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It's absolutely ideal for programming. Today, most programming environments are available for free and enthusiasts can tinker with programming on their own. But Coursera structures that process and presents iteratively more complex assignments to the student.
I found it useful for non-programming. I took a refresher Calculus course and the user was able to enter solutions symbolically which I found impressive.
Coursera's coverage is great, they have training materials on literally every subject you can imagine. The only one scenario that I think an organization can benefit from this is instead of sending their employees to offline training session which ends up becoming expensive, now everyone can take quality online training sessions.
It is a great resource if you have an interest in something, but do not want to take a full college course or go back to college. If you want to stay busy and build some skills casually, this is a great alternative to a college. It also helps boost a resume, as it shows you are genuinely interested in learning new things and growing.