#1 most frequent
United States of America
28.2%647,423 installations of 2,299,108
What is Elementor?
Elementor is a Wordpress page builder and creative toolkit featuring a drag and drop live editor, 100+ widgets, and tools to landing pages and popups.
Categories & Use Cases
Videos
Top Performing Features
WYSIWYG editor
What-You-See-Is-What-You-Get editing tool allows users to build pages without writing code.
Category average: 8
Availability / breadth of extensions
There is a broad library of extensions, plug-ins, modules or add-ons that allow users to easily customize their websites without building custom code.
Category average: 7.5
Admin section
The admin page is easy to navigate and use.
Category average: 8.1
Areas for Improvement
SEO support
The CMS helps users create the right website infrastructure (pagination, page headers, titles, meta tags, url structure, etc.) to increase the site’s visibility in search engine results.
Category average: 7.6
Form generator
Users can build website forms for visitors to fill out.
Category average: 7
API
An API (application programming interface) provides a standard programming interface for connecting third-party systems to the software for data creation, access, updating and/or deletion.
Category average: 8
Who Buys & Uses Elementor
#1 most frequent
Professional, Scientific, and Technical Services
6.3%144,032 installations of 2,269,364
“allowed us to expand our team and have multiple people work on website builds.”
#2 most frequent
Manufacturing
2.5%57,590 installations of 2,269,364
#3 most frequent
Other Services (except Public Administration)
2.0%45,006 installations of 2,269,364
#2 most frequent
India
5.9%134,918 installations of 2,299,108
#3 most frequent
United Kingdom of Great Britain and Northern Ireland
5.6%129,149 installations of 2,299,108
Pros
- Intuitive user interface and drag-and-drop editing
- Streamlined design process with pre-built templates
- Capability for creating mobile-responsive designs
Cons
- Software updates occasionally introduce site-breaking issues
- Editor performance and speed require optimization
- Limited built-in widgets for complex page designs
Excellent front end WordPress Builder
Use Cases and Deployment Scope
I use Elementor on a weekly basis to build WordPress websites for businesses of all shapes and sizes, from local mom and pop service shops up to multi-location and franchise websites. I also educate business owners and their teams on how to use Elementor and make their own updates to their websites when they need to. Elementor provides an easy UI for building a world-class website with responsive designs.
Pros
- Mobile friendly layout and responsive designs
- Image optimization
- dynamic content
- SEO friendly web builder
Cons
- reducing DOM size and increasing page speed times
- additional SEO features would be great
- better global settings and education around those features
Return on Investment
- Positive: allowed us to expand our team and have multiple people work on website builds.
- Allowed us to educate clients and help them take over their own websites.
- Negative - it's hard to prevent people from uploading large image files.
Usability
Alternatives Considered
Divi
Other Software Used
WPForms, Rank Math, WordPress
Best Tool for Website Design and Creation.
Use Cases and Deployment Scope
Our SaaS website is developed using Elementor. As the head of demand generation, my role was to ensure the site is SEO-compliant and integrates well with third-party tools for capturing leads and Intent. Elementor does a fantastic job as it is first easy to use, helps maintain the website, and provides an easy interface for adding and editing existing webpages.
Pros
- Create a website.
- SEO Compliant.
- Third Party Integration.
- Ease of Use.
- Drag and drop.
Cons
- Website development using AI can be Improved.
- Sometime the layouts can get misaligned for minor edits.
- The images are sometimes hard to fit into the container.
- More online tutorials can be created on the company page.
Return on Investment
- Website can scale automatically to fit user screen size.
- The website can be up and running within minutes.
- Using elementor submissions lead capture can be blissful.
- Elementor Pro features can make your website impressive.
Usability
Alternatives Considered
Divi, Wix and Webflow
Other Software Used
Adobe Express, Factors.AI, WordPress, Upwork, Perplexity, Lusha
Mandatory Wordpress Toolset
Use Cases and Deployment Scope
Elementor makes Website edits easy and easily beeing handed over to collegues. Also beeing able to use templates, save exisiting content, duplicate, and rework is the most important feature. Global elements and containers are by far the best part and why we do not switch away.
Pros
- global styling elements
- easyiness
Cons
- complexity due to too many features
- speed and codebase size
Return on Investment
- none that we measured actively
Usability
Alternatives Considered
Heyflow, Webflow and Wix
Other Software Used
n8n, Slack, Zapier
A great web builder for WordPress at a great price
Use Cases and Deployment Scope
I use Elementor as a web builder for full websites and landing pages, both for my own businesses and for client businesses. It originally replaced our existing process of creating custom WordPress themes or tailoring purchased themes to suit our needs. Now we build websites/pages mostly from scratch using Elementor. It's used across 50-100 websites, some large, some single pages. We make use of more advanced features such as dynamic data through custom fields and loops.
Pros
- Theme builder (header, footer, site parts)
- Forms, with options for what to do with form submissions after they've been submitted (email, collect , push to EMS)
- Easy to use widgets for things that would otherwise need coding manually (sliders, carousels, flip boxes etc.)
- Pre-built templates
- Dynamic conditions for content display
Cons
- Occasional plugin conflicts
- Occasional differences in appearance between the editor and live page.
- Flexbox building has a deeper learning curve than the previous sections/columns builder. In-editor guidance would be helpful here.
- Some options/widgets available in other builders aren't in Elementor, which means additional plugins are sometimes needed.
Return on Investment
- Significantly reduced development time
- That reduced time is leading is to create better websites as a result.
Usability
Alternatives Considered
WordPress, Bricks, Squarespace, Wix and Webflow
Other Software Used
WordPress, MailerLite, Campaign Monitor by Marigold, Zapier, Pabbly
Elementor is a great web editing platform to use for small businesses!
Use Cases and Deployment Scope
We have a bulk food store and sell many of our items online. We use Elementor to edit our home page, hours/contact page, sales page, etc. It is a lot easier to edit using Elementor since it provides a drag and drop style of editing versus the more complicated alernative of coding.
Pros
- Utilizes a Drag and Drop style of editing
- Keeps things mobile and tablet friendly
- Formats things nicely and keeps things uniform
- Gives lots of options for adding text, images, buttons, html coding, etc.
Cons
- It can be hard to remember to switch to mobile view to make sure it computes well on cell phones and tablets.
- The updates sometimes can mess with the theme and site, and requires some editing to get it back to the correct format.
- There is an Elementor Pro version that gives more options, but it does cost a yearly fee, which can add up over time.
Return on Investment
- Our sales have really grown over the past five years of using Elementor. We went from fulfilling less than five orders a month to now 10-15 per months. And we are a small bulk food store with a small audience.
- We have been able to add plug ins along with Elementor to customize our products, store, and pages.
- We haven't done as much with SEO and Elementor. I feel like this is one area that we could probably do better.
Usability
Alternatives Considered
Square Online, Shopify, Robly, easyTithe and Apptivo
Other Software Used
easyTithe, Apptivo, Shopify