Drift opens the door for your potential clients from your website to your sales desk
We generate a lot of traffic to our website after webinars and events but have not done a great job of capturing these visitors and …
Drift
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Drift
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What is Drift?
Drift helps businesses connect with people at the right time, in the right place, with the right conversation. Using an AI-powered Conversation Cloud, businesses can personalize experiences, in order to drive more quality pipeline, revenue, and lifelong…
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- No setup fee
For the latest information on pricing, visithttp://drift.com/pricing
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- Free/Freemium Version
- Premium Consulting / Integration Services
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What is Qualified?
Qualified is a conversational sales and marketing platform for Salesforce, which, starting with chatbots and live chat, includes advanced routing and omnichannel alerts, so users can prompt sales reps to take immediate action with their named accounts.
What is Intercom?
Intercom is a contextual messaging system that supports live engagement with customers via text, chat, or email. It also supports triggered emails, customer segmentation and analysis, as well as integrations with MailChimp and Salesforce, and further extensibility via APIs and webhooks.
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Product Details
What is Drift?
Drift helps businesses connect with people at the right time, in the right place, with the right conversation. Using an AI-powered Conversation Cloud, businesses can personalize experiences, in order to drive more quality pipeline, revenue, and lifelong customers. |
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Drift Technical Details
| Deployment Types | SaaS |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
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What is Drift's best feature?
Reviewers rate Support Rating highest, with a score of 8.
Who uses Drift?
The most common users of Drift are from Mid-sized Companies (51-1,000 employees) and the Computer Software industry.
Reviews and Ratings
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We generate a lot of traffic to our website after webinars and events but have not done a great job of capturing these visitors and engaging them as they are there. We use Drift to do this helping to create a pipeline of prospects for our consulting and sales teams.
- Engages visitors to our site
- Timely communication back to our team while engaging
- Easy to use
- Find a way to engage our website visitors even more to click on the bot.
- Send out more ideas for how to maximize the system around prospecting
April 27, 2022
Drift at the centre!
Drift is a great conversational marketing tool. Makes it easier for your prospects and customers to connect with someone to get their questions answered right away. Love the ability to personalize your message for targeted accounts and pages they are visiting. One of the best customer support teams I've experienced as well!
- communication with website visitors in real-time to help generate leads
- Revenue Acceleration
- improve sales opportunities.
- time to setup
- chatbot takes a while to learn
- If you have a fault in the setup, difficult to find out where it is
April 11, 2022
Automated Lead Capture and Routing to Sales Team
We are using Drift as our chatbot on our website. Additionally we use it for routing to members of our sales team.
- Grabs site visitors' attention
- Handles routing very well
- Great user interface on the front and back end
- The back end is slow to load
- No autosave functionality
- Technical difficulty took a long time to resolve
January 27, 2022
Best Conversational Marketing in the Market
Conversational Marketing ABM Lead Generation. Generating personalized journeys for different segments of users in order to push them further down the funnel towards a sale. Adding air coverage to the existing marketing activities.
- User engagement
- A/B testing
- Email capture
- Insights
- Mobile
We use Drift because it is a tool that provides us with the best way to buy for most potential customers. Thanks to this tool, we have found the best way to streamline sales and support management. It also allows us to keep in touch with most of the potential customers that visit our website. We have a website that will enable us to respond immediately to questions from our customers or those who want to know any information about our products; this helps Drift a lot because it can re-record conversations with customers, download all the content, and re-save the report to continue communicating with them.
- Thanks to artificial intelligence, I can provide consistent customer service.
- I can provide information to customers on a scheduled basis, configuring the system to provide general and specific responses.
- I manage to keep clients up to date with all information at any time of the day.
- I can respond to each of my clients in a specific way and with a more incredible speed of response.
- It has some functions that can be programmed without user intervention, such as tagging customers by mentioning them when you don't have them.
Drift is one of the best platforms available which uses conventional marketing to increase sales and helps businesses to grow more by increasing revenue, customer satisfaction, and more. Drift is a powerful method to capture likely clients while using the site. Drift has been an incredible innovation for salesmen and showcasing Organisations. The robotized bots are overly useful in steering possibilities to get new leads with an area tasks.
- Extraordinary for collaborating with possibilities progressively.
- It is supportive in qualifying leads and utilizing them as RFIs.
- The help involvement with the visit is incredible for getting basic inquiries replied. Joining with salesforce.com is pleasant to rapidly push prospects through there.
- It's ideal to have the option to respond to some essential inquiries with possibilities through an online talk tool.
- The principal disadvantage is that it's awkward on occasion to set up the playbooks.
- Doesn't coordinate with Deals space. Lead steering needs some work. Leads and contacts are populated with Organization information remotely.
