D&B Optimizer

D&B Optimizer

Score 7.4 out of 10
D&B Optimizer

Overview

What is D&B Optimizer?

D&B Optimizer is a sales intelligence software solution offered by Dun & Bradstreet, and presented by the vendor as a secure cloud-based platform that optimizes data, helps users profile best opportunities, and target the audiences they want to reach.
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Recent Reviews

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Pricing

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What is D&B Optimizer?

D&B Optimizer is a sales intelligence software solution offered by Dun & Bradstreet, and presented by the vendor as a secure cloud-based platform that optimizes data, helps users profile best opportunities, and target the audiences they want to reach.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Product Demos

D&B Optimizer for Salesforce
07:12
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Product Details

What is D&B Optimizer?

Provides B2B sales and marketing teams with what the vendor describes as accurate, complete, and actionable data. Clean and enrich company and contact data and integrate it into an organization's CRM and MAP systems. D&B Optimizer, from Dun & Bradstreet, aims to serve as the foundational building block for aligning teams and delivering valuable business intelligence on 420+ million business records and corporate hierarchies.

  • Increase productivity of sales teams by eliminating manual efforts and automating data entry.

  • Identify cross-sell and upsell opportunities with visibility into complete corporate linkages and family trees.

  • Accelerate time-to-engage by prioritizing accounts based on 100 fields of advanced account information.

  • Establish data governance processes including real-time enrichment to ensure data completeness and high accuracy levels for account data.

Powered by the Dun & Bradstreet Data Cloud business data and analytical insights, the data is curated from 10’s of thousands of sources and continually monitored for changes, to provide users with the quality B2B data needed to accelerate growth, manage risk, reduce cost, and transform business.

D&B Optimizer Screenshots

Screenshot of Ensure your data is clean, complete and actionable before integrating into your CRM & Marketing Automation Platform (MAP) systems.Screenshot of Enrich and augment your data sets with specialized information to better target your customers and prospects.Screenshot of Connect clean and enriched data into your CRM or Marketing Automation Platform (MAP) systems for immediate activation.Screenshot of Once your target audiences are established, source new, high-quality companies and contacts for your online and offline activation.Screenshot of Search your CRM universe and the Dun & Bradstreet Data Cloud before creating a new account record, preventing record duplication.Screenshot of Ensure corporate relationships and hierarchies are reflected in your account records, allowing you to drive a robust ABM strategy.

D&B Optimizer Video

Salesforce estimates 91% of CRM data is incomplete, and 70% decays annually. Don’t be a statistic. With D&B Optimizer for Salesforce, continuously clean, match, and enrich data within your Salesforce environment and empower your sales and marketing teams with more accurate, actionable data.

D&B Optimizer Integrations

D&B Optimizer Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews and Ratings

 (9)

Reviews

(1-2 of 2)
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Score 8 out of 10
Vetted Review
Verified User
We use NetProspex's cleanse and enrich tool. We upload our marketing database, and the NetProspex tool compares our records to their own. They then help us fill in incomplete data that we have. It also flags items that could be potential problems for us, such as undeliverable email addresses. This helps increase the quality of information given to our sales team when they are nurtured enough to become marketing qualified leads.
  • Data completion
  • Data analysis
  • Accuracy
  • Sometimes missing records
NetProspex is particularly well suited to help your organization keep up an accurate database. It helps to use the NetProspex tools at least once a quarter to help maintain accuracy. It also helps to fill in any incomplete records that could slow down your business process, and it eliminates barriers during the sales funnel.
Prospecting (6)
55%
5.5
Advanced search
30%
3.0
Identification of new leads
50%
5.0
List quality
50%
5.0
List upload/download
80%
8.0
Ideal customer targeting
40%
4.0
Load time/data access
80%
8.0
Sales Intelligence Data Standards (3)
66.66666666666667%
6.7
Contact information
70%
7.0
Company information
60%
6.0
Industry information
70%
7.0
Data Augmentation & Lead Qualification (9)
44.44444444444444%
4.4
Lead qualification process
60%
6.0
Smart lists and recommendations
60%
6.0
Salesforce integration
90%
9.0
Company/business profiles
40%
4.0
Alerts and reminders
N/A
N/A
Data hygiene
90%
9.0
Automatic data refresh
60%
6.0
Tags
N/A
N/A
Filters and segmentation
N/A
N/A
Sales Intelligence Email Features (2)
N/A
N/A
Sales email templates
N/A
N/A
Append emails to records
N/A
N/A
  • More complete data
  • Healthy database
  • More informed business calls
We used Zoominfo before to help search for new leads, or leads similar to ones that were already in our database. We've found that Zoominfo may have had more records overall, but their data was not as accurate. We were also looking for a tool that could help evaluate our current leads on a more regular basis, something which Zoominfo could not provide.
January 27, 2016

Happy with NetProspex

Susan Zaney | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
We use NetProspex for the sales and marketing team. It is integrated with our marketing automation system and it updates/completes the incoming lead record. We also use it to find people within a specific persona. We are currently rolling out an integration with our CRM to accommodate more account-based marketing.
  • Update and correct data.
  • Integrate with your sales and marketing automation systems.
  • Help maintain updated records.
  • Proper set-up is critical.
You always want to minimize the import of lists that are not opt-in. It is ideal for completing and correcting inbound leads.
Prospecting (6)
83.33333333333334%
8.3
Advanced search
90%
9.0
Identification of new leads
70%
7.0
List quality
70%
7.0
List upload/download
90%
9.0
Ideal customer targeting
90%
9.0
Load time/data access
90%
9.0
Sales Intelligence Data Standards (3)
83.33333333333334%
8.3
Contact information
70%
7.0
Company information
90%
9.0
Industry information
90%
9.0
Data Augmentation & Lead Qualification (9)
55.55555555555556%
5.6
Lead qualification process
N/A
N/A
Smart lists and recommendations
60%
6.0
Salesforce integration
100%
10.0
Company/business profiles
80%
8.0
Alerts and reminders
N/A
N/A
Data hygiene
80%
8.0
Automatic data refresh
90%
9.0
Tags
N/A
N/A
Filters and segmentation
90%
9.0
Sales Intelligence Email Features (2)
40%
4.0
Sales email templates
N/A
N/A
Append emails to records
80%
8.0
  • We save time and money having sales people trying to complete and update records.
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