Contentsquare Review
Contentsquare is used for us to be able to quickly and easily analyse the performance of various components on our pages, and provide a …
Overview
What is Contentsquare?
Contentsquare is a digital experience analytics cloud designed to help companies understand hidden customer behaviors, and use those insights to drive more successful experiences. It includes functionality from the former Clicktale heatmap, session recording, and A/B testing tool and now…
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What is Contentsquare?
Contentsquare is a digital experience analytics cloud designed to help companies understand hidden customer behaviors, and use those insights to drive more successful experiences. It includes functionality from the former Clicktale heatmap, session recording, and A/B testing tool and now boasts a…
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- Free Trial
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- Premium Consulting/Integration Services
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Product Details
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- Competitors
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What is Contentsquare?
Contentsquare Features
Customer experience management Features
- Supported: Product usage analytics
- Supported: Customer experience profiles
- Supported: Customer experience dashboard
- Supported: Customer journey mapping
- Supported: AI-powered recommendations
- Supported: Multi-channel customer feedback collection
Results and Analysis Features
- Supported: Heatmap tool
- Supported: Click analytics
- Supported: Scroll maps
- Supported: Form fill analysis
- Supported: Conversion tracking
- Supported: Goal tracking
- Supported: Session Recording and Replay
- Supported: User Segmentation
Mobile Capabilities Features
- Supported: Responsive Design for Web Access
- Supported: Mobile Application
- Supported: Dashboard / Report / Visualization Interactivity on Mobile
Security and Administration Features
- Supported: Secure web hosting
Additional Features
- Supported: Struggle analysis
- Supported: Merchandising analysis
- Supported: AI insights
- Supported: Lookback analysis
- Supported: Impact quantification
- Supported: Mobile apps analysis
Contentsquare Competitors
Contentsquare Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Frequently Asked Questions
Contentsquare is a digital experience analytics cloud designed to help companies understand hidden customer behaviors, and use those insights to drive more successful experiences. It includes functionality from the former Clicktale heatmap, session recording, and A/B testing tool and now boasts a suite of customer journey analytic capabilities.
The most common users of Contentsquare are from Enterprises (1,001+ employees).
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(71)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
ClickTale is a versatile tool that allows users to analyze their website's performance and identify areas for improvement. Detailed heat maps provide visual insights into the sections of the website that attract the most interest. With conversion funnels, users can segment and analyze visitor behavior, helping them define essential business metrics and KPIs. Valuable insights into visitor interactions and behavior are gained through features like visitor recordings and form completions. ClickTale is widely used by various teams, including sales, customer service, and analytics, on a daily basis. It seamlessly integrates with other analytical tools such as Google Analytics to track website flow and layout effectiveness. By searching and analyzing customer behavior using heat maps and session recordings, users gain actionable insights and can set specific alerts for changes in KPIs. ClickTale is a preferred choice for web analytics teams, digital marketers, and UX designers to understand user behavior and identify pain points on websites. It also helps in evaluating features, layout, and design for eCommerce platforms, aiding informed decisions regarding product updates and changes. Additionally, ClickTale is invaluable for identifying user issues, validating UX through testing hypotheses, and generating new ideas for content and functionality. Some users even recommend ClickTale as a valuable tool for monitoring and improving PPC campaigns while managing their accounts.
Valuable Video Recordings: Users find the video recordings of user sessions to be invaluable as they allow them to see the cursor movement, scrolling behavior, and how users find what they are looking for on a webpage. This feature is highly appreciated by many reviewers.
Insights from Heatmaps: The mouse hover heat map provides users with insights into where users are looking on the webpage, helping them identify areas where users may mistakenly think non-clickable items are clickable. Many users appreciate this feature and find it helpful in improving their website's usability.
Comprehensive Data Analysis: Users find ClickTale's data analysis capabilities extensive, allowing them to connect the dots and understand how sales have improved or dipped. The clear and logical presentation of data in ClickTale is highly appreciated by users as it helps them easily understand the information provided. Several reviewers have praised ClickTale for its comprehensive data analysis features.
Limited Access Rights: Some users have expressed frustration with the inability to grant others in their company restricted access rights, which has resulted in them being the sole point of contact for anything related to Clicktale.
Lack of Reporting Capabilities: Several reviewers have found Clicktale to be labor-intensive for gathering and analyzing data as it lacks the ability to build reports using quantitative data. This limitation has made it challenging for users to extract meaningful insights from the platform.
