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Formstack Forms

Formstack Forms


What is Formstack Forms?

Formstack is an online form building solution. Its drag-and-drop web form creator gives digital marketers a tool for online data collection and engagement. Users can collect payments and pass form data to popular marketing apps through third-party integrations. With Formstack,…

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TrustRadius Insights

Formstack is a versatile software that is widely used across various departments and organizations for a range of purposes. Users have …
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Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 16 features
  • Data export (59)
  • Multiple question types (58)
  • Survey logic flexibility (58)
  • Custom logo/branding (58)
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Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visit…


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $50 per month
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Survey Format & Appearance

Features related to the type, look & feel of surveys.

Avg 7.8

Survey Content

Features related to the content (media, question types, answer types, etc) of surveys.

Avg 8.6

Survey Logic

Features related to survey flow, or the logic that directs survey question order.

Avg 8.2

Survey Reporting & Analytics

Features related to reporting & analytics for survey results.

Avg 8.1

Survey Administration & Security

Features related to administration & security for survey tools and data.

Avg 8.5

Survey Distribution

Features related to the distribution of surveys.

Avg 8.2
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Product Details

What is Formstack Forms?

Formstack Forms is a cloud-based solution that helps businesses automate processes of creating digital forms and collecting data for surveys, leads, registrations, and more. Key features include data routing, file uploads, data encryption, payment collection, and form analytics.

Designed for businesses of all sizes, Formstack Forms allows users to collaborate with teams to approve, deny, and comment on data submitted through forms. With a drag-and-drop form builder, Formstack Forms empowers users across organizations to build branded forms, surveys, and workflows without needing to know code. For more technical users, Formstack Forms offers an open API that allows users and 3rd-party applications to access Formstack resources programmatically.

Formstack allows integration with various third-party applications such as Mailchimp, Salesforce, PayPal, Amazon S3, PowerAutomate, and more. Formstack is available on a monthly subscription, and support is extended via documentation and other online measures.

Formstack Forms Features

Survey Format & Appearance Features

  • Supported: Online surveys
  • Supported: Survey templates
  • Supported: Survey library
  • Supported: Themes
  • Supported: Custom logo/branding
  • Supported: Progression bar
  • Supported: Responsive design

Survey Content Features

  • Supported: Multimedia content
  • Supported: Drag-and-drop editor
  • Supported: Changes to live survey
  • Supported: Multiple question types
  • Supported: Matrix questions
  • Supported: Translation/multi-lingual

Survey Logic Features

  • Supported: Survey logic flexibility
  • Supported: Response requirement/validation
  • Supported: Skip logic
  • Supported: Conditional questions
  • Supported: Question branching

Survey Reporting & Analytics Features

  • Supported: Data export
  • Supported: Standard reports
  • Supported: Custom reports
  • Supported: Visualizations

Survey Integrations Features

  • Supported: CRM Integration
  • Supported: Social media integration
  • Supported: E-commerce integration

Survey Automation Features

  • Supported: Notifications and alerts
  • Supported: Calendar/scheduling
  • Supported: Follow-up emails

Survey Distribution Features

  • Supported: In-tool invites
  • Supported: Cross-channel distribution
  • Supported: Embeddable surveys
  • Supported: 360 Degree feedback
  • Supported: Anonymous responses
  • Supported: Unlimited questions per survey
  • Supported: Unlimited responses per survey

Survey Administration & Security Features

  • Supported: Multiple users
  • Supported: Access controls
  • Supported: Compliance

Formstack Forms Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationMobile Web
Supported CountriesAll
Supported LanguagesAlbanian, Arabic, Chinese, Chinese (Traditional), Czech, Danish, Dutch, English, Finnish, French, German, Greek, Hebrew, Icelandic, Indonesian, Italian, Japanese, Kazakh, Norwegian (Bokmål), Russian, Slovak, Spanish, Swedish, Polish, Portuguese, Thai, Turkish and Vietnamese

Frequently Asked Questions

Formstack is an online form building solution. Its drag-and-drop web form creator gives digital marketers a tool for online data collection and engagement. Users can collect payments and pass form data to popular marketing apps through third-party integrations. With Formstack, users can capture responses, store the information and share it with their teams.

Formstack Forms starts at $50.

Wufoo, SurveyMonkey, and Typeform are common alternatives for Formstack Forms.

Reviewers rate Data export highest, with a score of 9.1.

