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Frase

Frase

Overview

What is Frase?

Frase, from the company of the same name in Boston, presents their eponymous platform as an Answer Engine Optimization solution. Frase is designed to improve SEO and drive conversion by using website content to answer visitors' questions.

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Recent Reviews

TrustRadius Insights

Frase.io has been a valuable tool for users, helping them save time and complete writing projects more efficiently. Users have found that …
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Reviewer Pros & Cons

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Pricing

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What is Frase?

Frase, from the company of the same name in Boston, presents their eponymous platform as an Answer Engine Optimization solution. Frase is designed to improve SEO and drive conversion by using website content to answer visitors' questions.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Alternatives Pricing

What is MarketMuse?

MarketMuse is a search engine marketing platform built around features such as site auditing, content quality grading, and content analysis.

What is Act-On?

Act-On is an adaptive marketing platform designed to drive personal and purposeful multi-channel marketing. Its foci are inbound and outbound marketing, for enabling a tighter alignment with sales and turning data into actionable insights.

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Product Demos

Frase Demo - How to use Frase.io (with real world examples)

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DEMO #1 Fandub La frase del cap

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Erika Frase's Demo Reel

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Frase Review - In Depth Frase.io Walkthrough, Demo And Price Comparison

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Taylor Frase Demo Reel SOPA

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Write a Blog Post in Less Than 10 Minutes - Frase.io Demo (2022)

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Product Details

What is Frase?

Frase Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews and Ratings

(15)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Frase.io has been a valuable tool for users, helping them save time and complete writing projects more efficiently. Users have found that Frase.io is effective in reducing research time for complex subjects, giving them a head start in content creation. The software streamlines the content research process by providing all the necessary information in one place, saving users time and effort. Frase.io has also been beneficial in optimizing existing page content, resulting in improved search rankings for users. With the help of Frase's AI capabilities, users have been able to quickly generate unique and SEO-optimized content. The software is also useful in brainstorming ideas for blog articles and finding relevant references and statistics, enhancing the content creation process. Additionally, Frase.io has helped users overcome writer's block and make content creation enjoyable again, boosting their creativity and productivity. Overall, Frase.io has proven to be an efficient tool for researching, outlining, and creating well-optimized content that meets the needs and expectations of users.

Ease of Use: Frase.io has received high praise from users for its user-friendly interface and intuitive design. Many reviewers have found the editor tool to be incredibly easy to navigate, with all features readily accessible, making the writing process efficient and seamless. The clean and intuitive interface feels natural to use, allowing users to write effortlessly while having a responsive assistant available when needed.

Time-saving: Users greatly appreciate how Frase.io streamlines content research and creation, saving them valuable time. Several reviewers credit Frase.io for significantly reducing the time spent optimizing website content and consider it one of their top tools. They highly recommend Frase.io as a worthwhile investment. The ability to create content briefs and outlines with just a few clicks is highly valued, along with the continuous addition of new functionality like the SEO tool and AI writer.

Idea Generation: Frase.io proves invaluable in generating ideas by searching for questions asked by their target audience. Reviewers highly value its data-gathering capabilities and competitive analysis features. The research feature allows them to easily find relevant information by simply providing a seed keyword. By identifying what competitors are covering, Frase.io helps users focus on improving their own content. Additionally, being able to optimize for the top 20 SERPs based on common terms found there is seen as a valuable feature that aids in achieving higher search engine rankings.

Confusing User Interface: Several users have found the initial user interface of Frase confusing and had trouble efficiently using the app. Navigating the tool could be cumbersome for those who are not familiar with it, but mild training could help overcome this issue.

Inaccurate AI Content Generation: Users have expressed concerns about the accuracy of the AI content generated by Frase. Some users found that the AI occasionally produces inaccurate or nonsensical content, but they found it easily fixable using the editor tool provided by Frase.

Difficulty Keeping Up with Updates: Many users mentioned that frequent changes in the user interface and features make it difficult to keep up with all the updates. The constant updates can cause confusion and challenges in finding and using advanced tools within the platform. Additionally, some users expressed concerns about maintenance becoming too much to handle.

