What is Conviva?
Conviva is a census, continuous measurement and engagement platform for streaming media. Powered by Conviva's Stream Sensor™ and Stream ID™, the real-time platform helps marketers, advertisers, tech ops, engineering and customer care teams to acquire, engage, monetize and retain their audiences. Conviva supports brands like CCTV, DAZN, Disney+, Hulu, Paramount+, Peacock, Sky, Sling TV, TED and WarnerMedia in unlocking opportunity in streaming media. The vendor states the Conviva platform processes nearly 2 trillion streaming data events daily, supporting more than 500 million unique viewers watching 200 billion streams per year across 4 billion applications streaming on devices.