Overview
What is Gold Lasso eLoop?
Gold Lasso's eLoop marketing suite provides both advanced email marketing and marketing automation capabilities used by enterprise and high volume senders. In 2011, Gold Lasso was recognized by Forrester Research as a premiere boutique email marketing company.
Pricing
Entry-level set up fee?
- $499 Custom Domain/Unique IP AddressRequired
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Details
- About
- Tech Details
What is Gold Lasso eLoop?
Gold Lasso eLoop Features
- Supported: Campaign Automation
- Supported: Advanced Segementation
- Supported: Extensive API Features
Gold Lasso eLoop Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
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Operating Systems | Unspecified |
Mobile Application | No |
Supported Countries | USA, Canada, UK, Australia, Europe |
Supported Languages | English |
Comparisons
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Reviews
Community Insights
- Business Problems Solved
- Pros
- Cons
Gold Lasso eLoop has been an effective tool for businesses that run email marketing campaigns. The product's ability to personalize messaging based on audience segments and conduct multiple tests to determine the most effective message is highly appreciated by users. Customers have been able to save time and costs by avoiding ineffective messaging, which results in better deliverability and increased sales.
Users have reported using Gold Lasso eLoop for transactional email and other marketing campaigns, including acquisition marketing tools. The product has also been used to research customers, gather information for clients, new business development, and keeping in touch with current clients. The platform's no-compromise level of service provides quick issue resolution and a family-like relationship with customers. Moreover, automation of hundreds of simultaneous B2B whitepaper delivery campaigns with minimal human interaction has resulted in increased efficiency and lead generation.
The integration of Gold Lasso eLoop with INTEGRATE Marketing Software makes it easy to reach all customers in one tool. Best practices on email messaging and development services using both CMS and application development are some of the areas where users have found helpful assistance from the product. Lastly, the product's reporting features have helped customers learn and modify their efforts for increased exposure, performing well for email marketing and lead generation.
Feature-rich product: The majority of reviewers have found Gold Lasso eLoop to be a feature-rich product that offers versatility and functionality. Users appreciate the extensive features offered by the platform, which allow them to reach their customers and engage in a professional manner.
Intuitive user interface: Reviewers praise the intuitive user interface of Gold Lasso eLoop, making it simple for users to carry out tasks quickly. The ease of use has been appreciated by several users who find this helps them save time and effort in managing email campaigns.
Great value for price: Several reviewers note that Gold Lasso eLoop is an excellent value for businesses of all sizes. It's a borderline enterprise marketing automation platform without an enterprise-class price tag. Users appreciate the competitive pricing coupled with exceptional customer service, commitment to quality, collaborative partnerships in driving initiatives, resolving issues, educating internal stakeholders and personal attention given to varying needs.
Confusing UI: Some users have found the user interface of Gold Lasso eLoop to be confusing and difficult to navigate. There is a learning curve associated with understanding all the features, which can make it challenging for new users to find their way around.
Limited Help Resources: Several reviewers expressed disappointment at the lack of online resources in the form of tutorials or articles that could help them understand how to use certain features. While customer support is available through chat, some users have reported unhelpful experiences with it.
Difficult for New Users: The software's feature-packed nature has been noted by several reviewers as making it difficult for new users to find what they're looking for. This complexity may require additional time and effort on the part of new users before they feel comfortable using the product effectively.