Constant Contact

Constant Contact

Top Rated
Score 7.8 out of 10
Top Rated
Constant Contact

Overview

What is Constant Contact?

Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a...
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Recent Reviews

Love the Segmentation Tool!

8 out of 10
February 09, 2022
We predominantly use Constant Contact for our mass emailing campaigns. The product allows us to reach more people than other products on …
Continue reading
Read all reviews

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 20 features
  • Email deliverability reporting (136)
    8.6
    86%
  • List management (92)
    8.1
    81%
  • Dashboards (88)
    7.7
    77%
  • Standard reports (89)
    7.6
    76%

Reviewer Pros & Cons

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Video Reviews

Leaving a video review helps other professionals like you evaluate products. Be the first one in your network to record a review of Constant Contact, and make your voice heard!

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Pricing

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Core

$9.99

Cloud
per month

Plus

$45.00

Cloud
per month

CRM Platform by SharpSpring

$449.00

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.constantcontact.com/pricing…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $9.99 per month
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Product Demos

Constant Contact | Features | We Deliver Success | Email Marketing 22s
00:22
Constant Contact | Features | We Deliver Success | List Growth 22s
00:22
Constant Contact | Features | Digital Marketing Tools | Social Marketing 22s
00:22
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Features

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns and track results.

7.6Avg 8.0

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

7.6Avg 7.6

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

7.9Avg 8.2
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Product Details

What is Constant Contact?

Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, Constant Contact aims to help users build strong connections and generate results.

Constant Contact aims to help users:

- Grow their audiences
Build your list fast with landing pages, social media lead ads, and more.

- Deepen customer relationships
Connect with people where they are—via text, email, or social—all from one platform, to drive more engagement and results for your business.

- Simplify social media
Create and manage social posts and ads to generate awareness, drive leads and promote growth.

- Sync with the apps already in use
Connect with digital tools already in use to grow and sell more online, faster.

Constant Contact Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: A/B testing
  • Supported: List management

Reporting & Analytics Features

  • Supported: Standard reports

Pre-Send Testing Features

  • Supported: Spelling and Grammar Check
  • Supported: Email Previews

Additional Features

  • Supported: SMS Marketing

Constant Contact Screenshots

Screenshot of Drag-and-drop email editorScreenshot of Online Marketing platform — Email, SMS marketing, Google ads, social ads, automation, events and more.Screenshot of Integrations with your favorite marketing tools and apps.Screenshot of Campaign Reporting DashboardScreenshot of eCommerce Reporting Dashboard

Constant Contact Videos

Deliver for your business with our Email Marketing tool.
Grow your audience with our List Growth tools.
Simplify your social media efforts with our Social Marketing tools.

Watch Own the smartphone with our SMS Marketing tool.

Constant Contact Competitors

Constant Contact Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

Constant Contact starts at $9.99.

Mailchimp, ActiveCampaign, and Sendinblue are common alternatives for Constant Contact.

Reviewers rate Email deliverability reporting highest, with a score of 8.6.

The most common users of Constant Contact are from Small Businesses (1-50 employees).
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Comparisons

View all alternatives
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Reviews

(1-25 of 109)
Companies can't remove reviews or game the system. Here's why
October 06, 2022

Avoid Constant Contact

Score 1 out of 10
Vetted Review
Verified User
A company that forces you to call a line, wait for a very long time, and gives you no other way to cancel is an unethical company. They specialize in email and sms communications, but only via a phone call will they let you leave them. You're better off going with any other tool for any other reason. It's a slimy business practice. This isn't the 1990s, there is no reason for me to sign up with a credit card online but not be able to cancel it online.

Just call your credit card company and do a chargeback instead. CONSTANT CONTACT IS TERRIBLE, AVOID THEM!
September 26, 2022

Constant Contact Review

Score 1 out of 10
Vetted Review
Verified User
We started using Constant Contact to build our website, with the intent to further our use to include marketing. In my opinion, however, the platform and customer service were both so bad that we've been trying to remove our account AND domain for YEARS, unsuccessfully! I found the changes that were made to Constant Contact and Web Builder only compounded the issue by creating more confusion for their customer service representatives, who were merely able to put a bandaid on the issue that has since continued to arise at every attempt to log in and retrieve our domain and severe ties! I believe you should NOT USE THIS COMPANY'S SERVICES UNLESS YOU WANT TO BE HELD CAPTIVE BY CUSTOMER SERVICE INCOMPETENCE AND UNWARRANTED BILLINGS WITH NOTHING TO SHOW FOR IT!
Score 9 out of 10
Vetted Review
Verified User
Constant Contact is the best tool for communicating information in an attractive way to multiple people with customizable pictures, content, and links. It is also the best option for tracking information regarding what constituents received the email, clicked through, unsubscribed, etc. This platform makes keeping track of data for multiple levels of constituents manageable.
Jason Kelly | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User
Constant Contact is well suited for a small or medium-sized business that needs to send regular marketing emails and collect leads without much headache. The email builder is nice and the extra features, such as event registration and reporting, are helpful, as well. Constant Contact is less appropriate for a larger business that wants to deeply analyze their email success rates.
Score 7 out of 10
Vetted Review
Verified User
I would certainly recommend this as an option. I would also pass only my current email platform for evaluation as well. Constant Contact may be a great fit for some, but I would definitely recommend evaluating several others platforms before making the final decision to choose Constant Contact.
Score 10 out of 10
Vetted Review
Verified User
it's great to manage a database and directly deploy and track metrics for any type of campaign or program type used, but it is not the best or perhaps a lacking of a CRM based interface. The lack of multiple platform scheduling for social media, like Hootsuite or Mailchimp isn't favorable either
Score 8 out of 10
Vetted Review
Verified User
Constant Contact is great when trying to target specific market segments. We typically like to segment our master list by region, but also have product segments, as well. They do provide pre-made segments to start you off too.