- Connecting Drift effectively to Center point Spot and Salesforce was somewhat problematic. Cloning hubs (or a succession of them) between playbooks isn't yet more effective.
June 09, 2021
Drift--The ultimate AI chat tool
Mercer Mettl offers online assessment solutions. We give out details of our tools and services on our website, which gets visited by our prospective clients. Drift, our chat tool on the website, helps us in answering several product and service queries instantaneously, improving our user experience in the process. This is used by the marketing team of my firm. It considerably reduces our response time.
Drift provides an AI-based chat bot, which can be easily integrated with our websites and CRM and makes our lives easier in handling chat leads.
- AI-based playbooks--Easy-to-create playbooks and AI features make it very easy for the user to create multiple playbooks and make the whole experience of chat bot interaction with the prospects intuitive.
- Specific targeting--The intelligent targeting feature helps in capturing the right leads and filtering out the junk.
- Analysis--The analytics tool is very detailed. You can make strategic decisions based on that and can monitor the performance of each playbook very closely.
- Customer Service--This acts as icing on the cake. You face an issue and Drift is just a chat away!
- Pricing--They are priced way higher than their competitors. Pricing can be improved to make it more affordable for small and medium-sized firms.
- New Features- Adoption of new features like video chat, email playbooks, and ABMs is a slightly cumbersome process. They need to work to make it more lucrative for customers and make them aware of the value that these features can add.
- Automated Mails of Chat Transcript not possible--If I want to automate the process of chat transcript transfer on my email after I am done interacting with my prospect, it is not currently possible.
June 04, 2021
Drift AI-based Chat tool for your websites
Drift is being used by my company to interact with prospects directly on the website. It is mainly used by the marketing team to capture leads from the visitors of the website. It mainly solves a business problem of Turnaround time for the prospects and instant answer to their Questions.
- User friendly
- Intuitive Playbook designs
- Great Customer Support
- High Pricing
- More integrations can do wonders
- Multilingual support
June 02, 2021
It does exactly what we need it to do
We are using it in our marketing efforts to help navigate our website and our sales team uses it to schedule demos and meetings. The chat bot has multiple scripts that cover most of our basic questions and works great to save us time and drive SQLs.
- Saves us time with automations
- Increased our scheduled meetings and demos
- Video function is great for quick things
- The upfront setup takes time and we used an agency to help us set things up
May 31, 2021
Solid Chatbot for most businesses.
We use Drift across Sales and Marketing at my organization. Prior to Drift, we did not have an active way to communicate with website visitors.
- Live chat
- Appointment Scheduling
- Auto-Responders
- Chat window pop up delayed sometimes
- Chat box could use a facelift
May 28, 2021
Drift - Great Marketing/Sales Tool
I use Drift to help chat with potential customers and track the visitors on the website. I also connected my google calendar so if someone wants to book a time with me, we can easily do it over the chat box. Drift is also nice because of the automated steps via the chatbox on the website. A potential customer can still book a time on my calendar when I am not currently online.
- Chat
- Site Tracking
- Calendar Link
- Easier user setup
- The calendar link can be slow to populate
- More customizability
May 28, 2021
Easy to use and nice UI
Drift has been used to drive prospect and customer engagement when we have a website visit. They're able to speak with a Live person to gather information and provide additional assistance as needed. This has helped drive engagement with potential customers, better aligned communication with current customers and overall has helped us provide a better buying experience.
- Very nice UI
- Easy to use
- Better integration with Slack
May 18, 2021
Drift helps you capture more leads
We use Drift for our Sales chat.
- Drift allows you to block users that send obscene things quickly and easily.
- It integrates with Salesforce easily and brings up your contacts quick.
- It allows you to have multiple users and round robins leads to each.
- Drift is very user friendly and easy to use.
- Expand the mobile app and make it more customizable.
- Sometimes the chatbot takes too long to get the chat to a person.
- Active updates in Salesforce could be faster.
November 16, 2020
Accelerate growth and revenue with Drift
We deployed Drift to address two key challenges that we couldn’t solve with our existing website and tech stack:
1. Site conversion was declining.
2. We needed to level up our ABM strategy to deliver a personalized experience.
It’s used by both our demand gen marketers and inbound SDRs, and has been a perfect platform to unify the two teams so that we can tie together what marketing is doing with how the SDRs are using Drift. It helps us create a better buyer experience that elevates the strength of our brand and removes friction, it empowers our SDRs to engage at the exact right time with the exact right message, and brings our marketing and sales teams into a strategically advantageous alignment. All of this contributes to us earning more qualified leads, a better conversion rate, and a more productive and efficient sales team.
- Easy to implement - we were up on our site in hours.
