Ensighten Manage

Ensighten Manage

Score 7.0 out of 10
Ensighten Manage

Overview

What is Ensighten Manage?

Ensighten Manage is a popular tag management system used globally, promising to increase page loading speed, accelerate tag deployment, and facilitate omnichannel 1:1 customer engagement across platforms and devices. Ensighten provides tag control by visitor, session, and page, and harmonizes...
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Recent Reviews

Time saver

8 out of 10
December 21, 2015
Ensighten Manage is being used globally across the entire organization. It became the Citi global standard for tag management after a …
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Ensighten review

7 out of 10
December 15, 2015
Ensighten is being used across multiple teams within our digital department. This includes the marketing, analytics, advertising and …
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Popular Features

View all 14 features
  • Ease of writing custom tags (24)
    8.0
    80%
  • Rules-driven tag execution (22)
    8.0
    80%
  • Role-based user permissions (23)
    7.0
    70%
  • Tag library (22)
    7.0
    70%

Reviewer Pros & Cons

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Pricing

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What is Ensighten Manage?

Ensighten Manage is a popular tag management system used globally, promising to increase page loading speed, accelerate tag deployment, and facilitate omnichannel 1:1 customer engagement across platforms and devices. Ensighten provides tag control by visitor, session, and page, and harmonizes data…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Alternatives Pricing

What is Falcon?

Falcon is a web analytics tag auditing tool which gives insights on missing and incorrectly configured analytic tags, marketing pixels, and tag management tools on a website. It supports monitoring a critical path for future discrepancy and alerts in case of any errors caused due to changes. Falcon…

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Features

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

7Avg 8.6

Tag Management

Features related to tag management

7.1Avg 8.2

Data Management & Integrity

Features related to data management and integrity

7Avg 8.4
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Product Details

What is Ensighten Manage?

Ensighten Manage is a popular tag management system used globally, promising to increase page loading speed, accelerate tag deployment, and facilitate omnichannel 1:1 customer engagement across platforms and devices. Ensighten provides tag control by visitor, session, and page, and harmonizes data collection.

The company’s Tag Delivery Network serves billions of tags annually for familiar brands like Sony, Staples, Symantec, T-Mobile, and United Airlines.

Ensighten Manage Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Ensighten Manage is a popular tag management system used globally, promising to increase page loading speed, accelerate tag deployment, and facilitate omnichannel 1:1 customer engagement across platforms and devices. Ensighten provides tag control by visitor, session, and page, and harmonizes data collection. The company’s Tag Delivery Network serves billions of tags annually for familiar brands like Sony, Staples, Symantec, T-Mobile, and United Airlines.

Reviewers rate Ease of writing custom tags and Rules-driven tag execution and Tag performance monitoring highest, with a score of 8.

The most common users of Ensighten Manage are from Enterprises (1,001+ employees).
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Comparisons

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Reviews

(1-25 of 28)
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Score 7 out of 10
Vetted Review
Verified User
The existing code template is helpful to use for business usages while doing implementation for tag management and simple interface to manage data, privacy and security with Ensighten Manage. The tool has powerful feature for marketing tag management for mobile and website version successfully.
Score 8 out of 10
Vetted Review
Verified User
We use Ensighten Manage to tag websites for analytics and marketing purposes. The product is flexible and powerful. Frankly, we couldn't be more pleased. Using a tag management system eliminates the tight dependencies between the website implementation and the tagging code. Ensighten Manage in particular is the best of the bunch. Its extensive Apps allow for quick and easy deployment of tagging code for common technologies, and the flexible timing controls provide all the latitude one needs to manage the performance and behavior of a website.
Tom Arundel | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
We use Ensighten Manage to deploy our marketing tags, and will be deploying it across the entire organization in 2016. We switched to Ensighten Manage for better speed to market, accuracy and performance of tag deployments. In addition, Ensighten Manage provides a single platform that can meet the needs of multiple stakeholders with different needs, including analytics and MVT. Previous container tag solutions did not allow for easy deployment of such a diverse array of tags.
Abhijeet Karmase | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Ensighten is being used to mange around 500 tags across 6 Websites. We have it deployed to Dev, QA and Prod environments. It enables our non technical users to create tags and deploy them in a few minutes instead of waiting on a development cycle which could be anywhere between 2 weeks to 2 months. It enables tag delivery for different campaigns and take down after the campaign is done.
January 15, 2016

Ensighten Manage Review

Score 8 out of 10
Vetted Review
Verified User
We use Ensighten Manage to manage web analytics tagging on our internet-facing websites. Currently, only the Digital Marketing, Internet Development and IS Architecture teams are given access. This application addresses the need to configure and deploy a variety of tagging requirements in an agile fashion that avoids the lengthy web development patch cycle.
December 21, 2015

