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Datanyze is a versatile software that has proven to be valuable for various departments such as business development, sales, marketing, …
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What is Datanyze?
Datanyze is a sales intelligence and lead generation solution. Data can be accessed right within Salesforce.
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What is Datanyze?
Datanyze is a sales intelligence and lead generation solution. Data can be accessed right within Salesforce.
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What is Datanyze?
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How does Datanyze work? Everything you need to know about how to get started prospecting with Datanyze.
Frequently Asked Questions
Datanyze is a sales intelligence and lead generation solution. Data can be accessed right within Salesforce.
Reviewers rate Tags and Filters and segmentation highest, with a score of 10.
The most common users of Datanyze are from Mid-sized Companies (51-1,000 employees).
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Datanyze is a versatile software that has proven to be valuable for various departments such as business development, sales, marketing, finance, customer success, and more. Users rely on Datanyze to gather background information on prospect companies' existing tech stacks before engaging in conversations or discovery calls. This enables them to have more natural conversations and demonstrate how their product can seamlessly integrate into the prospect's environment. Additionally, the software helps sales teams source target accounts by sorting them based on criteria such as company size, geography, and technologies used on their websites.
With its Chrome plugin and integration with Salesforce CRM, Datanyze streamlines the process of vetting prospects and gaining a better understanding of their existing technology solutions. The ability to pull Salesforce reports based on various filters allows users to obtain valuable insights, including information on the current marketing automation ESP solution. Moreover, Datanyze serves as a powerful tool for competitive intelligence by comparing market share with competitors and identifying organizations using competing solutions. It also aids in segmenting the market for territory alignment and strategy.
The software's impact extends beyond sales and marketing; it is also used by other departments like finance and business operations to understand client usage of competitors' solutions and evaluate different markets. Furthermore, users leverage Datanyze as a prospecting tool to locate mobile app publishers based on specific criteria, validate emails, retrieve quick contact info for prospecting or reaching out to inactive prospects, track techno-graphic information without involving the sales team, and analyze the technologies utilized by prospects and competitors on their websites.
Overall, Datanyze has become an essential resource for many companies across industries due to its ability to provide accurate insights into target accounts, facilitate more effective prospecting efforts, offer competitive intelligence, assist in territory alignment and strategy development, enhance CRM data with up-to-date information, and streamline various processes such as email validation and Salesforce integration.
Comprehensive targeting tool: Users have found Datanyze to be a comprehensive tool for narrowing down specific technology stacks and cross-referencing data by location. This feature has been praised by multiple reviewers, as it allows them to customize their prospecting efforts and target specific users of software in specific areas.
Time-saving targeting criteria lists: The ability to create and save specific targeting criteria lists within Datanyze is highly appreciated by users. Multiple reviewers have mentioned this pro, noting that it eliminates the need to constantly rebuild targeting metrics, saving them time and effort in their prospecting activities.
Seamless Salesforce integration: Users praise the ease of pushing data into Salesforce from Datanyze. This integration has been mentioned by several reviewers as a valuable feature, allowing them to match up prospecting data with leads inside Salesforce and streamlining their sales process.
Outdated and Inaccurate Data: Some users have expressed frustration with the data provided by Datanyze, stating that it is not always current or accurate. Several reviewers have mentioned encountering outdated information, which has hindered their ability to effectively use the tool.
Limited Integration Options: Users have found the limited options to push data from Datanyze to other tools or CRMs to be a drawback. Many customers have expressed disappointment in the software primarily integrating with Salesforce, as they would like more flexibility in connecting with their preferred systems.
Difficulty Sourcing Contact Information: Several users have found it difficult to source actual contacts within companies using Datanyze. They have requested more contact information such as direct dials and broader backend system details. This lack of comprehensive contact information has been a disappointment for some reviewers.
Users commonly recommend the following three actions based on their experience with PRODUCT:
-
Try the free version before purchasing the full version - Many users suggest taking advantage of the free version of PRODUCT to get a feel for its features and capabilities. This allows users to assess whether the tool aligns with their specific needs before committing to the paid version.