- Increases the volume and quality of buyer conversations - visitors get to value faster and qualify themselves by chatting in.
- Surfaces relevant experiences and content to people faster based on targeted use cases.
- Brings your brand to the prospect experience to stand out in the market. For example, our mascot Ollie Llama welcoming visitors on the homepage with funny llama.
- We bought Drift for both a sales/marketing and a support use case. Drift radically succeeded as a sales/marketing tool, but wasn't a fit for our support team's needs.
November 05, 2020
Gain a competitive advantage with Drift
Drift is used across sales and marketing at Lacework to increase the productivity of our SDRs and capture more qualified opportunities. We implemented Drift because we believed it would drive revenue up and pay for itself, and it has already paid itself off in Year 1.
- 24/7/365 site coverage with the AI bot - it’s like cloning your best SDR and having them available to engage buyers across the entire site all of time
- Efficiently qualify and route prospect conversations to connect with the right buyers while avoiding the wrong buyers
- Conversational landing pages are a quick and easy way to create engaging content
- Accelerate top-of-funnel speed with ABM functionality that notifies reps about active prospects and target accounts so they can proactively engage them in real time
- Removes friction by automating the process of booking meetings directly in a rep’s calendar
- I'd like to see conversational video functionality
- Make conversational landing pages more customizable
August 26, 2020
Drift with Zenefits
Drift enhances the efficiency and productivity of our Sales Development team, primarily. It has also assisted in supporting new revenue acquisition channels and client-facing teams while helping all users to prioritize communications in accordance with potential revenue capability. Most importantly, it has gone a long way for buyer enablement, increasing pipeline velocity and customer satisfaction.
- Deep playbook customization
- Integrations
- Ease of Adoption
- Speed of machine learning within the AI
- Ability to report on opportunities
- Keyword search functionality in chats
June 17, 2020
Choosing a revenue-driving chat tool
Drift is being used as a chat function through our Sales Development Team. Drift allows for us to manage customer questions in real time to provide our website users with quick answers about product related inquiries. Drift is cutting down on our lead follow up time, which accelerates our sales cycles and is also being used to help create a better overall customer experience when using our website.
- Allows for real time conversations.
- Allows for customers to book meetings directly with our sales staff.
- Allows us to answer customer inquiries during non-business hours.
- Better Marketo integration to pre-populate custom fields with values from our CRMs.
- Better data append services.
- Reporting is getting better, but can still be expanded.
May 27, 2020
Modernizing the consumer experience with Drift
We are using Drift as the key technology on our website to connect with our buyers and book meetings. We first got Drift when our Marketing team completely rebuilt Smartling’s website in 2018. I knew we needed to modernize our web experience and get rid of the old school forms to make it easier for potential customers to connect with us. We also ended up adding on Drift Automation about a year later, which helps us create a consistent experience for every single visitor to our website 24 hours a day.
- Letting buyers pick their own path without having to pick up the phone or fill out a form. For example, instead of the complex forms of the past we now ask three simple questions through Drift to get people what they want, when they want it, on their terms.
- Engaging people immediately on the website - makes it more likely for interested people to share their contact information.
- Answer questions quickly and consistently every single time with Drift Automation.
- Surface useful insights from conversation data. For example, we didn’t have a ‘plans page’ on Smartling’s website - but after reviewing the conversation data, we realized that 150+ people each month were asking about pricing and packaging. So we built a plans page using the learnings from the conversation data and designed it in a way that addressed exactly what potential buyers were asking.
- Whenever there have been challenges with the product, the team has always been hungry to fix the issues that we raise.
- In-platform reporting on conversion metrics can be improved. For example, it's not possible to report on business vs non business email capture rate (currently reported by our CSM every week), and to get the most detail about meetings that have been booked, you have to export data and review in Sheets/Excel. Drift responds quickly, and they're already working on this... so by the time you read this review, the reports will probably be fully functional in the platform.
February 23, 2020
Great Tool for Automating Website Conversation
Today Drift is being used on our website to help schedule demos, answer information, and help to qualify potential leads that are inbound on our website. It solves the issue of potentially having to go through extra steps to submit a form to get information or have someone reach out. It's directly engaging that customer. As of today, it is only utilized by our Sales Department although there is potential to cross into Support when the time is right. It's been a helpful tool in quick responses to easy sales questions, building a conversation and turn a lead into a converted lead and expediting a qualification process to demo to sale.
- Schedule calls/demos
- Automate conversation and push noise away
- Mobile app does not do a good job of clarifying conversations through push notifications
- Because Drift is meant to lower barrier to entry we are missing things when calls are booked (full phone numbers, contact info, names, etc.
