Score 8.2 out of 10
Starting at $25 per month
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What is GaggleAMP?

GaggleAMP's employee advocacy and communications platform enables companies to boost the distribution of workforce communications and social media messaging. The solutions aims to foster a network of people, or a Gaggle, who share company-created messages to their social media networks...

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Recent Reviews

GaggleAmp Review

10 out of 10
July 15, 2014
We have an organization that has several practice areas that service diverse industries. We use several different GaggleAmp accounts to …
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Small and Medium Businesses


25 seats per month

Entry-level set up fee?

  • No setup fee
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  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $25 per month
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Product Details

What is GaggleAMP?

GaggleAMP's employee advocacy and communications platform enables companies to boost the distribution of workforce communications and social media messaging. The solutions aims to foster a network of people, or a Gaggle, who share company-created messages to their social media networks and contribute content to their internal workforce community.

This aids in employee development, leveraging them as a thought leader in their space while increasing social selling and recruitment opportunities.

Key Features:

  • Over 50 different digital activities for employees to participate in

  • Internal workforce communications network

  • Leaderboards and gamification

  • One-click sharing and scheduling for most social actions

  • Advanced analytics and ROI assessments on campaign and post performance

  • Security and compliance optimizations, including SSO

GaggleAMP Features

  • Supported: Over 50 different digital actions for employees to perform
  • Supported: Channels for internal communications and external content curation
  • Supported: One-click sharing of most social actions
  • Supported: Scheduling of posts to consistently remain active
  • Supported: Expiration of posts so that your teams are always posting relevant content
  • Supported: Advanced analytics and ROI assessments on campaign and post performance
  • Supported: Security and compliance, including SSO

GaggleAMP Screenshots

Screenshot of The member view provides a simple view of actions and messages available. Acting take a simple click of a button. "Share" to share the message or "No Thanks". If a user declines a message/action there is an opportunity for them to provide feedback on why they chose not to share the message or perform the action. This helps the Gaggle manager learn the preferences of their member base and helps future content curation.Screenshot of Channels provide an outlet for your employees to create user-generated content, communicate with their fellow employees, discover new content, and more. Channels also allow for automated RSS feeds, pulling in Twitter Lists, monitoring hashtags, and much more, making the content curation process easier for your marketing team.Screenshot of My feed shows employees and stakeholders what activities they have available to them. this is one of the most powerful areas for employees to engage and interact with content. Here they can share content to their social channels, see when content is expiring, and also engage with external and internal Channels.Screenshot of The GaggleAMP scheduling feature helps your employees and stakeholders schedule their social media advocacy efforts on their time. Here they can pick and choose which messages they want to schedule, when they want to schedule them to go out, their default preferences, and more.Screenshot of Gaggle Managers, our term for the administrator of your employee advocacy program, can choose what types of activities to send to their employees and stakeholders. GaggleAMP is known for over 50 different activities on your favorite social media networks. Some of our favorites are shown here.Screenshot of Leaderboards allow sorting by reach and by points assigned to activities during certain timeframes. With leaderboards, your employees and stakeholders can see how they are performing compared to their peers and also have the option to opt-out of the leaderboard.

GaggleAMP Videos

GaggleAMP Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS
Supported CountriesGlobal
Supported LanguagesEnglish, Spanish, French, German, Portuguese, Chinese, Russian, Japanese, Vietnamese, Italian

Frequently Asked Questions

GaggleAMP starts at $25.

Firstup (Dynamic Signal + SocialChorus), EveryoneSocial, and Hootsuite are common alternatives for GaggleAMP.

Reviewers rate Support Rating highest, with a score of 10.

The most common users of GaggleAMP are from Mid-sized Companies (51-1,000 employees).
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Reviews and Ratings


