Crayon Intel Pro

Crayon Intel Pro

Score 7.3 out of 10
Crayon Intel Pro

Overview

What is Crayon Intel Pro?

Crayon headquartered in Boston offers the Crayon Intel Pro marketing intelligence suite, including competitive intel and analysis, market and product trends, and search tools (e.g. filters and views) for making data intelligible.
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Recent Reviews

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Pricing

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What is Crayon Intel Pro?

Crayon headquartered in Boston offers the Crayon Intel Pro marketing intelligence suite, including competitive intel and analysis, market and product trends, and search tools (e.g. filters and views) for making data intelligible.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Product Demos

Welcome to Crayon!
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Product Details

What is Crayon Intel Pro?

Crayon headquartered in Boston offers the Crayon Intel Pro marketing intelligence suite, including competitive intel and analysis, market and product trends, and search tools (e.g. filters and views) for making data intelligible.

Crayon Intel Pro Video

Crayon Intel Pro Overview

Crayon Intel Pro Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews and Ratings

 (8)

Reviews

(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
September 10, 2021

Best CI tool on the market

Eric Serdar | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Crayon Intel is a crucial part of our Competitive Intelligence program. It helps us monitor news about our top competitors, build and update battle cards, and see what deals are competitive and who we're winning or losing to. We have several different teams that consume the content we compile in Crayon, but only have 2-3 power users who create and then push the content to the other teams.
  • Win/Loss Analysis
  • Competitive Listening
  • Battlecard Creation
  • Filtering for Crayon Impact
  • Dislike option for when mentions of non-competitors get tagged
  • Better editor for the share option on boards
I love this tool. It has been amazing for my team. We've gone from being reactionary with competitor intel to being proactive with it. We're able to go to our Sales, Marketing, and Executive Leadership teams and say, "here's what we're seeing from competitors. This is what we're going to do as a result". It's allowed us to make great strides as a Product Marketing Team and we're seeing big results in more closed deals.
  • Battlecards
  • Win/Loss Analysis and Dashboard
  • Competitive Listening
  • Analyst helping monitor and identifying competitor changes
  • Has helped us close more deals when going up against competitors
  • Identify where we're weak on messaging and rebuttals for certain competitors
The core features of all of these are essentially the same. Crayon Impact (the win/loss side) is what won us over compared to the other tools that we demoed.
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