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Utilize data verification for lead discovery - Users acknowledge that while PRODUCT is great for lead discovery, it is important to verify the accuracy of the data. They recommend using data verification tools or services alongside PRODUCT to ensure that the leads generated are reliable and up-to-date.
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Explore competitors for better terms and API access - Some users advise looking into alternative solutions to compare pricing, terms, and API access. While they appreciate PRODUCT, they suggest exploring competitor offerings that may provide more favorable terms or additional API functionality.
Overall, users highly praise PRODUCT's ease of use and its ability to target specific verticals. They are pleasantly surprised by its effectiveness in prospecting and cold calling, making it an excellent tool for finding prospects and initiating contact.
Reviews
(1-18 of 18)Companies can't remove reviews or game the system. Here's why
September 26, 2019
Datanyze Review - Account Data Necessity
We use Datanyze before prospecting or discovery calls to get background on a prospect company's existing tech stack. This facilitates more natural conversations and enables us to demonstrate how we'd plug into their existing environment rather than having to pepper them with 20 questions at the start of each call.
- Tech Stack Data
- Background Info
- Discovery
- Downtime
June 29, 2019
Datanyze is worth the ROI
Datanyze is used by many different departments at Blackbaud, primarily in the Marketing and Sales Departments. Datanyze is the most comprehensive Saas search engine, and it helps us determine which software our competitors are using, so we can strategically position our pitches.
- Compared to BuiltWith, Datanyze recognizes more software vendors.
- I'm given so much information when I pull Datanyze that I normally don't have to waste time on a website figuring out what software a prospect is using.
- The breakdown of software vendors with logos is very user-friendly.
- I think that some vendors that have a smaller customer-base are not captured by Datanyze.
- I think they're missing out on a lot of non-profit specific software.
- The lag in Datanyze and google chrome could be improved. Sometimes I have to pull Datanyze multiple times to receive the information.
June 26, 2019
Decent as a free product, not so sure as a paid one.
Score 8 out of 10
Vetted Review
Verified User
Datanyze was used by my organization to obtain quick contact info to solicit prospects or find alternative methods to get in touch with people who had gone dark in the sales cycle. It was primarily used by our SDR team and only slightly by our various sales professionals as they did some of their own prospecting.
- Obtain ACCURATE email addresses and phone numbers
- Easy integration with Chrome Extension
- User friendly and easy to use
- Wasn't a fan when they moved to a purely paid model
December 13, 2018
Datanyze Review
Currently, Datanyze is being used by a few departments: Finance / Business Operations, Sales, Customer Success, and Marketing. Datanyze helps all of us better understand which of our clients and potential prospects are using our competitors. Datanyze also provides a lot of useful data that helps us size different markets.
- Datanyze is pretty easy to use right out of the box. We mainly use the web targeting report. Very intuitive.
- Datanyze does a good job providing a lot of detail. I am able to customize the files that we export to include lots of different data points.
- Datanyze has a responsive customer support team. There have been times where they've categorized certain technologies differently than we would think but when we wrote in with our reasons, they were understanding and helped us rather than serve as a gatekeeper.
- Datanyze accuracy -- I feel like we can only trust the data 80-90% of the time as some of the data seems to be outdated. But that might just be the limitations of the entire industry.
- Datanyze technologies -- we only pay for one technology vertical (that's all we really need) but sometimes our competitors are categorized in a different technology so it's annoying to have to wait for Datanyze to reclassify them correctly.
- Feels like there could be room for more visuals but to be fair, I mainly live in the web targeting report portion of the product.
November 09, 2018
Great, easy to use tool for lead prospecting
The sales team at my organization uses the Datanyze browser extension as a prospecting tool. It helps us learn more about the companies we're reaching out have a higher chance of engaging them.
- Data on contacts at an organization, along with their titles and contact info
- Very easy to install and use, no matter which company website you're on
- Complements existing tech stack
- Not all companies have robust data available
- No predictive capabilities
- No alerts for changes
May 26, 2018
Datanyze is great for sourcing target accounts
The sales team uses Datanyze and its very helpful for sourcing target accounts. The primary use is identifying new cold prospects., with the ability to sort by company size, geography, technologies on their website, etc. For the most part, the data seems to be accurate, although company size occasionally is different than what's listed on LinkedIn.