Attribute Ratings


(1-12 of 12)
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Score 8 out of 10
Vetted Review
Verified User
We selected GaggleAMP to help us expand awareness for our company and also grow our engagement numbers across our social media channels. Before using the tool, the process of having employees share content to social was much more manual and typically entailed copying and pasting links into Slack and/or email with no tracking or incentives to get employees to click and like or share the content. Now, with the tool, we are able to track and see our engagement across our channels, and the leaderboard introduces some friendly competition to help keep our employees inspired and incentivized to support our efforts.
  • Slack integration is easy.
  • Notifications of new content is solid.
  • Ability to accept or say "no thanks" helps us see what employees are more likely to share.
  • Speed - sometimes it takes a while from when we post something on LinkedIn until we see it's available in the tool to share.
One-click sharing is much easier for our employees. Most use the Slack integration (since our company heavily relies on Slack to communicate). This makes it almost impossible for people to be able to say they missed a company announcement or news (if they're using the tool). Also, since we run competitions within the tool, ideally, I'd love to have the ability to export the entire leaderboard on my own at any point, as an admin. That way, I can do pop-up surprise awards or raffles for anyone who has the above X-points. Instead, I have to ask our rep to export it for me, which isn't the fastest way, especially when employees are waiting to hear who wins what for the incentives we offer.
Score 7 out of 10
Vetted Review
Verified User
GaggleAMP has become a critical part of our Global Social Media program, and we constantly encourage employees and partners to utilize the tool. A link to sign-up is provided to most new hires during onboarding/training. The product helps to address internal communication challenges and an often unfamiliarity with Social Media in general by providing approved content and enabling an easy-to-use method for sharing relevant business information.
  • Customer support.
  • Integration with SAML/2-Factor solutions for added security.
  • Reporting.
  • Gamification.
  • Activity notification emails are sometimes late in reaching peoples' inboxes.
  • Sometimes activities just fail to work and an IT ticket is needed.
  • GaggleAMP has to explore more ways to get ahead of API issues.
  • Some pages on the new dashboard aren't as intuitive.
  • Activity notification emails could use some design work.
GaggleAMP is well suited when you want to get timely local language content out to folks in other countries/regions, or content for a specific group/department. It is also well suited when you have multiple Gaggle content managers with multiple content calendars. It might be less appropriate if you want to hold multiple Social contests (gamification) with different rules, scopes, leaderboards, etc. for different groups/tags as there is only one leaderboard.
Score 10 out of 10
Vetted Review
Verified User
I have managed GaggleAMP at two different organisations as a way for employees to easily share quality social media content put together by social media pros ensuring high-quality content for employees to leverage. Most people are not confident in sending business content, and the GaggleAMP tool provides access to content that is created by experienced social media team members. Additionally, I believe GaggleAMP has the best back-end analytics tools in the market, which is critical as these pre-built diagrams provide insight into the impact of sharing social content within a company that is targeted directly for executive teams in a way that immediately shows the ROI from GaggleAMP. Also, the employees using this tool see an immediate increase in new followers and engagement on their social channels as people begin to look to their channels for high-quality thought leadership content.
  • Analytics
  • Onboarding for new employees
  • Easy to use tool
  • Running live streams into the tool for automated sharing is difficult
  • Automated reporting to other contacts in employee
I have used this tool 2x in other organisations with limited employee experience, especially LinkedIn. In both companies, there was an immediate benefit to operating this tool as employees saw significant follower increase and engagement. I am planning to run this at a 3rd company in the near future and have endorsed this company in a case study and podcast. It is the best social advocacy tool in the market at an attractive cost.
Score 10 out of 10
Vetted Review
Verified User
We use GaggleAMP for social advocacy within our company. We auto-populate posts from our website in GaggleAMP to be available to our employees to share, like, and comment on. Our Gaggle is gamified with a point system to encourage usage among employees. We offer a prize system to accommodate the gamification. Our company uses GaggleAMP to increase the reach and engagement of our social media plan and strategy.
  • Company social advocacy.
  • Increase reach and engagement of organization's network.
  • Expand insight into the analytics of what your employees want to see and what they care about.
  • There are no out of the box implementations to get started quick.
  • The campaign manager could be more involved and vocal about recommendations and how to implement them.
  • I'd like deeper insight into what my employees do and do not like to share.
GaggleAMP works best if you need help getting better reach and engagement with your social media plan and strategy. If you have thought leaders or social media extraordinaire, GaggleAMP will work particularly well for you. It is an easy way to manage and schedule posts for not only your company page but for every employee in the organization.
Josh Bicknell | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
I started using GaggleAMP to increase my business social media presence which was really lacking. Although I have a small team, and sometimes even function as just two or three, it's a great incentive for these members who are otherwise prone to not being fully invested in my business growth if they are working part-time, for example. The point system is a great one for incentivizing members though, and it also creates a healthy bit of competition and community even among the 3 or 4 of us, as well as introducing us to a variety of social media presence methods beyond what each individual may be comfortable with.
  • Suggests activities that are relevant to the social media outlets we use
  • Provides a point system to incentivize member interaction on social media
  • Provides in-depth reports that are useful for tracking outreach outcomes
  • A more guided approach to getting started independently aside from the demo
  • Some parts of the website could be a little more organized in terms of format and layout mostly
  • Explanation of certain terms that may be unfamiliar
GaggleAMP is well-suited for teams that are larger and may not be as appropriate for smaller teams like mine. However, that is not always the case either! I do think that in some cases, particularly where engagement may be low among your team, this could be a great resource if it is within your budget, and it has definitely provided a streamlined approach and incentivized way to build community and build outreach for my educational services.
