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What is DialogTech?

DialogTech (formerly ifbyphone) offers call tracking, marketing attribution for calls, and other call analytics. Features include call attribution, call scoring, contextual call routing, call management, and automated voice notifications.

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TrustRadius Insights

DialogTech is a versatile call tracking, recording, and analytics software that has been utilized by a wide range of clients across …
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What is DialogTech?

DialogTech (formerly ifbyphone) offers call tracking, marketing attribution for calls, and other call analytics. Features include call attribution, call scoring, contextual call routing, call management, and automated voice notifications.

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Product Demos

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Product Details

What is DialogTech?

DialogTech Integrations

DialogTech Technical Details

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Reviews and Ratings


Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

DialogTech is a versatile call tracking, recording, and analytics software that has been utilized by a wide range of clients across different accounts within organizations. Users have found several valuable use cases for this product. They can share insights, reports, and analytical data with their clients to showcase the performance of their marketing efforts and provide valuable insights about their prospects' needs. Additionally, both the Marketing team and the Operations team have found DialogTech to be essential for their respective tasks.

One key benefit of DialogTech is its ability to provide detailed reports on a weekly basis to franchisees and their managers. These reports offer valuable insights into the origin of all calls, allowing users to understand where their calls are coming from digitally and gain a deeper understanding of what happens during those calls. This information is particularly useful in coaching franchisees on enhancing their sales techniques during calls.

Another crucial use case of DialogTech is measuring the return on investment, or ROI, from various online and offline marketing channels. This feature has been particularly valuable for businesses heavily reliant on phone calls for their operations, as it helps them determine which channels drive the most phone calls. Moreover, DialogTech has been an instrumental tool in Coast 2 Coast Cellular's transition from phone-only to digital marketing and phone experience, allowing them to effectively address their need for an Interactive Voice Response system as an add-on for resellers.

DialogTech excels at tracking online efforts that result in offline phone calls, ensuring that these calls are routed to the appropriate agent for a personalized experience. The software enables quick setup of new campaigns or efforts to track new numbers, providing agents with important information about the origin of calls and caller expectations even before the conversation begins. Users from various departments within organizations have praised DialogTech for its ease of use, highly reliable service, and exceptional support team.

Overall, DialogTech proves itself as a powerful tool that not only tracks and records phone calls but also provides valuable insights, facilitates marketing efforts, and enhances customer service by enabling organizations to analyze and optimize their call handling processes.

Detailed and Helpful Tableau Dashboard: Users have expressed that the Tableau dashboard provided by Dashboard Insights is extremely detailed and helpful in showcasing call information to franchisees. Many reviewers appreciate how it allows franchise owners and managers to have a better understanding of their call volume and where the calls are coming from.

Prompt and Helpful Support: The prompt and helpful support provided by the DialogTech Support team has been appreciated by users. They mention that the support team is always willing to assist whenever needed, ensuring a smooth experience for customers.

Useful Weekly Reports: Reviewers find the weekly reports sent out to franchise owners and managers by Dashboard Insights to be useful. These reports provide valuable insights into the sources of incoming calls, giving owners a better look at their call data.

Slow Tableau Report: Some users have mentioned that the Tableau report can be slow at times, possibly due to pulling data from over 2 years ago. This issue affects the user experience and could result in delays when analyzing data.

Complicated Integration: Users have expressed that the integration with their system is fairly complicated compared to other solutions on the market. Simplifying the integration process would greatly improve customer satisfaction.

Clunky Software Usage: Several reviewers have mentioned that they find the software usage a bit clunky and it requires support at times. Enhancing the user interface and streamlining workflows could make it easier for customers to use the software without any complications.

Attribute Ratings


(1-8 of 8)
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Score 9 out of 10
Vetted Review
Verified User
DialogTech is currently being utilized by both the Marketing team and the Operations team. We also have the reports being sent out to our franchisees and their managers on a weekly basis.

DialogTech has helped us have insights into where all of our calls are coming from digitally and what is happening on those calls. It also helps us coach our franchisees on how to better sell during the call.
  • Their Tableau dashboard that houses all of our call information is extremely detailed and helps us show all of our franchisees their calls / call volume
  • The DialogTech Support team is prompt and more than willing to help at all times
  • The weekly report sent out to franchise owners and managers are useful and give the owners a better look into where their calls are coming from
  • The integration with Google Analytics and Google Ads has been extremely helpful for our team to better optimize our ads!
  • The tableau report can be slow at times -- which makes sense since it is pulling data from over 2 years ago
  • Adding / Removing users on my own is time consuming
DialogTech is well suited for franchise business models for both the franchisor and franchisee. For the franchisor, we have great insight into all of the calls that are happening for all locations. We can see what channels are driving the most high-quality calls and where we are seeing areas of opportunity. We utilize this data to coach our franchisees and digital agencies on where to spend more digital dollars and where to pull back from.
August 27, 2021