November 19, 2019
Conversation Marketing is the Best
We use it for additional options for leads and customers to talk to sales or customer support without having to fill out a form. It gives people on the website a different way to convert.
- Chatbot.
- Conversion marketing.
- Support.
- Lead gen.
- They make too many UI changes.
- Pricing model is a little expensive
- Calendar booking without adding seats
September 13, 2019
Fantastic chat tool for small businesses and startups
I've been using Drift for the past couple years to engage site visitors on my personal website where I provide tailor-made localization solutions for video game companies, game developers, localization agencies and individuals. Drift is helping us keep users engaged, answer their questions on the go and convert prospective leads into clients.
- User engagement is great, it's super easy to send messages to site visitors.
- Fantastic overall user experience and interface. It's super easy to setup on your website and customize it to your needs.
- Excellent messaging system with bots, assigning agents and file attachments.
- Pricing by far is the weakest points as it seems as if they're targeting startups with bigger budgets rather than individual clients.
- The speed at which they develop features is also questionable. Sometime it feels like they're rushing things to be the first on the market, which results to things breaking sometimes.
September 10, 2019
Demand Gen Tool that everyone should think about
Drift is used to convert website visitors as well as directing them to the right part of the website. Also, it integrates Marketing and Sales Development efforts. Therefore, it's used across the multiple departments and all business lines of the company. It also gives us more insights about our product offerings as well as who is coming to our website.
- Chat bot flows
- Integrations like Outreach
- Customer support
- Reporting
- Some features should be available. For example, it's possible to see that someone comes from an Outreach email campaign but it's only possible to have a live chat feature - not automated bot flow
- VP level reporting/approval process: It's hard to work on things together as a team and share things with the team of management.
August 20, 2019
Best chat solution for ABM
We use Drift to help improve our inbound marketing effectiveness. Target accounts get a personalized experience that allows them to schedule meetings directly with their reps. Other accounts are able to interact with the chat experience and get directed to appropriate resources.
This helps us improve funnel velocity for target accounts and reduce the time spent by SDRs qualifying inbound leads.
This helps us improve funnel velocity for target accounts and reduce the time spent by SDRs qualifying inbound leads.
- Account-Based Marketing - Personalized experiences
- Content Discovery - We can recommend content to visitors to our site
- Lead Qualification - We can qualify in + out leads with chat
- Time to value - Pre-built playbooks and solutions for users
- Customer Support Product - We have two chat implementations in our business because our CS team found Zendesk to be a better offering and the pricing was more competitive as a bundled offering.
Dyknow uses Drift's conversational marketing chatbots to drive and qualify digital inbound traffic. Drift is solely used by the GTM (sales & marketing team), however, we do have service's customers sign up for marketing content/events through Drift as well. Drift addresses the friction and time problem that forms plague on so many SaaS companies. The old form/qualify model is broken, people want information instantly, and Drift allows us to get what our inbound audience wants and needs quicker.
- Chatbot builder. The new builder Drift recently came out with is very user-friendly and intuitive.
- Integrations. We integrate Drift with Salesforce and HubSpot. After a lot of testing and mini failures, we finally figured it out and everything works seamlessly.
- Content. Drift's marketing is the best out there, and I always draw inspiration from their "human" approach to our marketing content. As a customer, I am kept up to date on product releases as well as industry leader knowledge reports to keep our company's marketing relevant, helpful, and engaging.
- Drift's Service. Drift has grown exponentially fast. As a result, the personalized and fast service we once received is now limited and slow. If experienced Drift users aren't able to schedule calls with their report reps then their service chat and knowledge base articles need to be up to date and efficient.
- Drift's Email. Drift does one thing really really well, and that is chatbots. They should stick to what they do best and leave email automation to email companies.
- Bugs. Again Drift is expanding very quickly and they come out with a lot of new releases. I wish they would maybe beta test the new releases a little more, prior to pushing it out to market. We have run into multiple situations where bugs/errors have no explanation and have to go to the coding team due to a release error.
- Slow. The chatbots are fast, the contact reports are slow.
February 27, 2019
If you want to connect with your customers try Drift!
We've been using Drift at KeyedIn as a better way for us to interact with our customers and potential customers. Before we used to have a very manual way of reaching and interacting. Now with Drift we've been able to have customers or potential clients come to the website and be directed to help in a very automated way. We can now communicate in a new way.
- Automated communication is incredible with Drift.
- They keep a history of all conversations which make it easily to refer to.
- Drift can attach your calendars which can provide instant meetings for prospectives customers.
- It's hard when you're not around to have an "active" conversation which isn't just on Drift's part as a product.
- Drift was a little hard to roll out initially but now that it's implemented it's smooth.
- Building out conversations can be a bit tedious.