Rand Habegger | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Led by Marketing Communications in close collaboration with Corporate Communications, we use GaggleAMP for employee advocacy, both to amplify our social media reach and to enable employees to build their own thought leadership brand on social. A sizable percentage of our employee base is well connected on social media to buyer and influencer personas in our target market, so employee use of GaggleAMP enables us to expand the audience for company messaging and thought leadership.
  • Customer service and training
  • Gamifying employee advocacy
  • Tracking metrics
  • Mobile UI is a little dated
  • Lack of social channel preview on mobile for users
GaggleAMP is well-suited to companies trying to grow their social media impact, especially if they don't already have a strong follower audience. GaggleAMP is also perfect for companies with high employee engagement and a strong sense of internal brand. This tool helps activate those internal brand advocates. I would not recommend GaggleAMP to companies whose employee engagement is poor. The success of the program depends on employees choosing to do activities that promote the company's messaging, and low employee engagement would likely result in disappointing engagement with the program and very low ROI.
Support for GaggleAMP is easily the best customer support I've experienced with any software tool. Our rep, Sam, is dedicated to our account (no bouncing around a call-center bullpen), and is highly proactive and eager to help us succeed. Most of our interactions have nothing to do with problems, but rather opportunities to optimize our use of the tool and set us up for greatest success. GaggleAMP sets a gold standard for customer support!
Score 9 out of 10
Vetted Review
Verified User
GaggleAmp is used across the whole organization in order to quickly and easily share valuable company content/ social posts to their social media platforms. This is a seamless and effortless way for the employees to engage with and extend the reach of social content without having to do too much.
  • Very intuitive tool - easily used without training
  • Advanced post scheduling
  • Integrates with multiple social platforms
  • Minor bugs
  • Inactivity can result in removal of user
GaggleAmp has helped us establish the sales/marketing team as thought leaders within the networks as it really allowed us to leverage personal connections and to get company thought leadership into the market place.
Score 7 out of 10
Vetted Review
Verified User
We use GaggleAMP to leverage our social networks (primarily LinkedIn) and share relevant company content to drive leads.
  • Integration with LinkedIn
  • Advanced post scheduling
  • It's hard to edit posts in the GaggleAMP UI - could use a better interface
Using GaggleAMP, I'd suggest against having everyone share the same messages, as it becomes obvious when you're connected with multiple people.
I haven't needed to reach out to support
Erica Mijon | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Current employees, independent agents who sell Colonial Life insurance products and brokers who sell Colonial Life insurance products use GaggleAmp to publish content on their own social channels. The corporate communications team creates the content and the GaggleAmp users choose whether or not to publish that content on their own social channels.
  • User management
  • Content creation for each social channel
  • User-friendly
  • Producing more accurate link previews
  • Easier interface when checking list of users
GaggleAmp is well suited for producing a wide variety of content for your organization and disseminating that content across several social media channels. Users are able to identify which types of post they want to receive based on tags, for example, community relations or small business. That’s helpful for targeting your content across audiences. It’s easiest to have your content already created rather than going through GaggleAmp and creating it within the platform.
Score 9 out of 10
Vetted Review
Verified User
GaggleAMP is being used by our marketing department with users from departments partnering to bring associates company social posts. The ability to easily publish social posts to the different sites is not new. But bringing in your company or team on it and getting them involved with sharing and liking is fundamental in efforts to grow and engage more on the socials. Also, love the gaming ability with the leaderboards.
  • Easy to tell associates what posts to like and share. Especially like that we can point them to like or share industry posts.
  • Easy to get others in organization to sign up. Also offers app and browser app.
  • Gamefication aspect allows associates to have friendly competition and allows awarding of prizes for reaching set point values
  • Sometime if you have a link in you post, GaggleAMP won’t carry the link forward into the post you share.
  • It can also take GaggleAMP some time to automatically pick up a post and alert your users that it is available to share.
Suitable for any sharing of company, partner or industry posts with your associates to engage with on their own socials networks. Nice way to make sure everyone is on message. Less appropriate with small orgs.
Dustin Hovey | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
GaggleAMP is being used to expand our Employee Advocacy Program across the whole organization. The tool enables employees to quickly and effectively share the organization's message across a multitude of social platforms with the click of a button. Employees can accrue points for the most shares and those that accrue the most points are rewarded by the organization. As a result, the company gains increased mindshare.
  • GaggleAMP offers a 2-week trial to see if it resonates with the company.
  • With a click, you can share content that appears organic.
  • It easily integrates with social platforms such as Facebook, Twitter, and LinkedIn.
  • Admins need to unlock the capability for regular users to modify and edit amplified messages.
  • The licensing model may not work for many small businesses.
  • Users can't augment the posts with their own images.
The tool is well suited for medium and large companies that are looking to gain mindshare and branding exposure by leveraging their employee's social presence. It may not suit small companies due to the license pricing structure or if there are so few employees to justify its use.
July 15, 2014

GaggleAmp Review

Score 10 out of 10
Vetted Review
Verified User
We have an organization that has several practice areas that service diverse industries. We use several different GaggleAmp accounts to help our employees share pre-written messaging with their clients and prospects via LinkedIn and Twitter. It saves employees time and effort, ensures the messaging is on brand, and helps us extend our social reach beyond our corporate social media handles.
  • It is very easy to upload messaging.
  • Customer service is prompt.
  • Reporting tools are easy to use.
  • Occasionally it is buggy. For instance, a few times our Gaggles have reverted to fewer shares that we actually purchase. Customer service has always been quick to fix it.
  • It shortens URL addresses automatically, which is great, but sometimes it mistakes percentage signs or other symbols as URL addresses.
It's a very cost effective tool for small or medium businesses looking to grow their social presence while having some control over branding/messaging. I would make sure you understand how many people will be willing to use it in advance so you understand which plan makes the most sense for you. If you need to customize messaging to various audiences, you may need to purchase more than one account.
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