Constant Contact

Constant Contact

Top Rated
Score 7.8 out of 10
Top Rated
Constant Contact

Overview

What is Constant Contact?

Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a...
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Recent Reviews

Love the Segmentation Tool!

8 out of 10
February 09, 2022
We predominantly use Constant Contact for our mass emailing campaigns. The product allows us to reach more people than other products on …
Continue reading
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 20 features
  • Email deliverability reporting (136)
    8.6
    86%
  • List management (92)
    8.1
    81%
  • Dashboards (88)
    7.7
    77%
  • Standard reports (89)
    7.6
    76%

Reviewer Pros & Cons

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Video Reviews

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Pricing

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Core

$9.99

Cloud
per month

Plus

$45.00

Cloud
per month

CRM Platform by SharpSpring

$449.00

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.constantcontact.com/pricing…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $9.99 per month
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Product Demos

Constant Contact | Features | We Deliver Success | Email Marketing 22s
00:22
Constant Contact | Features | We Deliver Success | List Growth 22s
00:22
Constant Contact | Features | Digital Marketing Tools | Social Marketing 22s
00:22
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Features

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns and track results.

7.6Avg 8.0

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

7.6Avg 7.6

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

7.9Avg 8.2
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Product Details

What is Constant Contact?

Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, Constant Contact aims to help users build strong connections and generate results.

Constant Contact aims to help users:

- Grow their audiences
Build your list fast with landing pages, social media lead ads, and more.

- Deepen customer relationships
Connect with people where they are—via text, email, or social—all from one platform, to drive more engagement and results for your business.

- Simplify social media
Create and manage social posts and ads to generate awareness, drive leads and promote growth.

- Sync with the apps already in use
Connect with digital tools already in use to grow and sell more online, faster.

Constant Contact Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: A/B testing
  • Supported: List management

Reporting & Analytics Features

  • Supported: Standard reports

Pre-Send Testing Features

  • Supported: Spelling and Grammar Check
  • Supported: Email Previews

Additional Features

  • Supported: SMS Marketing

Constant Contact Screenshots

Screenshot of Drag-and-drop email editorScreenshot of Online Marketing platform — Email, SMS marketing, Google ads, social ads, automation, events and more.Screenshot of Integrations with your favorite marketing tools and apps.Screenshot of Campaign Reporting DashboardScreenshot of eCommerce Reporting Dashboard

Constant Contact Videos

Deliver for your business with our Email Marketing tool.
Grow your audience with our List Growth tools.
Simplify your social media efforts with our Social Marketing tools.

Watch Own the smartphone with our SMS Marketing tool.

Constant Contact Competitors

Constant Contact Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

Constant Contact starts at $9.99.

Mailchimp, ActiveCampaign, and Sendinblue are common alternatives for Constant Contact.

Reviewers rate Email deliverability reporting highest, with a score of 8.6.

The most common users of Constant Contact are from Small Businesses (1-50 employees).
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Comparisons

View all alternatives
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Reviews