Time saver

Score 8 out of 10
Vetted Review
Verified User
Ensighten Manage is being used globally across the entire organization. It became the Citi global standard for tag management after a successful implementation in Brazil, where we removed all the hardcoded tags on our site and migrated them to Ensighten Manage.
Ensighten Manage is being used to serve digital analytics tags, pixel tags, targeting tags, etc.
Score 10 out of 10
Vetted Review
Verified User
Ensighten Manage is used to deploy all our analytics tags, marketing pixels, web performance tags and also custom asynchronous javascripts for various business purposes. We are rolling out Ensighten TMS throughout our organization and it is being used for all applications except for a few that are maintained by third parties. It has helped us decouple IT development cycles from tagging initiatives and has vastly reduced the delivery cycle of analytics tags and made us hugely agile in that respect.
Score 8 out of 10
Vetted Review
Verified User
We use Ensighten Manage primarily for handling all of our analytics and demand gen tags such as Adobe Site Catalyst, GA, and other demand gen pixels such as Kenshoo, Sizmek and Google Lead Service tags. Other testing tags such as M360 are also hosted within Ensighten. The Ensighten Manage tool is being used currently within Marketing only. It addresses the problem of not having to wait for monthly release cycles to push out codes (either new ones or updates to existing codes) and gives us the capability to implement them in a much more agile manner.
Score 10 out of 10
Vetted Review
Verified User
Our organization is currently introducing Ensighten Manage into the digital infrastructure across multiple lines of business globally. At least one regional team has fully integrated Manage as its tool of choice to deploy all of its marketing, advertising and analytics tags as well as some other custom apps. We have been able to consolidate multiple instances of the same types of tags in to a single instance, improve governance management of tags, and start the process of limiting dependence on technology teams and processes. The speed to production for the tags we have deployed via Manage is a tremendous value add to our organization.
Score 10 out of 10
Vetted Review
Verified User
Ensighten Manage is used by our analytics team to deploy tags across the entirety of NASCAR.com and its related properties. Ensighten Manage is used to provide a level of agility that we did not posses prior to engaging with Ensighten. The product allows us to deploy tags without requiring to go through the entire development cycle, which can cause issues when we need to deploy code rapidly to address tagging concerns.
December 15, 2015

Ensighten review

Score 7 out of 10
Vetted Review
Verified User
Ensighten is being used across multiple teams within our digital department. This includes the marketing, analytics, advertising and development teams. Having Ensighten has been really useful for managing our advertising needs as it allows us to easily manage ad tags in one place instead of having to manage them across 200 different websites. It also allows us to give access to these tags to the third party company that manages them, instead of the team having to try to make changes within the code.

The main problem we have had is with our analytics system: we use IBM Digital Analytics, and although there is an app in Ensighten for this, it doesn't quite work correctly for us as it doesn't always fire when the data is available on the page. This means the parameters aren't always populated correctly. It has also meant that we have had to break our IBM Digital Analytics implementation into two places, one part is in the code which is in charge of rendering all the correct data that is needed for the tags and the second part is within Ensighten. This means when we have a bug trying to decode is a lot more tricky.
December 15, 2015

Ensighten Manage Review

Score 8 out of 10
Vetted Review
Verified User
Ensighten is used to manage all tag setup and delivery used on our site. Various teams and and business units around the world setup campaigns to deliver things such as tracking, marketing, chat, and various analytics configurations to each country site. Having come from their previous platform, Tagman, Ensighten has allowed us more flexibility in getting these configurations done and pushed to production.
Score 8 out of 10
Vetted Review
Verified User
We use Ensighten as a tag manager for certain tags on our website - mainly 3rd party tags so we a have a better way to control and also for management of our Target mbox tags. It is being used only in our organization as far as I'm aware. It addresses the problems we have of being able to control JS code for third parties and to make changes more easily than going through our engineering group.
Score 8 out of 10
Vetted Review
Verified User
Manage is used across multiple business units within our company, and by many job functions. It allows us to reduce our time to deployment for web analytics tags while simultaneously maintaining a high level of oversight and governance. After we integrated Manage into our delivery process, the reduction of traditional IT involvement for our digital projects saved us time, money & frustration.
Score 8 out of 10
Vetted Review
Verified User
This is currently being used across the UK business unit. It enables us to efficiently manage (and keep track of) over 300 tags placed across over 45 different websites. The built-in apps save time and improve accuracy of deployments, ensuring that data is collected from the earliest moment of a campaign, and no spend is unaccounted for.
Abraham Israel | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Blinds.com is now using Ensighten Manage to manage most of our marketing tags on our new platform. The tag management enables marketing to make most changes without involving IT. Although it is a very well designed tag management solution, we still run into complications every so often.
Score 10 out of 10
Vetted Review
Verified User
We use Ensighten Manage for our offsite advertising and marketing code around tags and pixel management. We easily have the ability to quickly test, QA, and launch new and updated tags to the site without the need for IT while maintaining the integrity of our site and its experience as well as no impact to site performance.
Douglas Doble | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Ensighten Manage is being used to deploy tags to our entire ecosystem of websites as well as to fire various event tags to deepen our learnings in Google Analytics Premium...and we also have deployed a digital data layer.
Jeremy Lavitt | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Ensighten Manage is being used by the web department to support tagging needs throughout the company. It address the need for fast implementation and ease of adjusting code without having to go through the process of a full web migration. It also enables us to test how different scripts will perform on production without committing them to the production environment.
Score 10 out of 10
Vetted Review
Verified User
We use Ensighten to deploy tags efficiently through our customer touch points. We have limited release ability in our core web servers so having the ability to deploy 3rd tags through Ensighten saves us time, resources, and process on each deployment of new web pages, mobile apps.
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