Name: Creator by Zmags
Rating: 6 (2 reviews)
Author: Zmags

Communications Outsourcing

Help Desk

Web and Video Conferencing

Customer Support

Mobile App Development

Push Notifications

Development

K-12 Online Learning

Education

Audit

Business Intelligence (BI)

Collaboration

Embedded Business Intelligence (BI)

Environmental Health and Safety (EHS)

Org Chart

Procurement

Enterprise

Accounting

Crypto Asset Management

Merger and Acquisition

Subscription Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Employee Recognition

Employer of Record (EOR)

HR Management

Payroll

Recruitment Agency

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Browser

Cloud Storage

Consulting and Advisory Services

Data Center Infrastructure Management

Data Center Virtualization

Data Observability

Data Pipeline

Distributed Denial of Service (DDoS) Protection

Enterprise Architecture Management

Extended Detection and Response (XDR)

Fraud Detection

IT Infrastructure Monitoring

Integration Platform as a Service (iPaaS)

Internet of Things (IoT)

Network Monitoring

Network Performance Monitoring

Remote Monitoring and Management

Software Defined Networking (SDN)

Tower Servers

Vulnerability Management

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Audience Engagement

Contact Management

Content Management

Email Marketing

Heatmap and Session Recording

Landing Page

Marketing Automation

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Lead Generation Services

Product Configuration

Quote to Cash

Sales Coaching

Sales Gamification

Sales Intelligence

Sales

Auto Repair

Construction Workforce Management

Emergency Notification

Oil and Gas

Public Sector Software

Vertical-Specific

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### Content Creation
Users generally appreciate the ease of use and efficiency that Creator by Zmags brings to content creation. They highlight the platform's ability to facilitate the creation of engaging and dynamic content without the need for technical coding skills. However, some users have encountered challenges with aspects like reporting and tool functionality, indicating room for improvement in these areas. Despite these minor drawbacks, the overall consensus leans towards a positive perception of Creator by Zmags's content creation capabilities.

### User Experience
Users consistently highlight the ease of use and efficiency of Creator by Zmags in enhancing user experiences. While some mention minor challenges with the interface, the overall sentiment leans towards a positive user experience. The platform's ability to empower teams to create interactive and visually appealing content without extensive coding knowledge is a key factor in its favor. Additionally, the support provided by the Creator team is commended for its responsiveness and assistance in optimizing user experiences efficiently.

### Design
Users consistently praise Creator by Zmags for its effortless design capabilities. The platform is lauded for enabling design and marketing teams to create engaging content without the need for extensive coding knowledge or developer involvement. Reviewers highlight that Zmags has empowered them to bring their brand to life through visually appealing landing pages, effectively addressing the challenge of explaining complex products through innovative design solutions. Additionally, users have reported significant increases in engagement metrics on pages created using Zmags, indicating the platform's effectiveness in enhancing design experiences for their audience.

### Development
Users consistently highlight Creator by Zmags for its efficient development process, enabling teams to create dynamic web experiences without the need for extensive technical knowledge. The platform's user-friendly interface and streamlined workflow have been commended for simplifying the creation of interactive content, ultimately enhancing the overall design and functionality of websites. Additionally, reviewers appreciate how Creator by Zmags empowers design teams to produce rich web content quickly and independently, reducing reliance on developers and coding expertise.

### Templates
Feedback on Creator by Zmags's template capabilities is diverse, with users expressing a range of perspectives. While some appreciate the flexibility to bring their visions to life without template constraints, others find the absence of quick plug-and-play templates a minor drawback. The need to duplicate existing pages for template consistency is noted as a workaround, albeit not a significant hindrance. Despite the mixed opinions, the platform's templates have proven instrumental in enhancing engagement metrics and effectively showcasing complex product information.

Based on user reviews, the following recommendations for zmags can be summarized:

1. Use the self-hosted version of zmags instead of the cloud version. This allows for greater control and customization options.

2. Consider purchasing zmags as it offers a great creative solution for teams without a lot of technical front-end web experience or resources.

3. Utilize zmags for creating custom landing pages that can easily be updated internally. It provides an easy-to-use platform for this purpose.

In addition to these recommendations, users appreciate the fast and helpful client support provided by the zmags team. However, they advise caution regarding the potential lack of SEO benefits and the costs associated with a Creative Agency. They also suggest setting up unpublished practice projects before publishing to avoid using activation credits unnecessarily. Overall, users find zmags to be an easy-to-implement digital catalog solution that is customer-friendly with good user features.