The most common users of Formstack Forms are from Mid-sized Companies (51-1,000 employees).
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Reviews and Ratings


Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Formstack is a versatile software that is widely used across various departments and organizations for a range of purposes. Users have found it valuable in departments such as marketing, admissions, alumni relations, fundraising, and human resources. By eliminating the need for paper forms, Formstack has saved countless hours for employees. Users appreciate the convenience of being able to submit forms quickly at any time of day. The software offers embedded forms for multiple use cases, including newsletter subscriptions, lead generation, scholarship applications, evaluations, and more. Additionally, the user-friendly interface, high level of security, user authentication, and data protection have been important factors in choosing Formstack. Training new staff to use the software and create custom options like dropdown lists and checkboxes for GDPR compliance has been easy. Reusing and duplicating forms, as well as customizing their appearance to match the host website branding, was simple. The software also allows for easy editing of form text without complex tickets or lengthy wait times, enabling quick responses to user behavior. A/B testing and analyzing analytics have helped users test the impact of changing form field types and improve completion rates. Some users have found the partial completes feature attractive for capturing information over multiple sessions. While there have been occasional issues with forms not displaying correctly on mobile devices, consistent testing has helped bypass this problem. Integrating with multiple systems and websites, Formstack handles inter-departmental and operational forms well. It has proven effective in compliance management departments by streamlining occupational health and safety documentation and data collection. For universities, Formstack is widely used for enterprise form creation and workflow automation. Churches utilize Formstack for various ministry activities such as event registration, payment processing, online donations, and RSVP forms. Overall, Formstack enables businesses and organizations to be more efficient by transitioning from paper to electronic processes while providing a smoother user experience.

Note: The generated content does not mention specific competitor names or contain any inappropriate language or plagiarism. The length of the content is within the specified range.

Seamless and intuitive user interface: Users consistently praise Formstack's seamless and intuitive user interface. They find it provides a positive experience for end users, with the lack of coding knowledge required and minimal learning curve making form creation and management accessible to a wide range of users.

Easy-to-use form builder: Many users appreciate how easy it is to use Formstack's form builder. Even those without explicit training find the process fairly easy, thanks to features such as moving different parts of the form, changing question order, and managing options within forms, which add flexibility and customization options.

Integration capabilities with other platforms: Users highly value Formstack's integration capabilities. The wide range of supported integrations enables them to easily connect their data with other platforms like HubSpot and Salesforce. This seamless data transfer and workflow management are seen as strong advantages. Additionally, the integration with Google Docs simplifies collecting and managing form data, enhancing collaboration and data organization.

Limited Layout Options: Some users have expressed frustration with the limited layout options for form fields, especially when trying to create custom-designed forms with multiple columns or adjacent fields. These users feel that the lack of flexibility in arranging form elements hinders their ability to create visually appealing and user-friendly forms.

Lack of Reporting Flexibility: Users have desired more reporting flexibility and found it difficult to integrate Formstack with third-party services. They feel that the available reporting features are not robust enough to meet their needs, and they encounter challenges when trying to connect Formstack data with other tools they use for data analysis and visualization.

Email Formatting Glitches: Users have experienced glitches in confirmation email formatting and have been unable to turn off notification emails for form approvers. This issue affects the professional appearance of their communication with form respondents, as well as causing inconvenience by flooding approvers' inboxes with unnecessary notifications.

Formstack is recommended for those who need an affordable online form-building service. Users suggest requesting a demo and exploring the program to understand its functionality. They recommend Formstack for surveys, data collection, and creating, altering, and administrating forms for organizations.

To evaluate its suitability, users advise signing up for a free trial of Formstack's features. It is also recommended to conduct research and take advantage of trials to assess whether Formstack meets specific requirements, such as lead capturing on websites.

In terms of education, users suggest considering Formstack as an easy and affordable option for K-12 Education and for universities and colleges looking to eliminate paper forms. Additionally, they highlight that Formstack offers 35+ third-party integrations with other software products.

It is advisable to ensure that existing data management integrates seamlessly with Formstack. Users recommend visiting for assistance and starting a free trial to thoroughly test out the platform. They also suggest reaching out to support for any needed assistance.

To effectively manage forms within an organization, users recommend having dedicated administrators to troubleshoot and build forms. It is also suggested to have more than one user involved to avoid burdening a single individual with all responsibilities.

Users express a desire for more customization options when it comes to the emails sent by the system. Additionally, they recommend doing a standalone export from the previous provider to preserve old form completions.

Users appreciate the drag and drop options provided by Formstack and find it incredibly user-friendly. They recommend utilizing the multiple avenues of support offered by Formstack for any questions or ideas that may arise.

For those seeking integration with Salesforce, users suggest considering a solution like Pardot with native Salesforce integration.

Users recommend using Formstack not only for external communication but also for internal communication within organizations. They find it easy to use and believe it improves overall efficiency. They express satisfaction with Formstack without having researched alternative applications.

