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Crunchbase

Score6.4 out of 10

72 Reviews and Ratings

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What is Crunchbase?

Crunchbase is a provider of private-company prospecting and research solutions. The vendor boasts that over 60 million users—including salespeople, entrepreneurs, investors, and market researchers—use Crunchbase to prospect for new business opportunities, and that companies all over the world rely on Crunchbase to power their applications, making over 3 billion calls to their API each year.

Categories & Use Cases

Key Features

Learn about the best (and worst!) features Crunchbase has to offer, as determined by TrustRadius' reviewers.
Based on 72 ratings of Crunchbase's features
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Top Performing Features

  • Ideal customer targeting

    Includes capabilities for determining ideal customer characteristics and targeting new prospects that match the ideal customer profile; this capability is automatic or semi-automatic.

    Category average: 7.9

  • Automatic data refresh

    Contact and company data are automatically kept up to date.

    Category average: 7.7

  • List upload/download

    Lists can be easily and quickly uploaded or downloaded from the platform.

    Category average: 7.9

Areas for Improvement

  • Sales email templates

    Users can create and share templates for emailing leads. May also include template testing capabilities, or other analytics that will recommend a template for a particular lead.

    Category average: 7

  • Append emails to records

    Allows users to selectively or automatically append email threads and attachments to leads/contact records.

    Category average: 7.2

  • Contact information

    Information about individual contacts is available and high quality.

    Category average: 8

Reviews

What users are saying about Crunchbase.
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Crunchbase under delivers for us

Verified User
Consultant in Corporate (1-10 employees employees)

Use Cases and Deployment Scope

Used to ID decision makers in companies. Primarily for M&A projects. We have found that 40% of the emails are invalid. We have never been able to reach customer support in the one year period we have tried to use their products. In my opinion, customer support apparently is a concept but not practiced.

Pros

  • Collect there subscription fees
  • tell the customer about the info they will not be able to access without an upgrade
  • talk about the non existent customer service.

Cons

  • screen data quality
  • need reachable customer support that actually calls back
  • better explanation of upgrades

Return on Investment

  • In our experience, contact info quality is poor
  • I think the Information accumulation format is very good
  • In my experience, descriptions of upgrades are poor

Usability

Why should you check out Crunchbase to improve your quality lists

Incentivized
Verified User
Manager in Sales (11-50 employees employees)

Use Cases and Deployment Scope

Mainly to create lists from zero to approach new leads via outbound efforts. It's now the only way we use to create those lists so we can have accurate companies according to our ICP and the filters that crunchbase is able to provide to us

Pros

  • Lists
  • Filters
  • Price

Cons

  • Contact base
  • Export options
  • Update segmentation

Return on Investment

  • Easy to use
  • Fast access
  • Improved our market research

Usability

Alternatives Considered

Apollo.io

Other Software Used

Apollo.io, LinkedIn Sales Navigator

Worth a purchase but not enough data on UK businesses

Christian BrockView profile
Director in Sales at Salestechnic (1-10 employees employees)

Pros

  • User friendly
  • Good filters
  • Exporting data out is easy

Cons

  • Not enough data on UK businesses.
  • Not much context in terms of individual businesses maturity stage.
  • Categorisation of firmographic data widely varies and often wrong such as industries.

Return on Investment

  • It certainly was a good starting point.
  • Helped build targeted data for sales prospecting.
  • Covered cost.
  • Limited use case as a database for the UK is fairly small.
  • Tagging was poor so slowed down list building.

Great tool for startups!

Hamid FarzanehView profile
CEO and Co-Founder in Corporate at Alea Labs, Inc. (1-10 employees employees)

Pros

  • Information on VC fund sizes.
  • Information on VC investment categories and recent deals.
  • Information on members of VC organizations and other investors.
  • Information on other companies' fundings.

Cons

  • Not all VC funds are current.

Return on Investment

  • Too early to tell.

Other Software Used

Slack, Microsoft 365 (formerly Office 365)

Crunchbase helps with financial information quickly prior to discovery.

Incentivized
Vivian OkereView profile
Commercial Account Executive in Sales at New Relic, Inc. (1001-5000 employees employees)

Pros

  • Detailed view of funding rounds and its frequency.
  • Additive information on company's competitors, rank in the market, and more.

Cons

  • A Linkedin Sales Navigator integration would be helpful to see recommended people within the org to reach out to.

Alternatives Considered

Owler and ZoomInfo

Other Software Used

LinkedIn Sales Navigator

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