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Funnel.io

Funnel.io

Overview

What is Funnel.io?

Funnel.io from the company of the same name in Stockholm takes data from over 500 marketing and advertising platforms and provides the flexibility to send the data into any destination, such as a data warehouse or directly into a visualization…

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Recent Reviews

TrustRadius Insights

Funnel.io has become an indispensable tool for marketers who are looking to streamline their reporting processes. The tool can merge data …
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Pricing

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What is Funnel.io?

Funnel.io from the company of the same name in Stockholm takes data from over 500 marketing and advertising platforms and provides the flexibility to send the data into any destination, such as a data warehouse or directly into a visualization tool, in order to produce automated marketing reports,…

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  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Comparisons

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Reviews

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Funnel.io has become an indispensable tool for marketers who are looking to streamline their reporting processes. The tool can merge data from multiple sources, allowing users to view a combined view of multiple data sources in a single, unified table. This way, it saves users hours of manual work each month and eliminates human error in reporting.

One of the key business problems that Funnel.io solves is the need for marketers to spend countless hours collating data from different sources and then formatting it into coherent reports. With Funnel.io, the software automates reporting, eliminating the need for manual data compilation and allowing users to focus on analysis and recommendations. Additionally, it offers a wide range of connectors and builds custom connectors for data sources not already offered, thus making it easier for marketers to access data from all their marketing channels within a single application. In summary, Funnel.io helps save time with marketing campaigns while providing specific and measurable results for clients.

Cross-channel data integration: Funnel.io allows users to integrate and compile advertising data from multiple platforms into one big dataset, which saves them a lot of time and effort in compiling data. Some reviewers find this feature particularly useful for tracking in-house and external expenses.

Intuitive user interface: The intuitive user interface of Funnel.io makes it easy for users to perform a large number of activities quickly and efficiently. Several users have praised the platform's ease-of-use, stating that they appreciate the flexibility it provides.

Reliable customer support: A significant number of reviewers love the customer support provided by Funnel.io. They appreciated the fact that the support team is fantastic and solves every problem they have had so far. Users also find that analytics go above and beyond those offered by other sources.

Limited metrics: Some reviewers have felt that Funnel.io has limitations in the metrics that can be reported on.

Cost and complexity: Many users have found Funnel.io to be costly, especially when it comes to paying for additional non-ad data sources per-source. Additionally, some novice users have struggled with the high learning curve of this software.

Difficulty in setting up dashboard: Several reviewers have mentioned difficulty in setting up a dashboard for all clients and adding internal users for all clients.

Users commonly recommend Funnel.io for the following reasons: Easy-to-understand data tables, building and sharing reports, and affordability.

  1. Easy-to-understand data tables: The simplicity of Funnel.io's data tables makes it easy to analyze and interpret data. Users appreciate the clear and straightforward presentation of information, enabling quick understanding of key insights.

  2. Building and sharing reports: Funnel.io offers a seamless experience for creating and sharing reports with internal teams and external clients. Users find it effortless to customize reports according to their needs and easily share them with stakeholders, enhancing collaboration and communication.

  3. Affordability: Users praise Funnel.io for its competitive pricing, which provides excellent value for money compared to other options in the market. The comprehensive features offered at an affordable price point make it accessible to businesses of various sizes.

Overall, users highly recommend Funnel.io for its user-friendly data tables, efficient report-building capabilities, and affordability.

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