Build Strategy with Google Analytics
Google Analytics 360 we ae used to analyze our data and based on analyzed data we are building a strategy for our app. It has a lot of …
Starting at $150,000 Up to 1 Billion hits/month
View PricingOverview
What is Google Analytics 360?
Google Analytics 360 (formerly Google Analytics Premium) is an enterprise-level analytics solution that includes a full service suite of features offering a singular view of the consumer across platforms and devices. It also provides full integration with the Google stack,…
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Reviewer Pros & Cons
- From Business perspective Category team are using this tool for analyzing data for retention our customer how they were performing, churn rate of our ...
- The pricing model of Google Analytics 360 is the key factor which is higher than the other platforms but since our company data is on Bigquery so we h...
Pricing
Google Analytics Premium
$150,000
Cloud
Up to 1 Billion hits/month
Google Analytics
Free
Cloud
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttp://www.google.com/analytics/premium
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Product Demos
Webinar: How to Stay on Budget Using Google Analytics 360
YouTube
Webinar: What Google Analytics 360 and Google BigQuery Can Do for You
YouTube
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Google Analytics 360?
Google Analytics 360 Features
- Supported: Deep Product Integrations
- Supported: Cross-channel and Cross-platform Analysis
- Supported: Algorithmic Attribution Modeling
- Supported: Remarketing
- Supported: A/B Testing (Content Experiments)
- Supported: API
- Supported: Robust Reporting Capabilities
- Supported: Mobile App Reporting
- Supported: User Permissions
- Supported: Event Tracking
- Supported: Mobile Software Development Kits (SDK's)
Google Analytics 360 Video
Google Analytics 360 Suite Overview
Google Analytics 360 Integrations
Google Analytics 360 Competitors
- Adobe Analytics
- Coremetrics / IBM Digital Analytics (discontinued)
- Webtrends Analytics
- Piano Analytics
- Countly
- Adobe
- IBM Coremetrics
- Webtrends
Google Analytics 360 Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android |
| Supported Countries | US, UK, Canada, Germany, France, Japan, Spain |
| Supported Languages | Full list: https://support.google.com/analytics/answer/1008006?hl=en |
Frequently Asked Questions
Google Analytics 360 (formerly Google Analytics Premium) is an enterprise-level analytics solution that includes a full service suite of features offering a singular view of the consumer across platforms and devices. It also provides full integration with the Google stack, data-driven attribution, and the ability to optimize site content through content experiments.
Adobe Analytics, Coremetrics / IBM Digital Analytics (discontinued), and Webtrends Analytics are common alternatives for Google Analytics 360.
Reviewers rate Support Rating and Implementation Rating highest, with a score of 10.
The most common users of Google Analytics 360 are from Enterprises (1,001+ employees).
Comparisons
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Reviews and Ratings
(537)Attribute Ratings
Reviews
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September 30, 2015
My GA Premium Experience as an Analytics and Web Services Vendor for a Larger Company
Score 10 out of 10
Vetted Review
Verified User
- Today we live in a data-driven age, where we base decisions off of the information we have. Access to complete data, quicker vastly helps the decision makers make better decisions. Google Analytics Premium (GA Premium) helps in that regard because you can start using the data right away. Our customer didnt' have to wait 24 hours to see how their marketing campaigns were performing. While charts are generalizations, if you want to do something with your data immediately, you can do so. You can export unsampled data with over 10 dimensions and that can be used right away.
- I'm not sure how many products give you that level of access.
- GA Premium's service and support level agreements are exceptional. Google experts were available during our roll-out to our customer and available afterwards to provide additional support. We were able to get questions answered at all answers at all ours so we walked into our client status meetings feeling confident.
- Customization support- our client sold some very different products (for online and desktop) and had some particular implemention hurdles. GA Premium proved very flexible. We were able to register conversions on both confirmation pages and asynchronous (ajax) requests.
- It would be nice if GA Premium provided some more online Documentation. The free version has considerably more but perhaps as the user base increases, they can do more in this regard. The probably want to increase demand for their consulting services. You definitely need a savvy engineer familiar with web marketing to properly instrument it and the support of your own analyst to clearly define what you want to look at.
- Our clients basic metrics (like visitors and conversions) didn't line up between the Premium and Regular versions. I'm not quite sue why. If I had to wager, I would say GA Premium was more accurate. You get what you pay for. I always advise to use a secondary analytics tool at least for measuring conversions for sanity.
- Reduction in need for several analytics and marketing tools
- Better decisions based on better, more complete data. We can now look at several custom metrics we never looked at before
- Better overall marketing and ROI instrumentation over multiple segments, even via phone calls on mobile.
1
Yes
As a firm that specializes in marketing, optimization, and analytics, our customers expect us to have our act together. Premium support allows us to deal with issues swiftly so we can spend more time on testing and getting results.
No