- Easy to create reports based on multiple criteria
- Integrated with our CRM to easily show what companies already exist
- Nice Chrome plugin for additional insight
- I'd like to be able to source actual contacts within companies
- Contact information with direct dials
We use it for data enrichment. It helps our reps understand prospects better by applying Datanyze information to every record. There are tons of insights and the software segments accounts by several different categories like geographic area, address, industry, revenue, and size. It will automatically update our CRM with recent/up-to-date info. It's super useful.
- They check for changes to contact records on a daily basis and update our system every 5 minutes or so.
- Subdomains can be tracked separately.
- They have a Chrome Extension!
- The browser extension times out a lot so can be a pain.
- It would be great to have a better mobile app of this or at least be able to view this data on the go in an easier to read format. The app is limited in functionality.
I personally use Datanyze for competitive intelligence. In particular, I use it to compare the market share of our company to that of competitors.
- Very pretty interface
- Really like how clear it is
- Like that you can still see lots of information as a free user (good way to entice me ;)
- Wish that there was more clarity in how certain numbers are calculated - for example I didn't really understand where the Market Share number comes from exactly and I couldn't find info when I researched.
Datanyze is being used by our sales organization to get stronger insights into our target accounts. Datanyze provides us with technology tracking and history, estimated revenue brackets, basic demographics (i.e.: location, # employees etc.), and also list-building.
- Tight integration to Salesforce - specify what fields you want populated etc.
- Add/drop technology history -- see the month & year that a prospect has added or dropped a specific technology
- Browser extension is a nice feature.
- Datanyze seems mostly suited for B2B specifically within the tech industry -- we prospect into a different vertical and I find that the firmographic data is either slightly off or not the mot relevant for us (for instance, we'd like online revenue as opposed to total revenue).
- I don't find the customer service/support to be particularly notable
- This is not the tool that will help you find contacts at your accounts -- they don't have many contacts in their DB.
December 08, 2017
Tool for enhancing sales prospecting activities
We currently use Datanyze to help identify prospective clients and contacts within client organizations. Datanyze also helps us segment the market for territory alignment and strategy. Datanyze is used across multiple departments to include business development, sales and marketing. It helps us identify market information such as technologies utilized by specific prospects and company profile.
- Breadth of information in database
- Easy to use interface
- Notifications of company updates are very useful
- Broader information on backend systems (i.e. ERP, payment processor, etc.)
- More contact information
October 27, 2017
Datanyze from a mobile perspective.
Datanyze allows our sales team to search and locate mobile app publishers. The ability to get granular with search criteria is a major selling point for Datanyze. Datanyze allows us to search for and locate apps that are using our competitors technology and target accordingly. Also, they allow us to validate emails and upload to Salesforce seamlessly.
- Datanyze has vast coverage of the Android Playstore. It provides great insight on the technologies and categories of apps.
- Datanyze allows its users to search practically every domain and find the different technologies that are implemented.
- Datanyze has a Salesforce integration that allows for easy uploads.
- The email validation tool is very accurate.
- Datanyze does not have a good iOS coverage.
- There has not been much product change in the last 2 years. I feel like many of the features are not up to date with other platforms.
- Datanyze no longer has LinkedIn plug in that gathers email info from LinkedIn.
October 27, 2017
Datanyze
We use Datanyze as a resource to integrate with SFDC to evaluate domain statistics without our sales team. Datanyze allows us to track techno-graphic information for our domain.
- Integrate into SFDC allowing us to pull custom reports based off of techno-graphic information
- Build lists within the Datanyze Platform to import into our CRM
- The accuracy of the phone/location information that they pull from websites is often incorrect.
Datanyze is an integral part of our outbound sales efforts. It allows us to accurately identify companies that are using competing softwares or softwares that we easily integrate with. This information gives us the ability to have much more relevant conversations with the companies that we reach out to. Without Datanyze we'd be taking shots in the dark on what companies are using for their technology.
- Datanyze does a great job of allowing you to not only narrow down on the specific technology stack but also allowing you to cross section this data by location. So you can choose specific users of software in specific areas.
