Ezoic

Ezoic

Score 8.1 out of 10
Ezoic

Overview

What is Ezoic?

Ezoic gives independent publishers a fully-automated, scientific solution for improving income from advertising as well as improving user experience. Ezoic technology is a fully automated multivariate testing platform for webmasters who might not have the time or the ability to...
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Recent Reviews

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Pricing

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Expert

20% of Ad Revenue

Cloud
No Ad, all features

Enterprise

$499

Cloud
per Month (No Ad, all features)

Personal

Free

Cloud
No Ad, limited features

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttp://www.ezoic.com/pricing.php

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services
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Product Details

What is Ezoic?

Ezoic gives independent publishers a fully-automated, scientific solution for improving income from advertising as well as improving user experience. Ezoic technology is a fully automated multivariate testing platform for webmasters who might not have the time or the ability to construct multivariate tests for their site. It is designed for content publishers to improve income from advertising by automatically testing ad placement and usability metrics (Ezoic is not for ecommerce or marketing optimization use). Using Ezoic gives a site owner a scientific way of improving income from advertising without detracting from user experience. By balancing usability metrics (like time on site, page views per visitor, and bounce rate), against the ad income Ezoic finds page layouts that give sustainable and permanent earnings and UX improvement for any site.

Ezoic Features

  • Supported: Automated Multivariate Testing
  • Supported: Automated Mobile / Tablet / Desktop Page Testing
  • Supported: Automated Ad Placement Testing
  • Supported: Automated Audience Segmentation for Mobile/Desktop/Tablet
  • Supported: Revenue and User Experience Reporting
  • Supported: Page Layout Experiment Previews
  • Supported: Ad Exchange and Real Time Bidding Management
  • Supported: Cloud Serving of Content & Free CDN
  • Supported: User Experience and Revenue Goalsetting
  • Supported: Ad types, Ad placement and Ad settings controls

Ezoic Screenshots

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Ezoic Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Ezoic Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)100%
Mid-Size Companies (51-500 employees)0%
Enterprises (more than 500 employees)0%
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Comparisons

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Reviews and Ratings

 (4)

Reviews

(1-2 of 2)
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July 14, 2021

No One Can Match Ezoic's Features or Ad Managers - NO ONE

TC
Tim Carter
CEO
AsktheBuilder.com (Internet, 1-10 employees)
Score 10 out of 10
Vetted Review
Verified User
Use Cases and Deployment Scope
Ezoic is the company that manages all of the advertisements that appear on AsktheBuilder. They handle all of the ad transactions and automatically deposit money in our business account each month.
Pros and Cons
  • Ezoic assigns account managers that proactively suggest changes to increase revenue.
  • Ezoic produces a weekly newsletter that contains tips to increase SEO and revenue.
  • Ezoic has the most extensive analytics of what's going on under the hood of www.AsktheBuilder.com that I've ever seen.
  • To be completely honest, I can't think of one thing Ezoic can do to improve. They're the most remarkable ad network I've ever used in the twenty-five years I've been selling ad space on www.AsktheBuilder.com.
Likelihood to Recommend
As I said earlier, Ezoic is PROACTIVE. The account managers reach out to me to recommend changes. They're incredibly responsive when I have a question. I get answers in hours, not days.
Ezoic Feature Ratings
Testing and Experimentation (19)
21.052631578947366%
2.1
a/b experiment testing
100%
10.0
Split URL testing
N/A
N/A
Multivariate testing
100%
10.0
Multi-page/funnel testing
N/A
N/A
Cross-browser testing
100%
10.0
Mobile app testing
N/A
N/A
Test significance
N/A
N/A
Visual / WYSIWYG editor
N/A
N/A
Advanced code editor
N/A
N/A
Page surveys
N/A
N/A
Visitor recordings
100%
10.0
Preview mode
N/A
N/A
Test duration calculator
N/A
N/A
Experiment scheduler
N/A
N/A
Experiment workflow and approval
N/A
N/A
Dynamic experiment activation
N/A
N/A
Client-side tests
N/A
N/A
Server-side tests
N/A
N/A
Mutually exclusive tests
N/A
N/A
Audience Segmentation & Targeting (4)
N/A
N/A
Standard visitor segmentation
N/A
N/A
Behavioral visitor segmentation
N/A
N/A
Traffic allocation control
N/A
N/A
Website personalization
N/A
N/A
Results and Analysis (10)
10%
1.0
Heatmap tool
N/A
N/A
Click analytics
100%
10.0
Scroll maps
N/A
N/A
Form fill analysis
N/A
N/A
Conversion tracking
N/A
N/A
Goal tracking
N/A
N/A
Test reporting
N/A
N/A
Results segmentation
N/A
N/A
CSV export
N/A
N/A
Experiments results dashboard
N/A
N/A
Platform Integration Features
N/A
N/A
Return on Investment
  • My revenue increased by 100 percent as soon as I started using Ezoic. I know that I'm getting the highest ad prices because when Ezoic competitors come knocking, they can't match what Ezoic is delivering.
Alternatives Considered
I've used a host of other ad networks in the past. None come even close to what Ezoic has.
July 13, 2021

Current Customer

RD
Robert Diamond
CEO (Chief Executive Officer)
Wisdom Digital Media (Publishing, 11-50 employees)
Score 10 out of 10
Vetted Review
Verified User
Use Cases and Deployment Scope
We use Ezoic across our entire web publishing platform.
Pros and Cons
  • Programmatic Advertising
  • Data
  • Web site optimization
  • Interface takes some getting used to.
Likelihood to Recommend
We've had a very positive experience since switching over to Ezoic on both the tech front and for programmatic revenue growth.
Ezoic Feature Ratings
Testing and Experimentation (19)
15.789473684210527%
1.6
a/b experiment testing
N/A
N/A
Split URL testing
N/A
N/A
Multivariate testing
N/A
N/A
Multi-page/funnel testing
N/A
N/A
Cross-browser testing
N/A
N/A
Mobile app testing
N/A
N/A
Test significance
100%
10.0
Visual / WYSIWYG editor
N/A
N/A
Advanced code editor
N/A
N/A
Page surveys
N/A
N/A
Visitor recordings
N/A
N/A
Preview mode
100%
10.0
Test duration calculator
N/A
N/A
Experiment scheduler
N/A
N/A
Experiment workflow and approval
N/A
N/A
Dynamic experiment activation
100%
10.0
Client-side tests
N/A
N/A
Server-side tests
N/A
N/A
Mutually exclusive tests
N/A
N/A
Audience Segmentation & Targeting (4)
N/A
N/A
Standard visitor segmentation
N/A
N/A
Behavioral visitor segmentation
N/A
N/A
Traffic allocation control
N/A
N/A
Website personalization
N/A
N/A
Results and Analysis (10)
20%
2.0
Heatmap tool
N/A
N/A
Click analytics
100%
10.0
Scroll maps
N/A
N/A
Form fill analysis
N/A
N/A
Conversion tracking
N/A
N/A
Goal tracking
N/A
N/A
Test reporting
N/A
N/A
Results segmentation
N/A
N/A
CSV export
N/A
N/A
Experiments results dashboard
100%
10.0
Platform Integration Features
N/A
N/A
Return on Investment
  • N/A
Alternatives Considered
Ezoic has proven more powerful than others in the space, adaptable to our needs and growing along with us as a publisher.
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