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Dynamic Yield

Dynamic Yield

Overview

What is Dynamic Yield?

Dynamic Yield is presented as an AI-powered Experience Optimization platform that delivers individualized experiences at every customer touchpoint: web, apps, email, kiosks, IoT, and call centers. The platform’s data management capabilities provide for a unified view of the customer, to…

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Pricing

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What is Dynamic Yield?

Dynamic Yield is presented as an AI-powered Experience Optimization platform that delivers individualized experiences at every customer touchpoint: web, apps, email, kiosks, IoT, and call centers. The platform’s data management capabilities provide for a unified view of the customer, to allow the…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Dynamic Yield?

Dynamic Yield is presented as an AI-powered Experience Optimization platform that delivers individualized experiences at every customer touchpoint: web, apps, email, kiosks, IoT, and call centers. The platform’s data management capabilities provide for a unified view of the customer, to allow the rapid and scalable creation of highly targeted digital interactions.

Marketers, product managers, and engineers use Dynamic Yield for:

  • Launching new personalization campaigns
  • Running server-side and client-side A/B tests
  • Leveraging machine-learning for product and content recommendations, and
  • Employing algorithms for smartly triggered email and push notifications.

Headquartered in New York, the company states it serves more than 350 brands across the world.

Dynamic Yield Features

  • Supported: Customer Segmentation
  • Supported: Personalization and Targeting
  • Supported: Deep Learning-Based Recommendations
  • Supported: Triggering Engine
  • Supported: Behavioral Messaging
  • Supported: A/B Testing and Optimization

Dynamic Yield Screenshots

Screenshot of The Dynamic Yield Dashboard, which offers a high-level overview of personalization campaigns, site performance, audiences, product updates, and more. With customers building and managing dozens, sometimes even hundreds of concurrent campaigns, the Dynamic Yield dashboard provides a snapshot of key information and surfaces items for potential optimization from campaigns that require action.Screenshot of Dynamic Yield's customer segmentation engine, used to unify customer data across digital and offline touchpoints. Data can be onboarded from multiple sources to create one cohesive dataset from which to power experiences. Users can collect, store, categorize, and synchronize data from a CRM, ESP, DMP, APIs, or POS.Screenshot of The interface to create cross-touchpoint personalization campaigns and experiments at scale. Users can coordinate independent personalization experiences to deliver a cohesive, consistent customer journey from start-to-finish.Screenshot of Dynamic Yield's Predictive Targeting capabilities, which provides machine-learning optimization. Dynamic Yield’s Predictive Targeting engine will continuously analyze and identify opportunities to serve the most relevant content for each audience segment.

Dynamic Yield Video

Bringing personalization from vision to reality with Dynamic Yield.

Dynamic Yield Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesAll
Supported LanguagesAll

Frequently Asked Questions

Coveo Qubit, Monetate, and Optimizely Web Experimentation are common alternatives for Dynamic Yield.

Reviewers rate Support Rating highest, with a score of 10.

The most common users of Dynamic Yield are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews From Top Reviewers

(1-5 of 104)

A great testing and personalisation product

Rating: 10 out of 10
December 12, 2024
RA
Vetted Review
Verified User
Dynamic Yield
2 years of experience
  • A/B/n testing to ensure new features are adding value
  • Audience creation to select specific groups of users to target
  • Personalisation to change the site depending on the type of user
Cons

A leading tool in experimentation and personalization

Rating: 9 out of 10
December 18, 2024
Vetted Review
Verified User
Dynamic Yield
3 years of experience
  • Gives the user full control with significant flexibility
  • Great ongoing support from customer success manager (thank you Shaniece!)
  • Very intuitive platform
Cons
  • More robust reporting

Great product with huge potential

Rating: 10 out of 10
August 16, 2024
Vetted Review
Verified User
Dynamic Yield
1 year of experience
  • Fast implementation
  • Wide variety of optimization options
  • User friendly
  • Fast and great customer service/support
Cons
  • Third party(adblock). If users use their adblock software and enable the option to block third-party content, then the content you apply from platforms such as DY won't show. Although this is a con, by default it's not enabled, and very few people actually use it. We have tons of content from DY and looking at the graphs of how many impressions it does, compared to page visits in Google Analytics, there's not a lot of people who miss out on DY content.

Great tool and really good support

Rating: 10 out of 10
July 04, 2024
SB
Vetted Review
Verified User
Dynamic Yield
1 year of experience
  • Great customer support: Our Customer Success Manager [...] previously worked in a company with Dynamic Yield. That's why she already had years of (practical) experience with the tool and was able to give many helpful tips. This support couldn't have been better!
  • Easy implementation: The onboarding was very professional and the technical support helped with the correct implementation and obtaining correct data.
  • Easy to use: The tool has many good out of the box solutions that can help you start your first tests straight away. But custom solutions can also be built quickly.
Cons
  • I am very satisfied with the tool. I can't really say anything negative.
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