[True] to heart

George Laucirica | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We [use] DialogTech within our Telephony department and across various aspects of our organization. I use the service to solve multiple needs[,] call routing, voice mail[,] IVR's etc... internally, directly with our client or our call-center. They have one of the best support teams around and are always a pleasure to work with.
  • Reporting
  • Call Tracking
  • Call Routing
  • Analytics
  • I would like to see a decrease or a restructuring of the current pricing model used for their reverse phone number look-up.
  • I would like to see a restructuring of their Reseller account grouping/reporting
DialogTech is well positioned for the current services they provided, I would like to see then expand to VoIP services in-order to consolidate vendors.
Score 6 out of 10
Vetted Review
Verified User
We use DialogTech for call tracking, recording, and analytics. DialogTech is used across all accounts managed in the organization for a big number of clients. This tool allows us to share insights, reports, and analytical data with our clients for them to see their marketing efforts' performance and insights about what their prospects need and are looking for.
  • Dashboard Insights.
  • Call Routing.
  • Call Reporting.
  • More integrations.
  • More Support.
  • SMS text message tracking.
If your organization manages a lot of marketing accounts for clients. DialogTech will definitely help automate communications to improve customer experience and marketing performance. This will [be] a very important value added to your service and make you stand out from the competition. Additionally, clients usually find call tracking and reporting very helpful, especially for those who need to listen to prospects call to QS their employees and of course get to understand their audience better.

Jacob Beckstead, MBA PCM | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Our business was transforming from a phone-only to a digital marketing and phone experience. One important part of that transition was the ability to track online efforts that became offline phone calls, and route them to an agent that could help that lead develop with the proper experience. However, we also needed to be able to move very quickly when we would spin up a new campaign or effort to track a new number, and to be able to help our agents understand where these calls were generating from, and what the caller might be expecting even before the conversation begins. DialogTech helped us address all of those problems.
  • Agility in a changing marketing strategy.
  • Easy-to-use for agents.
  • The API was a little dated.
  • We had problems with call quality when calls were routed through subpar routes.
For those who still do a lot of business by phone, but need analytics to combine offline phone conversions with online digital marketing stratifies, this is a good product. For those who are very e-commerce and digital, perhaps this isn't the best product.
Score 9 out of 10
Vetted Review
Verified User
We set up an IVR system so all calls were routed through a telephone prompt to track people's responses (Sales, Customer Service, etc.). We also had different phone numbers based on how you found us for tracking purposes (paid search, direct, etc.).
  • The setup and the account manager were extremely helpful.
  • Good reporting for results.
  • Multiple facets to track.
  • Use of the software is a bit clunky thus we need support sometimes.
Well suited for lead generation or e-commerce where you want to drive phone calls and track results.
Gregg Towsley | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I have been using DialogTech for over 10 years, I used them when they were called IfByPhone. We use the company to track all of our marketing campaigns. Also, we use it to record phone calls for delivering the best customer service with all of our CSRs. It is easy to use with highly reliable service.
  • It is reliable and never goes down.
  • The reporting is simple to use and provides the right data.
  • The customer service is great, they always answer the phone.
  • Please update the user interface.
  • More integration with Google AdWords and Google Analytics.
  • More social media presence.
I have used a bunch of phone call tracking tools and DialoTech is the most complete solution.
Mike McPeak | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We use DialogTech to help measure ROI from various online and offline marketing channels. We wanted to exit a lot of print and trade journal advertisement, but other than a few very obvious choice we had know way of knowing what channels were driving the most phone calls, which make up the majority of our business compared to online sources like e-mail and webform fillouts.
  • Customer service is excellent. I was given a dedicated support specialist who set up monthly cadence calls with me, on top of always being available by phone or e-mail, all included in the service.
  • Properly configured, I am able to track down to the search term level for CPC ads in Google and Bing.
  • Reporting is easy and intuitive.
  • Improving the reporting to include graphic displays/data visualization natively rather than exporting to Excel.
  • Customize call length reporting and filtering. Options now are
I am only familiar with using it for CallTracking, but it does the job very well.
Score 9 out of 10
Vetted Review
Verified User
Our company Coast 2 Coast Cellular works with lifeline companies around the United States. We have developed an IVR System as an addon that our resellers can purchase for a cost effective way to handle customers allowing them to purchase minutes within our system. Currently this solution is not in use by our company.
  • Compared to the other IVR environments out there, IfByPhone is significantly less expensive.
  • IfByPhone allows dynamic text to speech based on information you send back from your API.
  • IfByPhone's staff was always available to help out with our systems integration.
  • I found the integration with our system fairly complicated. Some of the other solutions out there are a good easier to use with their automatic connection to WCF Services. IfByPhone requires gets and posts using a servo which can become tedious.
IfByPhone is better used as a marketing device rather than an IVR, but it is versatile enough and fairly priced that it can take care of most other jobs.
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