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Score 8.6 out of 100


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Entry-level set up fee?

  • Setup fee optional
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  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $150 per month

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Product Details

What is is a customer engagement platform that enables marketers to build sophisticated automated messaging campaigns. With access to real-time behavioral data, users can create personalized and relevant messages to engage and retain customers. This includes sending email, push notifications, text messages, and more through a visual building experience. Built for scale, boasts users among over 4,100 companies, sending over 8 billion messages per year.

Founded in 2012, is a globally distributed, remote-first company. Features

  • Supported: Data-driven segment builder
  • Supported: Multichannel messaging
  • Supported: Newsletters
  • Supported: Transactional messages
  • Supported: Android and iOS mobile SDK
  • Supported: Ad audience sync
  • Supported: Visual workflow builder
  • Supported: A/B testing
  • Supported: Multivariate testing
  • Supported: Triggered drip sequences
  • Supported: API
  • Supported: Webhooks
  • Supported: Dashboards
  • Supported: Conversion tracking
  • Supported: Multiple sending workspaces
  • Supported: Role-based permissions
  • Supported: Timezone sending
  • Supported: Multi-language messages Screenshots

Screenshot of See account performance at a glance from the Dashboard view.Screenshot of Drag and drop messages, time delays, and branches exactly where you want them; so you can build your best campaigns yet.Screenshot of Localization for your global audience. Build one message. Deliver it in multiple languages.Screenshot of Trigger campaigns based on forms submissions, customer attributes, customer actions, dates, and more.Screenshot of Create data-driven or manual segments in the no-code builder for recipient lists, campaign triggers, filters, conversion goals, and more. Video Integrations Competitors Customer Size Distribution

Small Businesses (1-50 employees)73%
Mid-Size Companies (51-500 employees)25%
Enterprises (more than 500 employees)2% Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions allows small to mid-size companies that sell online to send triggered or segmented, in-context marketing or transactional (e.g. payment receipts) emails. With an emphasis on presenting timely and relevant content to individual customers, supports A/B Testing, timed messages, a series of emails based on a trigger event, and the requisite tracking to capture what worked and what did not. Segmentation assimilate information from events and site visits and activity to locate best customers, who are profiled and monitored in detail. can be got for free... for up to 200 profiles and 400 monthly emails to them. Beyond this $50 will buy the entry level paid package ($45 if paid annually) for sending 10,000 emails across 5,000 profiles, and $1250 will buy "Enterprise" level tracking and engaging 500,000 persons over 1,000,000 emails monthly. For every tier and plan, it's $.12 for every 1,000 additional email entreaties beyond the allotted double-the-profiles email limit. Plans can be tailored to suit infinitely varied needs, and there's no need for a quote, because offers an online calculator to suit the very large or exquisitely particular would be user. is based in New York and has grown fairly rapidly since its initial seed round in May, 2013, though it is still a relatively small company. However it has been rapidly adapted and is popular in the US, and is used worldwide. starts at $150.

Iterable, Braze, and Mailchimp are common alternatives for

The most common users of are from Small Businesses (1-50 employees) and the Internet industry.


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Reviews and Ratings



(1-8 of 8)
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Mike Koolwijk | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source is one of the tools we use or suggest based on the situation. is in a place between basic email marketing and marketing automation (in my opinion). And suits well with clients who wants to advance or start with marketing automation.

It's easy, the price is good for what you get and you have fast results.
Santiago Valdés | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We used Autopilot in the past. It worked well but the integration wasn't very good, considering they only used cookies. We have a very complex system right now to be able to track every customer, and it was expensive but worth it. Autopilot worked very well when we were starting, but then it didn't track purchases, it wasn't easy to change a customer attribute, and so on (this was a few years ago, probably they have improved a lot). It was more visual and better to create huge workflows.
Mailchimp was the first program we used. It's very basic but good at what it does: sending a newsletter to your small database. It has integrated very well with other services and we haven't used in a lot of time, but certainly was grown a lot so it must be doing things fine.

I also tried Active Campaign but it was almost the same as Autopilot.
Score 10 out of 10
Vetted Review
Verified User
Review Source
I think is a unique product. Most of the other email marketing products you'll find are more B2B focused and don't provide a good solution for high volume emails at a low price. If you're a B2C company, I can't think of any email product I'd rather use than
Ted Bennett | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We do still use HubSpot, but their email automation is very native and fixed within HubSpot. We needed something that was going to collect our events and integrate 2-ways with Segment in order to effectively send the campaigns we desired. There are so many events in our app that require effective and timely emails that was the best choice.
Sean Anderson | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source was really the first pure, full-featured drip email program on the market and as far as I know, it's still the simplest and best overall for that specific function. SendGrid has also added drip campaign features, but I would seriously evaluate against any other drip email provider because they really have all the key elements you need to make it work.