Restrictions on Gold Subscription Features: Many users have mentioned their disappointment with the lack of functionality available in Clicktale's gold subscription. They have stated that several desired features require an enterprise-level subscription, limiting their ability to fully leverage the tool's capabilities.
Attribute Ratings
Reviews
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December 30, 2023
Contentsquare Review
- Being able to easily analyse how our pages are performing, allowing us to make relevant updates to them to ensure they are doing what we need them to do for our customers
- Improve web site efficiency
- Identify main painpoints
- Identify quick wins on pages content
December 27, 2018
Using ClickTale to drive customer insight
- Identifying barriers in the customer journey
- Ability to segment and filter recordings and heatmaps using segments
- Integrate with Analytics and Optimisation solutions
- Define specific key business KPI's and metrics
- Easy to use UX
May 17, 2014
An expert at what it does, but limited to that.
Score 8 out of 10
Vetted Review
Verified User
- The main area that ClickTale has helped our company in, is target marketing.
May 14, 2014
A Good Product
Score 10 out of 10
Vetted Review
Verified User
- Better customer service
May 14, 2014
Powerful Insights with ClickTale
Score 9 out of 10
Vetted Review
Verified User
- Haven't been able to measure ROI yet, but it has definitely allowed us to improve our website. We recently published a page that took us about 6 hours of time to develop, and we were about to invest another 10 hours to improve the page. We watched how visitors were interacting with the page and decided the content was not valuable so we deleted the project and saved us 10 hour of time.
May 14, 2014
Clicktale - a necessary business resource
Score 8 out of 10
Vetted Review
Verified User
- We've had trouble calculating and quantifying an ROI, however the overall impression is faster conversation, larger orders, and better customer experience.
April 29, 2014
The ClickTale Tale
Score 9 out of 10
Vetted Review
Verified User
- Better understanding of analytical results
- Better efficiency b/c we're able to direct agency resources to the source of issues faster and earlier
- UX and A/B testing is driven by actual customer experiences on the site
December 20, 2013
ClickTale, Not for Everyone
Score 2 out of 10
Vetted Review
Verified User
- Rarely was actionable insight taken from the ClickTale tool that resulted in a better user experience on our website. We made small changes on different aspects of our webpages that typically did not show an improvement over the previous versions.
- The dedicated time and resources in the ClickTale tool did not justify the investment. The heat maps can be helpful but they are based on mouse clicks (Google Analytics can help with that). Watching recordings can get time consuming and don't always provide enough data for an actionable takeaway.
- If you take the approach of identifying a potential problem on your website first, then using the ClickTale tool to dig deeper in the issue, you might find the tool helpful. However, make sure you gather enough data on the potential issue before making changes to your site (and monitor the changes afterward).
December 17, 2013
A great heatmapping and low-budget user testing tool.
Score 8 out of 10
Vetted Review
Verified User
- ClickTale's heatmaps have definitely informed conversations as to what features users are interacting with and whether a feature is findable.
- Coupled with my company's proprietary A/B test platform, ClickTale has been a useful validator of results.
December 15, 2013
A very cool tracking product.
Score 7 out of 10
Vetted Review
Verified User
- increased conversion by discovering a field in the conversion process was acting up / defects
December 14, 2013
Clicktale is a tool that has furthered my career, plain and simple.
Score 9 out of 10
Vetted Review
Verified User
- I learned how effective some of our image carousels were. How only 10% of a page visitors were being exposed to only the first slide. People were scrolling down or leaving the page without ever being exposed to 90% of the content. Once I provided this input to stakeholders it was an easy sell to redesign this aspect of the page.
- I used the mouse-move heat map to analyze user interaction with the footer. Showing stakeholders the before and after redesign heat maps did wonders for improving my credibility as an usability analyst.
- We used Clicktale to help analyze our 404 error page effectiveness. Our redesign gave us a 14% lower bounce rate on our redesigned 404 error page. Stakeholders appreciated a quantitative measure to gauge the success of that project.
December 11, 2013
Great Actionable Qualitative Insights
Score 8 out of 10
Vetted Review
Verified User
- Improvement in landing page conversions directly contribute to revenue for us. By implementing the actionable insights that we got from the tool, helped us improve landing page performance drastically which contributed to increased revenues.
November 08, 2013
Clicktale is a great tool to analyze user bahavior
Score 10 out of 10
Vetted Review
Verified User
- The most positive impact from Clicktale is that helped us streamline the forms we used and fix problems that we couldn't see when we were analyzing just numbers from our analytics dashboards.