(1-25 of 95)
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Score 9 out of 10
Vetted Review
Verified User
We use constant contact to communicate with all of our constituents on a regular basis. Each of our divisions uses the platform to update Current Parents and relay information as needed. We also use it in the Advancement Office to share information with potential donors, store donor contact information and market the school to interested families.
Jason Kelly | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User
Constant Contact is being used as our primary marketing email sending and list storage service. We also use it to for event registration and ticket payment, which integrates with a third-party payment processor. Furthermore, we use Constant Contact's reporting tool to measure email open and click rates and perform AB test to improve those numbers.
Score 7 out of 10
Vetted Review
Verified User
We used Constant Contact for several of our clients to deliver electronic emails. We did experience some difficulties with the product. After getting several positive reviews for an alternative platform, we stopped our subscription to Constant Contact and went with the other option. We are much happier now.
Score 10 out of 10
Vetted Review
Verified User
I used it as the main database management tool, while also using it for our email marketing campaigns and email analytics. I took over sole access of the platform and used the image editor, HTML and text editor versions, deployed surveys, landing pages and event invitation emails. We even used it for sharing a weekly covid-19 awareness poll, to make sure no one was exposed or feeling symptoms during the height of the covid situation. I could comfortable train someone in relatively short amount of time to use it proficiently, despite not having received any training. that's how intuitive the program is.
Score 8 out of 10
Vetted Review
Verified User
We predominantly use Constant Contact for our mass emailing campaigns. The product allows us to reach more people than other products on the market. We are able to segment our audience into regions and divide them among our sales guys. This way, we are able to connect sales with their target market and make sure customized content goes out to each region.
Score 8 out of 10
Vetted Review
Verified User
We used Constant Contact in our Marketing department for email marketing and sales campaigns. Our Account Management department also used it to stay engaged with health plan members (e.g. quarterly newsletters, webinar invites, etc.) and clients (e.g. quarterly updates, surveys). It allowed us to send customized emails to specific populations of customers.
Joseph Alleruzzo | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Constant Contact is primarily used for mass email communications for a number of clients that I have worked with for marketing efforts. In addition to email distribution, there is also A/B testing and a reporting suite that displays key metrics relevant to their business. It is easy to use and scales work well.
Elena Mincy | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Constant Contact is utilized by our Program Administrative Assistants. We utilize Constant Contact to send out community resources to the families we work with. We also use Constant Contact to develop surveys for parents to complete about their children that are enrolled in our after school programs. Constant Contact allows us to get out newsletters and other pertinent information to our families.
Score 8 out of 10
Vetted Review
Verified User
We used Constant Contact to send our newsletters as well as segmented emails. We would create lists of audiences and import them into CC and then send these emails to our recipients. Our account management and digital marketing trams collaborated on these emails. Our goal was to find a scalable system to send targeted emails. For some clients we used integrations with their CRM or forms to directly input data into CC and make segmenting easier.
Score 8 out of 10
Vetted Review
Verified User
At my organization we use Constant Contact nearly everyday to interact with our customers and members. By easily creating emails and newsletters to be sent to all of our clients, we've seen higher opening rates, more clicks within emails, and higher engagement with our programs. We also use it to create various marketing campaigns and the process has been easy for our staff members to use.
Laura Adanne Obi | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Constant Contact is a very important tool within my department for the different kind of email campaigns we run.
Our use of Constant Contact has saved my company time and allowed us acquire new customers and maintain existing customers, whilst expending very little in contrast to other marketing mediums we use to reach out to customers.
Score 9 out of 10
Vetted Review
Verified User
We have used Constant Contact for quite a bit for both our B2C list as well as our B2B list for media contacts that we would send our press releases to. Almost all of our time has worked within the software a little bit, but a lot of our Operations department deals with it directly since we have deliverables to complete with email campaigns for clients.
Madison Sophia Bennett | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
[Constant Contact] is very appropriate for managing our contact metrics for emails, we know that we must purge contact lists and with Constant Contact it is possible, we have also managed our entire extensive contact base with Constant Contact. I have a large number of contacts with Constant Contact and I like to be able to handle all the metrics without problems.
Score 9 out of 10
Vetted Review
Verified User
Constant Contact is used primarily by our Marketing and Client Relations departments to address our need to email press releases, firm announcements, etc. to large groups at one time. We are also able to customize messages for sub-groups within larger email blasts.
Score 7 out of 10
Vetted Review
Verified User
Constant Contact is used by anyone who is sending out communication externally -- it's the email tool of choice for this company. Although it can be a quick* tool to get a polished email out fairly simply, it doesn't offer a lot of customizations or design functionalities that some competing drag-and-drop email tools.

*it's quick once you've learned it + spent time with it... there is a bit of a learning curve.
Score 8 out of 10
Vetted Review
Verified User
Constant Contact is used to email a number of different constituencies, both internal and external, at our organization. It is used by the entire organization and across many departments. For us, it can be used for Marketing, Fundraising, Membership, and communicating with other interested parties. Constant Contact is our only email marketing tool.
Score 10 out of 10
Vetted Review
Verified User
Our business development team has used Constant Contact for over ten years now sending our quarterly e-blasts to our entire database of clients, architects, engineers and vendor partners. The ease of start up and implementation was what initially attracted us to the platform. We love the ability to view the analytics to see who is opening our messages and for how long. This is an invaluable tool in tracking a segment of our client touches.
Colleen Kirk | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
We are using Constant Contact to provide an email solution that is user-friendly for our local marketing groups. It allows us to keep our brand guidelines while giving local marketing the tools they need to send out information in a timely and measurable way.
Gary Gray | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Constant Contact is being used primarily by me at a small non-profit organization. It allows our organization to message our members and register them for events - although we haven't had in-person events in over a year, so primarily it's just been used for email messaging during that time. We have several different groups within our membership base, both geographically can categorically, and CC allows us to target different groups with different emails.
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