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Digilant

Digilant

Overview

What is Digilant?

Boston-based company Digilant offers their eponymous integrated DMP / DSP (data management platform, demand-side platform).

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Learn from top reviewers

About Digilant

Rating: 8 out of 10
April 20, 2022
IncentivizedVetted ReviewVerified User
It offers a varied and extensive inventory of various formats for advertisers, you can acquire the space that best suits your campaign to impact the profile, the media are inc...
Continue reading
Daniel Cuerdas
Manager - Marketing
Project Manager.
Why Transformation
Digilant2 years of experience

You can go far with this Software

Rating: 8 out of 10
April 20, 2022
IncentivizedVetted ReviewVerified User
Digital advertising is implemented to match relevant ads, advertising will appear on sites relevant to your conversion segments. Programmatic buying is a digital medium that s...
Continue reading
Pablo Gonzalez
Manager - Marketing
Marketing Manager
MKTi México
Digilant2 years of experience
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Pricing

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Digilant

Digilant

N/A
Unavailable

What is Digilant?

Boston-based company Digilant offers their eponymous integrated DMP / DSP (data management platform, demand-side platform).

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Digilant?

Digilant Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews and Ratings

(2)

Reviews

(1-2 of 2)
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About Digilant

Rating: 8 out of 10
Incentivized
April 20, 2022
DC
Daniel Cuerdas
Project Manager.
Why Transformation (Marketing & Advertising, 51-200 employees)
Vetted Review
Verified User
Digilant
2 years of experience
View profile
Use Cases and Deployment Scope
It offers a varied and extensive inventory of various formats for advertisers, you can acquire the space that best suits your campaign to impact the profile, the media are increasingly adapting their advertising spaces to the different formats. captures the user's attention much more, our message arrives in a more emotional and direct way.
Pros and Cons
  • You can reach the potential user in environments that would have been impossible before
  • It has very powerful geolocation or physical store attribution systems, we can use formats such as video.
Likelihood to Recommend
It carries out transactions mechanically, without the need for human intervention, thus facilitating the simultaneous contracting of space in a large volume of media, it has the advantage that campaign planning can be carried out in real time,, you can advertise in content with a high degree of specialization, this automated system decides with precision if the consumer and the context fit the advertising
Digilant Feature Ratings
Data Collection (3)
73.33333333333333%
7.3
Collection of first-party data
70%
7.0
Collection of third-party data
80%
8.0
Access to Third-party Data Providers
70%
7.0
Data Classification (3)
76.66666666666667%
7.7
Audience taxonomy
80%
8.0
Tag Management
70%
7.0
Data Analysis Dashboard
80%
8.0
Ad Network Integration (2)
75%
7.5
Data Transfer
80%
8.0
DSP integration
70%
7.0
DMP Analytics (2)
80%
8.0
Campaign Analytics
80%
8.0
Audience Analytics
80%
8.0
Return on Investment
  • Helps prevent the user from encountering ads that are not relevant
  • dig into the data to enrich the segmentations of your campaigns
Alternatives Considered
You can practically customize each ad, it is much better to choose where you want your ad to appear and what type of audience you want to target, it is a simplified platform that allows you to set up your own programmatic campaign, It has an optimized interface, it includes industry standard metrics.

You can go far with this Software

Rating: 8 out of 10
Incentivized
April 20, 2022
PG
Pablo Gonzalez
Marketing Manager
MKTi México (Marketing & Advertising, 51-200 employees)
Vetted Review
Verified User
Digilant
2 years of experience
View profile
Use Cases and Deployment Scope
Digital advertising is implemented to match relevant ads, advertising will appear on sites relevant to your conversion segments. Programmatic buying is a digital medium that should be invested in to reach customers who are interested in the product.It is of great relevance to be able to relate in a real way to the main actors of the process of buying and selling advertising on the web
Pros and Cons
  • You can take advantage of the algorithms of the platforms
  • allows simultaneous access to global inventories with thousands and thousands of advertising options
Likelihood to Recommend
It has the advantage of impacting the customer at a specific time and context. The Software handles millions of data that will give you the reasons to arrive with one impression or another. Contains algorithms that analyze and take into account various aspects of user behavior in the digital environment
Digilant Feature Ratings
Data Collection (3)
76.66666666666667%
7.7
Collection of first-party data
70%
7.0
Collection of third-party data
80%
8.0
Access to Third-party Data Providers
80%
8.0
Data Classification (3)
76.66666666666667%
7.7
Audience taxonomy
80%
8.0
Tag Management
70%
7.0
Data Analysis Dashboard
80%
8.0
Ad Network Integration (2)
75%
7.5
Data Transfer
80%
8.0
DSP integration
70%
7.0
DMP Analytics (2)
65%
6.5
Campaign Analytics
60%
6.0
Audience Analytics
70%
7.0
Return on Investment
  • You use it to reach them, it simplifies the process and saves time and money.
  • It has a support that gives access to the inventory to all advertisers so they can buy it
Alternatives Considered
It offers you to organize your audience statistics along with your customer data. You can organize your audience statistics along with your customer data. It allows you to create digital experiences that adapt to all channels.It will simply facilitate your decision making by offering you a great unified vision
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