Users highly recommend sticking with Frase despite the learning curve as they consider it a game-changer and a great tool for content creation. They believe Frase is a good value for money compared to other expensive tools in the market. Users highly recommend giving Frase a try for improving existing content and creating article briefs. They suggest watching tutorials and joining the Facebook group for assistance with Frase. Additionally, users highly recommend Frase for bloggers, website developers, and content creators, as well as for creating highly intelligent chat bots. Users also recommend purchasing the SEO add-on for the full potential of the AI writer and Frase experience. Moreover, users advise utilizing the one-on-one tutorial offered by Frase for better navigation and understanding of the platform. They think Frase is an excellent content planning tool with additional SEO information and AI assistant. Furthermore, users believe Frase is a massive timesaver for content creators and recommend it for producing quality briefs and optimizing content. They highly recommend Frase for creating great content quickly and tailored to the audience. Users suggest trying Frase before considering other options and think it is an excellent tech product. They highly recommend getting the SEO add-on for Frase and checking out the tutorial and webinars to fully leverage the power of Frase. Based on their positive experience with customer service, they highly recommend Frase.io as a game-changer for regular content writers and consider it the best writing investment. Users also recommend trying the add-on for unlimited use of Frase's AI writing technology.

Reviews

(1-2 of 2)
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Vishal Dave | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Eases the research part for content writing. Helps get ideas for introductions, outlines, and important sections from other pages ranking on SERPs. And the most interesting part is its integration with Google Search Console. You can get performance analysis of pages with rising and deprecation ranks. It is pretty useful for creating new as well as updating old content.
  • Create outlines from pages that are already ranking for a particular keyword. It performs SERP analysis to find common headings and sections amongst the pages.
  • Generate content for different types of sections. You can also use custom prompt, or select of the pre-defined types to generate. For e.g., convert features to benefits.
  • Get detailed analysis of website SEO performance from Google Search Console. Find pages that quickly gain/loose ranks.
  • The number of SEO tools can be overwhelming
  • Support for custom knowledge-base to generate content would have been much better
  • No easy integration with WordPress or Google docs
Recommended for creating content outlines, rewriting content, research, etc. I would not recommend to use it as a full-fledged article writer or product descriptor. The Google Search Console integration feature is also worth trying. Recommended for small teams or individuals.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We are using it for content marketing for ourselves and our clients. It gives us a great head start by providing us a content brief detailing all the topics we need to address and questions to answer. So it becomes quite easier to set a scope beforehand. The content we have so far written through Frase has ranked almost 9 out of 10 times and that too without any additional tool or optimization on our part.
  • Content Brief
  • Topic Modeling
  • Content Optimization
  • UI
  • Content Editor
  • Headings at Glance
  1. If you are going to write any piece of content for your readers, it will be your great assistant!!
  2. If you want to cover a topic in entirety and from the angle of a reader, you should really go for it.
  3. It also brings you opportunities you can exploit by just integrating it with Google Search Console.
SEO (8)
18.75%
1.9
Keyword analysis
N/A
N/A
Backlink management
N/A
N/A
SERP ranking tracking
N/A
N/A
Page grader
80%
8.0
Competitive analysis
70%
7.0
Site audit / diagnostics
N/A
N/A
Site recommendations
N/A
N/A
Task management
N/A
N/A
SEO Channels (4)
17.5%
1.8
Local SEO
70%
7.0
Social SEO
N/A
N/A
Mobile SEO
N/A
N/A
Global SEO
N/A
N/A
SEO Platform & Account Management (2)
95%
9.5
Multi-domain support
100%
10.0
Integration with web analytics tools
90%
9.0
  • We have published around 12 pieces with the guidance of this tool, and we are already ranking on top for around 10 pieces, so we are getting almost 20x ROI
  • Our clients are happy, so here our ROI is 50x
  • We are getting 10x ROI
Well MarketMuse and Frase may seem alternative to one another but we are using both of them in our workflow for different purposes. While MarketMuse is best for Topic Modeling, Frase gives you edge with competitive analysis like Headings, Questions and so on. So yeah some of their features overlap each other but as I told earlier, we are using both of them in complement to each other.
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