Name: CreateSend
Author: CreateSend

Help Desk

Web and Video Conferencing

Customer Support

Online Learning

Education

Business Intelligence (BI)

Collaboration

Embedded Business Intelligence (BI)

Visual Collaboration

Enterprise

Accounting

Payment Gateway

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Course Authoring

Credentialing

HR Management

On-Demand Payment

Payroll

Professional Employer Organizations (PEO)

Resume Parsing

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

AI Agent Builder

API Management

Browser

Cloud Storage

Component Content Management

Data Center Infrastructure Management

Data Pipeline

Data Quality

Endpoint Encryption

Fraud Detection

In-Memory Databases

Integration Platform as a Service (iPaaS)

Interoperability

Managed Print

Managed Public Cloud Infrastructure

Metadata Management

Network Performance Monitoring

Password Management System

Relational Databases

Virtual Private Network (VPN)

Voice Recognition

Vulnerability Management

Web Application Firewalls

Information Technology

A/B Testing

Ad Serving & Retargeting

Advertising Agency

All-in-One Marketing

Content Management

Email Marketing

Event Registration

Heatmap and Session Recording

Intent Data

Landing Page

Marketing Automation

Marketing OS

Social Media Management

Survey & Forms Building

Swag Management

Web Analytics

Webinar

Marketing

Project Management

Prototyping

Transcription

Professional Services

Customer Relationship Management (CRM)

Point of Sale

eCommerce

Sales

Antivirus

Insider Risk Management

Secure Service Edge (SSE)

Security

Church Management

Legal Research

Library Management

Vertical-Specific

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CreateSend is an email marketing platform offered by Byrne Ventures Limited, trading as ACTON BV. According to the vendor, the platform is designed to assist small to large organizations in creating, sending, and measuring effective email marketing campaigns. It is intended for use by marketing professionals, e-commerce businesses, non-profit organizations, retail companies, and professional services firms. The platform offers a range of features that can help businesses build strong customer relationships and grow their email marketing lists.

## Key Features

**Email Campaigns**: According to the vendor, CreateSend allows users to share offers and stay connected with key stakeholders, facilitating the building and maintenance of client relationships.

**Email Templates**: The platform provides users with a selection of free email templates to choose from, with the option to request a custom-designed template for a unique approach, as stated by the vendor.

**Devices**: CreateSend allows users to optimize their email campaigns for desktop and mobile devices. The vendor claims that the platform provides a preview function to ensure that emails look great on all devices.

**Video**: According to the vendor, CreateSend enables users to easily include videos from Vimeo or YouTube in their email campaigns, offering the ability to engage the audience with multimedia content.

**Connection Made Easy**: The vendor states that CreateSend offers a user-friendly interface, allowing users to start sending beautiful emails that deliver the desired results. The platform is also GDPR compliant, ensuring compliance with data protection regulations.

**Email Marketing Made Easy**: CreateSend provides a drag-and-drop editor for creating professional email marketing campaigns, according to the vendor. The platform aims to simplify the process and offers customizable templates for personalized campaigns.

**Create Customer Journeys**: According to the vendor, CreateSend includes a visual journey designer to keep the audience engaged. This feature allows users to build strong customer relationships by delivering targeted and relevant content.

**Smarter Transactional Email**: CreateSend offers optimization and measurement capabilities for transactional emails, as claimed by the vendor. Users can improve the value and effectiveness of their transactional emails through this feature.

**Powerful Reporting**: The platform provides real-time reports on opens, clicks, bounces, and more, as stated by the vendor. Users can easily analyze and compare multiple campaigns, with full integration with Google Analytics.

**Contact Management**: CreateSend allows users to import email lists, segment subscribers, and target specific groups with relevant emails. The vendor also states that the platform offers automated list management to remove duplication and update unsubscribers.

Mad Mimi is an email marketing solution targeted at SMBs, designed to be intuitive and straightforward. It was acquired by GoDaddy in August 2014 to expand their small business support offerings.

Basic

Silver

Gold

Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

Lite

Standard

Premium

CreateSend

Software for bulk creation, sending and tracking of Emails for marketing purposes.

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

WYSIWYG email editor

Users can create html emails through a drag-and-drop interface, without html coding knowledge.

Dynamic content

Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

Ability to test dynamic content

Users can test dynamic content prior to launching a campaign.

Landing pages

Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

A/B testing

Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

Mobile optimization

Users can easily optimize emails and landing pages for mobile devices.

Email deliverability reporting

The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

List management

This involves creating, filtering, editing, merging and de-duping lists of contacts.

Triggered drip sequences

The software allows users to set up automatic / drip email campaigns triggered by certain events.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

URL Validation

This allows marketers to validate URLs and find any broken links before sending out their email campaigns.

Link Tracking

This allows marketers to verify that proper link tracking is set up before sending out their email campaigns.

Image Validation

This allows marketers to validate images used in their emails to ensure images and GIFs display correctly in their audience’s inboxes.

Inbox Display

This allows marketers to see how their emails will be displayed within different web browsers and within different email service provider (ESP) platforms.

Email Accessibility Tools

This type of tool scans emails before they are sent out to ensure that design and code are optimized for accessibility across different browsers.

Spelling and Grammar Check

This feature checks emails for spelling and grammatical mistakes before they are sent out.

Spam Testing

Spam testing allows marketers to test their email against most major spam filters before sending out their email campaigns.

Email Previews

This allows marketers to test out emails to see how they will display across multiple different applications and web browsers.

Assign Reviewers

This gives marketers the ability to assign individuals to review an email from within the email marketing software.

Email Version Control

This allows marketers to keep track of which individual made a revision to an email and when.

Task Lists

This gives marketers the ability to create task lists associated with the email review and approval process.

Review Status Updates

These status updates may be pushed through third-party tools, or sent directly via the application itself.

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CreateSend

Overview

What is CreateSend?