Name: E-mail Module
Author: empaction

Help Desk

Web and Video Conferencing

Customer Support

Version Control

Development

Alumni Management

Education

Business Intelligence (BI)

Collaboration

Contract Management

Enterprise Legal Management

Policy Management

Project Portfolio Management

Enterprise

Accounting

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

HR Service Delivery

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Cloud Storage

Converged Network Adapters (CNAs)

Data Catalog

Data Center Networking

Data Integration

Database Load Balancing

Density-Optimized Servers

Fraud Detection

Integration Platform as a Service (iPaaS)

Managed DNS

Managed File Transfer (MFT)

Managed Hosting

Mobile Application Performance Monitoring  (APM)

Mobile Device Management (MDM)

Network Diagnostics

Network Performance Monitoring

NoSQL Databases

Observability

Server Management

Time Series Databases

Unified Endpoint Management (UEM)

Information Technology

A/B Testing

Account-Based Marketing (ABM)

Ad Serving & Retargeting

All-in-One Marketing

Audio Editing

Content Management

Contest Management

Customer Journey Analytics

Digital Asset Management

Email Marketing

Marketing Analytics

Marketing Automation

Mobile Advertising

Mobile Analytics

Press Release Management

Product Information Management (PIM)

Social Media Analytics

Social Media Management

Survey & Forms Building

Video Collaboration

Web Analytics

Marketing

Project Management

Wireframing

Professional Services

Call Recording

Customer Communication Management

Customer Relationship Management (CRM)

Presales

Sales

Civil Engineering

Construction Workforce Management

Dental

Loan Servicing

Patient Engagement

Revenue Cycle Management (RCM)

Vertical-Specific

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Efficient Communication: Users have appreciated the ability to send emails to multiple recipients simultaneously, which has allowed for efficient communication. Many reviewers have expressed satisfaction with this feature, highlighting its usefulness in saving time and effort.

User-Friendly Interface: The interface of the E-mail Module has been praised by users for being much easier to understand compared to other modules. This user-friendly design has garnered positive feedback from several reviewers, who have found it intuitive and straightforward to navigate.

Reliable Email Delivery: Many users have mentioned that the E-mail Module demonstrates a high level of reliability when it comes to delivering emails directly to the main inbox. This aspect is particularly important from a sales perspective as it ensures that important communications reach their intended recipients without any issues.

Outdated and Unappealing Interface: Some users have expressed dissatisfaction with the interface of the E-mail Module, stating that it appears outdated and lacks visual appeal. Suggestions have been made to replace it with a more modern and visually pleasing design.

Lack of Streamlined Options: Reviewers have mentioned that while the interface is easy to navigate, they were disappointed by the limited options available. They believe that there should be more efficient and streamlined features added to enhance usability.

Difficulties in Obtaining Support: Users have reported difficulties when seeking support for the Empaction E-mail Module service. Specifically, employees faced challenges related to geographic reports and customer maps, which caused operational problems.

Users of the E-mail Module have had significant time savings and improved productivity. They have found that the software enables them to progress more regularly in their work by efficiently managing a high volume of incoming and outgoing emails. This has been particularly valuable for professionals who receive a large number of emails daily, allowing them to stay organized and respond promptly.

In addition to time savings, users have experienced improved visibility and communication with clients. The software allows them to send emails directly to clients' main inboxes, eliminating the risk of important messages getting lost in spam folders or other email filters. This has helped establish trust and enhance relationships with customers, as they feel confident that their messages are being received and attended to.

The E-mail Module has proven to be versatile, supporting various use cases such as sales and marketing actions. Users have utilized its features for outreach campaigns, managing leads, and communicating with prospects and existing customers. The comprehensive nature of the software, which includes map and report generation, secure content delivery, and autonomy in reach management, has made it a reliable tool for professionals across different industries.

Although some users have explored real-time communication tools as alternatives to email, they acknowledge the completeness and capabilities of the E-mail Module. While they may have temporarily switched to other platforms for specific needs, they do not rule out the possibility of returning to the E-mail Module in the future due to its comprehensive feature set and proven effectiveness in their workflows.

ExpressPigeon is an email marketing system for small to medium sized enterprises from a relatively new (2011) company with an emphasis on look and viewability across multiple devices (i.e. mobile-accessibility) and browser compatibility. Beyond this, ExpressPigeon supports A/B testing and segmentation, for optimization and personalization, and is extensible via its API. A free version is available for contacting up to 500 subscribers, and 50% discounts are offered to non-profits who sign up for an annual plan. Three monthly plans ranging from about $10 to $20 per month round out the pricing options.

ExpressPigeon

Delivra is an email marketing platform featuring advanced segmentation with A/B Testing, an email editor for the non-technically inclined, and mobile-accessible emails. Serving more than 500 companies, Delivra integrates with many popular CRM (SalesForce, Microsoft Dynamics, Netsuite, and more). Delivra merged with Campaign Monitor and Emma in summer 2018, but was acquired by Redbrick in January 2022, and now is a Redbrick brand.

Basic

Professional

Enterprise Plus

Delivra

E-mail Module

Software for bulk creation, sending and tracking of Emails for marketing purposes.

empaction

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

WYSIWYG email editor

Users can create html emails through a drag-and-drop interface, without html coding knowledge.

Dynamic content

Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

Ability to test dynamic content

Users can test dynamic content prior to launching a campaign.

Landing pages

Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

A/B testing

Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

Mobile optimization

Users can easily optimize emails and landing pages for mobile devices.

Email deliverability reporting

The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

List management

This involves creating, filtering, editing, merging and de-duping lists of contacts.

Triggered drip sequences

The software allows users to set up automatic / drip email campaigns triggered by certain events.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

URL Validation

This allows marketers to validate URLs and find any broken links before sending out their email campaigns.

Link Tracking

This allows marketers to verify that proper link tracking is set up before sending out their email campaigns.

Image Validation

This allows marketers to validate images used in their emails to ensure images and GIFs display correctly in their audience’s inboxes.

Inbox Display

This allows marketers to see how their emails will be displayed within different web browsers and within different email service provider (ESP) platforms.

Email Accessibility Tools

This type of tool scans emails before they are sent out to ensure that design and code are optimized for accessibility across different browsers.

Spelling and Grammar Check

This feature checks emails for spelling and grammatical mistakes before they are sent out.

Spam Testing

Spam testing allows marketers to test their email against most major spam filters before sending out their email campaigns.

Email Previews

This allows marketers to test out emails to see how they will display across multiple different applications and web browsers.

Assign Reviewers

This gives marketers the ability to assign individuals to review an email from within the email marketing software.

Email Version Control

This allows marketers to keep track of which individual made a revision to an email and when.

Task Lists

This gives marketers the ability to create task lists associated with the email review and approval process.

Review Status Updates

These status updates may be pushed through third-party tools, or sent directly via the application itself.

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