive, making it difficult for them to efficiently complete tasks. They have expressed frustration with navigating through the software and understanding how to use its features effectively.
Cumbersome design in menus: The design of the email builder has been criticized for being cumbersome, particularly in the menus for the database and HTML editors. Some users have mentioned difficulties in finding specific options or functions within these menus, which has hindered their workflow and efficiency.
Lack of flexibility and variety in templates: Several users have expressed disappointment with the lack of flexibility and variety in email templates provided by the builder. They feel that there are limited options available, which restricts their ability to create visually appealing and engaging emails.
Users recommend utilizing SharpSpring for its customized reports and other features that cater to individual marketing needs. It is advised to thoroughly learn the system before implementation, taking advantage of the automation features during the 30-day free trial. Users also suggest seeking guidance from the support team, account manager, and onboarding specialist for seamless onboarding. Another important point to consider is to align your CRM requirements with SharpSpring's specialization in marketing automation rather than a comprehensive sales CRM tool. Users propose consolidating campaigns into multiple lists for optimal organization. Overall, users appreciate SharpSpring's customer-centric approach and advanced technology, considering it a cost-effective solution with extensive functionality. It is worth noting that Sharpspring is particularly recommended for businesses heavily reliant on email marketing. Furthermore, users encourage feedback submission to customer service when specific desired features are absent. SharpSpring is deemed suitable for managing sales and marketing activities efficiently while providing robust reporting capabilities. To fully harness its potential, users highlight the importance of investing time in understanding and mastering all of its offerings.
Attribute Ratings
Reviews
(1-2 of 2)Companies can't remove reviews or game the system. Here's why
June 22, 2020
SharpSprings helps a lot!
At our company, we use SS for approx. 5 people. It is utilized by our Online department and our Account Managers.
- Easy to use.
- Complete cloud marketing automation.
- Lots of options.
- Email editor.
- Sales part - funnels.
- Reports.
- More leads.
- Easier making of landing pages.
56.25%
5.6
70%
7.0
N/A
N/A
N/A
N/A
46.66666666666667%
4.7
53.33333333333333%
5.3
SS is faster and offers better marketing automation than some others - but for example, Eloqua is a little bit better - it is smarter at email creation.
7
online manager, account manager, director, new biz manager
7
do not need any specific skills - very easy to use
- forms
- emails
- automated rules
- pipelines and opportunities
- do not know :-/
- chat bot
Yes
Sales manago - it was really slow and communication with support was not very good
- Price
- Product Features
- Product Usability
- Prior Experience with the Product
price
if yes, i will do it the same way.
- Implemented in-house
- i am not implemeting, so i do not know
- Online training
no
no
No
we do not want to pay more then a licence.
Yes
how i wrote before.
i do not know.
- emails
- page builder
- opportunities
- forms
- noone
no
- no
no
- File import/export
- API (e.g. SOAP or REST)
no
no
nothing
no
No
- the upgrade of forms is terrible....
- we would appreciate an upgrade of forms
November 11, 2015
Step into Marketing Automation in Style with SharpSpring
As an online marketing agency, we utilize SharpSpring to capture leads, nurture them, convert them into customers and then build the value of that customer over time. The top problem SharpSpring solves for our clients is helping identify and prioritize leads so that they can spend more time focusing on what is most important. Another problem SharpSpring solves for our agency and our clients, is providing a quality marketing automation software at a price a small business can afford.
- The user interface for SharpSpring has an attractive design that is intuitive. I reviewed several other alternatives which had out-dated interfaces.
- The Visitor ID function of SharpSpring gives a quick overview of who has visited your site and highlights return visitors. You can quickly grab info on both anonymous and captured leads and jump to additional information that can assist with lead tracking and nurturing.
- The SharpSpring custom reports are a great tool to provide info from email campaigns or workflows. I love the ability to use tags on specific emails and then pull a report for that specific tag.
- SharpSpring's email editor has improved dramatically during the time I have been a customer, but it still is not to the level of MailChimp. I would like to see them continue their progress to make the drag and drop editor work more seamlessly.
- A mobile version of SharpSpring would be helpful while outside of the office. I think this is currently in development.
- The ecommerce configuration would benefit from plugins for popular ecommerce platforms.
- In our business, we have been able to save time on inquires by creating a funnel which filters our prospects and provides a score that helps us determine which leads are qualified enough for an in-person meeting.
- We have seen excellent ROI for our clients who have been able to increase organic leads with the use of lead magnets created with SharpSpring forms. The forms not only capture the lead, but they also qualify them for our client.
- We have improved our client's customer service and visibility by creating a post-purchase survey and then push the customer to a service rep or a reviews page based upon their response.
90%
9.0
97.5%
9.8
N/A
N/A
70%
7.0
90%
9.0
13.333333333333332%
1.3
- LoopFuse,Infusionsoft
SharpSpring provided the most features with the best interface within a budget that fit our business model. SharpSpring's interface is more attractive than most marketing automation solutions I have seen. We also liked the fact that the training for SharpSpring did not take as long as some of their competitors. We were also drawn to SharpSpring since they are based out of Gainesville and had met them in person.
2
The main user of SharpSpring in our organization is our creative director who also acts as the marketing automation manager. He helps develop marketing automation strategy, onboard new accounts (including: importing lists, inserting tracking codes, assigning lead values, creating lists and applying settings, creating tasks and workflows, creating campaigns and campaign trackers, creating custom emails and standard emails, creating pipelines and goals). Other functions of the manager are testing forms and notifications and addressing any technical issues with SharpSpring support.
1
SharpSpring is a very intuitive program, so having specific marketing automation training is not required. SharpSpring provides several resources to help new users acclimate to the program including a resource library with screen shot videos showing as well as PDF downloads. An on-screen overlay can be toggled on/off to show exactly what function each button provides.
- Marketing to lead segments based on customer behaviors. We use SharpSpring to trigger email drips for customers and/or leads who visit specific important pages.
- Forms are used to create online assessments to attract new leads and qualify them. For example, we have created a mold assessment for a remediation company for web visitors to determine if they should contact the company for a mold test.
- The anonymous visitor ID is a great way for B2B businesses to identify prospects. We use the company contact look up feature to find the contact info of the anonymous visitor and do research prior to first contact which allows us to have additional info before connecting.
- Call tracking allowed us to see additional leads which were coming in to a google adwords campaign that were not originally attributed to the campaign
- We have used SharpSpring to send a timed automated email to arrive directly after a presentation
- We have been able to create template emails that look personalized to help reduce the time our company spends communicating with prospects
- We look to continue to add additional sales funnels and cross marketing workflows to increase the value of each customer
- We are excited to use the referral form function so clients can refer more business
- We plan to use the magic trick to showcase the abilities of SharpSpring » http://sharpspring.com/blog/article/pick-a-card-a-magic-trick-demonstrating-behavioral-based-marketing-automati?utm=rockmyimage
- Implemented in-house