- Update and correct data.
- Integrate with your sales and marketing automation systems.
- Help maintain updated records.
- Proper set-up is critical.
Provides B2B sales and marketing teams with what the vendor describes as accurate, complete, and actionable data. Clean and enrich company and contact data and integrate it into an organization's CRM and MAP systems. D&B Optimizer, from Dun & Bradstreet, aims to serve as the foundational building block for aligning teams and delivering valuable business intelligence on 420+ million business records and corporate hierarchies.
Increase productivity of sales teams by eliminating manual efforts and automating data entry.
Identify cross-sell and upsell opportunities with visibility into complete corporate linkages and family trees.
Accelerate time-to-engage by prioritizing accounts based on 100 fields of advanced account information.
Establish data governance processes including real-time enrichment to ensure data completeness and high accuracy levels for account data.
Powered by the Dun & Bradstreet Data Cloud business data and analytical insights, the data is curated from 10’s of thousands of sources and continually monitored for changes, to provide users with the quality B2B data needed to accelerate growth, manage risk, reduce cost, and transform business.