We don't usually use their email builder, we find others to be more flexible, intuitive, and have more variety. We do prefer emailing from Constant Contact, however.
Score 8 out of 10
Vetted Review
Verified User
It's well-suited for standard email campaigns with relatively simple text, graphics, and reporting requirements. It's very easy to use, so you can really train anyone to use it, which is not always the case w. email marketing tools. I don't have too much experience with the HTML side so I couldn't speak to that. I think it's less appropriate for email campaigns with more complex requirements, unless you plan on doing this in HTML. The drag and drop interface, while intuitive, has limited options. Unlike other platforms, Constant Contact's emails consistently display as expected in all email clients (Outlook, Gmail, etc.), which is a huge plus. It's also very easy to design and schedule campaigns.
Joseph Alleruzzo | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
It is a good platform for beginners that is easy to use and will not break the bank. People who are just getting accustomed to email marketing can use this to learn. It is not great for more advanced users that wish to do more personalized messaging and implement dynamic creative or promotions.
Elena Mincy | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Constant Contact is very appropriate for us to use to send out newsletters. We wouldn't use Constant Contact for individual communication with one specific person.
Score 8 out of 10
Vetted Review
Verified User
It really depends on the needs of the company. This is a strong tool for when you need to send emails, and track results. If you are looking to get more complex with automation, workflows, drops, etc than other tools that are designed to do this make more sense. If your primary goal is to collect names, email,the, and then report on the email,performance, Constant Contact is a great option.
Score 8 out of 10
Vetted Review
Verified User
Constant Contact works really well for small to medium sized companies. You can easily create branded newsletters or emails, edit templates, and integrate items such as videos and images into your templates. We use the analytics feature frequently to determine what is connecting with our members verse what is not working well. I'd say the software would be more challenging if you had a large organization because importing contacts can be challenging.
Laura Adanne Obi | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
For me, Constant Contact is the top tool when it comes to smart email automation , which allows us to use specific triggers to send emails to targeted recipients. This makes it convenient to send just the right emails to people when they sign up for our product, make a successful or failed transaction etc[.]
Another strong aspect of Constant Contact is its social marketing capability, which makes it convenient managing our Instagram and Facebook ads.
Madison Sophia Bennett | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Constant Contact is a tool that manages metrics so that performance is the best, it guarantees an excellent database management system, the database administration is perfect, I can handle a large number of contacts. I always use Constant Contact on a daily basis and recommend it for large environments.
Score 9 out of 10
Vetted Review
Verified User
Constant Contact is a reliable method for mass emails and tracking, as well as sharing to social media. The platform continues to improve and add features. Somewhat limited is the ability for full customization. But, for our purposes, the given options are sufficient. Scheduling has become easier, and we appreciate the ability to segment out contact populations to customize messages.
Score 7 out of 10
Vetted Review
Verified User
Depending on how and where potential users will implement Constant Contact, it may or may not be the best tool. If your business doesn't need an extensive amount of visual design elements, I think this can be a great tool to give you a branded and polished email. However, if you want very dynamic and visually aesthetic emails - it might not be the best choice.
Casey Cleary (LION) | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
It is well suited if you have a smaller business or group of contacts to nurture and a limited budget, I just find there are other CRM software out there with more functionality so if you just need some simple contact [to] follow up and management this is [a] good option for you.
Score 8 out of 10
Vetted Review
Verified User
Constant Contact is great for our organization as it allows many different departments to send emails to their groups without much hassle. It also works well so that our Marketing team does not have to write every single message that is sent. It seems to work for us. I struggle to come up with scenarios it is not well suited to handle. Maybe if you have a really large email marketing team that likes to do their own thing.
Colleen Kirk | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
This is a great tool for those who can use a WYSISG solution. It allows us to put marketing back into the hands of the local field instead of using corporate resources for every need. Would love some additional training opportunities and would not use it for a large mass mailing from our corporate side just due to the capabilities. However, this is great for de-centralized marketing.
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