- You can create specific targeting criteria lists and save them which allow you to not have to constantly rebuild your targeting metrics.
- Pushing data into Salesforce is very easy and allows you to match up your prospecting data with your leads inside of Salesforce.
- Datanyze used to give really good data on specific person level. You could then look up prospects using the Chrome extension inside of LinkedIn. This made prospecting extremely easy and very efficient. Unfortunately, this no longer exists and it is much harder to do without their data.
- I have found that sometimes the data inside of datanyze is not always current. When reaching out to companies they will mention that they were just testing a tool, not fully using it.
- There are really no other places to push the data from Datanyze except for Salesforce. This makes it tough when using other tools or CRMs.
October 09, 2017
Datanyze - a HUGE catalyst in the life of a SaaS sales rep!
Marketo's entire commercial sales department (SDRs and AEs) heavily rely on Datanyze to supplement our success. Datanyze gives us the ability to quickly see what level of tech stack a company is invested in, which competitive solutions they may already have in place, even WHEN these solutions may have been implemented (I say may because the data is usually correct but not 100% of the time). Datanyze is not only a highly valuable feature as a Chrome plugin, but also via Marketo's integration with Salesforce CRM. It makes vetting a seemingly desirable prospect EASY (are they already on Eloqua? Do they use technologies in our LaunchPoint Partner Ecosystem like Optimizely, Wistia and New Relic?), and honestly one of my favorite things about Datanyze is the ability to pull Salesforce reports based on a ton of valuable filters, including "Current MA/ESP Solution." I would recommend Datanyze to any and every sales rep who's looking for more ways to better prospect and connect on a more personal level with potential customers!
- Fairly accurate, quick results around the current technologies a company uses within their tech stack; helpful for me to prospect "more qualified" leads and have a more relevant conversation when I reach out/connect.
- Ability to pull reports within Datanyze around filters like: Company size, monthly spend on tech, company revenue, employees, etc.
- Ability to integrate SEAMLESSLY with Salesforce CRM, making it easy to pull reports based on key qualifying filters.
- Sometimes the results you see in Datanyze are not accurate. However I don't expect this to be 100% accurate anyway!
- Datanyze could be more engaging as a company to ensure I'm using the technology effectively, especially because they release new features and abilities often.
- It would be awesome if they could "detect" more CRM systems; right now I most often see Salesforce, and sometimes NetSuite.
September 18, 2017
Seemed amazing at first...
We currently use Datanyze only within our sales department. When we originally signed up for the service, we were attempting to diversify the avenues in which we could identify contacts and their information at specific companies. On top of that, we wanted to have an additional resource to understand the companies that we are reaching out to. Datanyze seemed like it could potentially solve both problems.
- Aggregator of company information
- Ease of further learning about large companies
- Good layout
- Originally had contact info for individuals at specific companies, no longer has this functionality
- It would be nice to have greater detail into companies that aren't Fortune 100
September 18, 2017
Datanyze Review
We use Datanyze for my team to find information on publishers and potential clients. We use it to find emails, SDKs that are integrated and more.
- Nice UI
- Decently accurate info
- Widget is useful
- Poor iOS coverage
- Not that accurate
- Parts of the UI are not easy to get to, having to click multiple tabs to get where you want to go.
May 23, 2017
You Have To Try It If You're In Sales!
I use Datanyze to run targeted lists in my territory. It helps me identify the best fit organizations I want to speak with whether they are in a specific industry, size, or more importantly using/not using specific tech stack.
- Quickly pulls detailed info on what technologies are on specific websites.
- Cross checks Salesforce if an account already exists. Will create the account if it does not.
- Allows me to create targeted prospects lists with virtually any criteria.
- When running a report, if you do not save and click on a company within a report it will not open a second tab and you cannot go back to your list. You will have to rerun.
April 27, 2016
The Data about Datanyze
We use Datanyze to research current organizations such as address, revenue, headquarters and general business information. We have found the information provided on this site to be more accurate than any other site. We also use it to analyze what technologies our prospects and competitors are using on their website.
- Market Research
- Prospecting
- Business information
- Lead information would be helpful
- More extensive info about the companies or website
- Pricey