Zmags has helped businesses solve several key business problems by providing an easy-to-use platform that allows users to create engaging and dynamic content without the need for coding skills or developer involvement. This has resulted in major workflow improvements by eliminating bottlenecks caused by Dev teams, enabling quick-to-update solutions for brand eComm sites, and reducing project timelines.

Users have created product landing pages, digital edition back issue archives, interactive quizzes, and slideshows using Zmags. The platform has enabled these businesses to effectively explain their products and services resulting in major engagement metric increases on Zmags pages. By implementing baseline best-in-class UX and site functionality, businesses have increased mobile transactions and time spent on page—demonstrating the effectiveness of this platform when it comes to increasing customer engagement. In summary, Zmags provides a powerful solution for businesses struggling with workflow timelines, technical coding skills, and time-sensitive content updates.

Creator by Zmags is a content marketing application that helps marketers create and publish engaging digital experiences in minutes, without writing code.  Retailers can use the drag-and-drop technology to create and deliver the rich, shoppable experiences to drive engagement and conversions.

Business Plan

Essentials Plan

Enterprise Plan

Agency Plan

Freelancer Plan

Freelancer Pro

BuzzSumo is an influencer marketing platform focused on influencer location, author reports, content analysis for locating trends, and domain comparisons, useful for competitor analysis. The analysis engine is intentioned to track and optimize content marketing efforts.

BuzzSumo was acquired by Brandwatch, which is now a Cision company (acquired February 2021).

Content Creation

PR & Comms

Suite

BuzzSumo

Creator by Zmags

Content marketing is any marketing format that involves the creation and sharing of media and publishing content in order to acquire customers. Content Marketing’s basic premise is to provide some valuable information that stops short of a direct sales pitch or call to action, but which seeks to positively influence a customer in some way. This information can be presented in a variety of media, including news, video, white papers, ebooks, infographics, case studies, how-to's, Q&A’s, photos, etc. Content marketing software is designed to assist in building this content by scouring the web for relevant articles and managing and organizing marketing assets.

Content Marketing

Zmags

Features related to the creation of content for marketing purposes.

Ideation

Includes tools for creative development, such as ideation workspaces, guides to certain topics or channels, briefs, recommendations, and/or access to agencies.

Approval workflows

Allows users to lay out and track, in some cases automatically, workflows for content approval.

Content collaboration

Includes features for collaborating on content that is created internally or commissioned/licensed from external sources.

Content calendar

Allows users to schedule and plan the creation and/or distribution of content.

Network for content licensing/production

Includes access to a database of content that can be licensed or a talent network for licensed content production.

Payment/Resource management

Allows users to budget for content creation costs and/or make payments to contractors, agencies, etc.

Content Publishing

Features related to the organization and distribution of marketing content.

Content hub

Platform has a central location, such as a gallery or repository, for organizing all content. This enables easy internal access, and may allow for automated or personalized distribution.

Forms / Gated content

Users can set up forms for lead generation, which can be used to gate content. Forms may pop-up (to gate the site itself) or prompt users to register for a download.

Embedded CTAs

Supports the creation of embedded Calls To Action, which are forms or links embedded in the content or the content stream.

Content distribution

Allows users to push content to different channels, such as social media or websites, from within the tool. This may be handled via integrations.

Content promotion

Includes tools for promoting content by connecting to paid and earned media channels.

Content automation

Allows users to set up automated distribution, personalization and/or curation.

Content Reporting & Analytics

Features related to tracking, measuring, and analyzing content creation processes and content performance.

Audience profiling and targeting

Determines profiles—types that can be used for segmentation—based on audience behavior or demographics. Helps deliver targeted content via website personalization and/or marketing automation campaigns.

Closed-loop tracking and reporting

Tracks the impact of content on the buyer’s/customer’s journey and ROI.

Content performance analytics

Provides insights around how individual pieces of content are performing. Content performance is measured in terms of engagement and/or conversion by piece of content, by channel.

Campaign optimization dashboard

Provides a quick view on content performance and allows users to make changes to which channels and which content is being promoted or displayed.

Competitive analytics

Provides a view on competitors' content performance and/or strategy for comparison.

Content production analytics

Analytics around time and money spent for content production.

Page-level engagement analytics

Analytics around audience engagement with individual pages of content, for a granular look at content performance.

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Creator by Zmags

Overview

What is Creator by Zmags?