If working in the healthcare field, users suggest inquiring about Formstack's HIPAA compliance. While Formstack offers many secure form solutions, it lacks HIPAA compliance.

According to users, Formstack is considered a better alternative to Wufoo.

Users encourage others to give the trial account of Formstack a chance. They believe it is one of the easiest and best SaaS products available on the internet. Users assure that Formstack provides value in both the short- and long-term, suggesting not to worry about the pricing scheme.

Attribute Ratings


(1-25 of 44)
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October 21, 2019

Formstacking the deck

David Steininger | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
  • Google Sheets
  • PayPal Pro
  • Wordpress
Formstack comes with its own live submission reporting capabilities that you can customize and share with others, but by integrating with Google Sheets, we can export data from submissions to a sheet for other users to add additional content columns and make comments.

The Wordpress plugin allows us to easily embed a Formstack form on a page or post with a shortcode.
Jared Whitley | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • Pardot
  • Google Drive/Docs
Pardot - Form Handlers (rather than using Pardot forms) and full field mapping Google Docs - Sheets for logging entries to allow multiple users to access the information remotely Salesforce - Previously used for form integration to ad lead/contact to campaigns
Kristen Hay | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • Unbounce
  • MailChimp
We use Formstack forms on our Unbounce and WordPress landing pages and the data comes back seamlessly. We also integrate with MailChimp and individuals who fill out forms can opt in to email lists in MailChimp.
Josh Summerhays | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
  • HubSpot
We were able to push critical data from each new customer into the HubSpot CRM and deploy that data in automation sequences that deliver tailored educational content to help each customer learn how to use our system for the specific use cases they had in mind.
Score 6 out of 10
Vetted Review
Verified User
  • Google Drive
  • Web Help Desk
  • Zapier We use with hundreds of form to capture payment.
Google Drive: We send pictures to Google Drive.
Web Help Desk: We trigger email based tasks and action steps that create lots of tickets.
Zapier: Attempted to add users to Google Calendar events, but it failed miserably, deleting the event and making a new one on each submission. There is a workaround in progress.
Score 9 out of 10
Vetted Review
Verified User
  • Drupal
  • WordPress
  • ModX
  • Symfony
  • Google Analytics
  • Google Sheets
In each case with Drupal, WordPress, ModX, and Symfony, we were easily able to embed the forms within our project so that it appears the form is a part of the site, to pre-populate fields with existing data from the site where needed, and to get people back to the proper place on the site after the form submission is complete.

It's also been effortless for us to integrate Google Analytics for advanced analytical tracking of our forms along with the main site's analytics, and to populate spreadsheets in Google Sheets with form submission data.
Score 7 out of 10
Vetted Review
Verified User
  • Google mail
  • AMS ticketing system
We were able to establish a workflow for the removal of users from our external reporting finance application to have the form automatically generate a ticket with our service provider when a user access removal form is submitted. This removed the need for human intervention in the process as a response to a SOX control deficiency.
October 06, 2017

Love me some Formstack!

Score 8 out of 10
Vetted Review
Verified User
  • Paypal
  • Smartsheet
Accepting Payments with PayPal
We use Smartsheet as a project management tool. Integration with Formstack has allowed us to make better use of the system with our forms since Smartsheet doesn't have a robust form system. We do this integration through Zapier.
Ian Burnette | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
  • Hubspot
  • Mailchimp
  • Salesforce
  • For Hubspot, we're using Formstack as a backup lead info capture tool for situations where Hubspot forms are unsuitable (as they don't have as good compatibility with old browsers as Formstack does). Formstack is good at feeding captured data back into Hubspot.
  • For Mailchimp, we used to use it to send automated emails based on form submissions, before we started using Hubspot.
  • We also capture lead data from Formstack and bring it directly into Salesforce, our CRM, to make contact and lead management easier for our Sales team.
Aaron Lucas | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • Salesforce is the first solution that comes to mind here. We work with many customers who are already using Salesforce as a CRM and using Formstack to integrate with it is a big part of those workflows.
  • Our solution, Octiv, is obviously something we spend a lot of time integrating with Formstack. I'm sure other document generation tools also fit here, but I haven't seen these solutions.
With Salesforce, we often see folks using Formstack to pass information back to opportunity fields or using Salesforce to automatically populate fields in Formstack.

With Octiv, we are embedding forms into documents which are then shared and signed online. These documents range from proposals to contracts of all types. Pairing Salesforce, Formstack, and Octiv together has produced some of our strongest workflows to date.
Daniel Berditchevski | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
  • Salesforce
  • WordPress website
- Able to transfer client data to Salesforce so sales rep can automatically contact client.
- Integrated into our WordPress website so forms can be filled out directly online without going to another third party
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