Google Analytics Reviews

There is no investment on this tool.

You can easily track your traffic.

You can easily track your customer engagement on website.

Helped us to know which webpages are valuable.

Helped us to monitor trends over time.

Helped us to improve our web-based products.

Google Analytics helped us secure funding!!

Google Analytics also made us understand our customers better.

We looked at our data and knew what products our customers were searching for and buying.

Doubled ROI when combined with AdWords when using a "Maximize Conversions" bidding strategy.

Easy to provide reader-only access.

Easy to create and add reports.

validation site

Negative - There are so many numbers. While this is great for analysts, if a client gets a hold of it, it's a death knell. They will be looking at all numbers, expecting all of them to go up, and the analysts won't be able to persuade them not to.

This seems like an outrageously basic outlook, but I've been in meetings with clients who are fixating on decreases in percentages a certain group such as direct traffic but not noticing a giant increase in another group like organic. And that's because they demanded to look at the dashboard or else they'd remove their business.

Positive - The granularity helps us know when things are succeeding and failing. And annotating is limitless - we can track when successes and failures happen by tagging on the timeline for analytics.

Positive - It's a free Analytics tool that is as powerful as you want it to be. But you have to learn it on your own.

It's free, so ROI is great!

It helped us be more effective in our SEO and social media marketing activities.

It makes us gain a lot of time while helping and counseling our clients.

Optimization of our marketing campaign and those of our clients.

We are really impressed with the performance of this tool. It is helping us to see which pages are getting traffic and which keywords are performing best for us and we can focus on those keywords to improve the ROI.

Using this tool we have been able to set up goals and create sales funnel that really help in nurturing the leads.

We have observed that our sales have increased after using this tool.

It has had a positive impact on our marketing efforts because of the information it provides.

It has had a positive impact on our website management because it lets us know the visitor funnel.

It has had a positive impact on our lead generation because it provides insights into the page we need to improve and where our traffic tends to end up.

Google Analytics provides us with the data we need to run impactful SEO campaigns and high return on investment paid search campaigns.

Clear understanding of web performance

Low cost for web analytics

Uncovers insights that can be actioned

It increases revenue

The software has enabled us to target the correct user that spends money on services we sell.

For virtually no cost to start, we are able to increase sales by targeting the right user.

By knowing what our best traffic sources are, we are able to know where to best spend our marketing dollars.

Simple and easy to use reporting

Helping make organizations more performance-focused and quantitative

Robust set of advanced tools for a small business

Improved ROI of our digital marketing campaigns

Improved conversion rates on our web site

It is free and very functional.

Need a redesigned onboarding of new users.

Choose a simpler view of all data for ordinary users.

Google Analytics insights helped me measure year-over-year lift in marketing campaign driven cases sold so I could determine incremental dollars generated from investment in a specific marketing tactic like email, social or banner ads, by using the product performance enhanced e-commerce report

Google Analytics insights helped me analyze reduction in errors after improving the checkout experience of customers and reducing the cart abandonment, by using the custom events report

Google Analytics is a great tool, which has helped positively to know the application insights and improve a lot better in the next versions based on Google Analytics insights.

GA has helped us to prepare better the next version of the app to be more robust, performant, and optimized.

Reduced marketing overhead by pinpointing which channels were most effective and least effective.

Helped visualize traffic flow to the website over time of the week to help plan site downtime for maintenance.

The newer eCommerce reporting features help analyze sales data to determine which products have the highest and lowest conversion rates.

I can place a value on an email campaign by measuring goals through Google Analytics.

I can see if the time spent on new content is making a difference in traffic.

I can also see if a paid ad is driving traffic and conversions.

Allows us to see which channels are delivering more traffic

Putting time into building out lacking traffic channels

Testing out various digital mediums

Google Analytics helped us to get quick data on smaller projects.

Google Analytics does not require dedicated IT support, so it helps to achieve a higher ROI.

Google Analytics is easy to learn, so it helps to reduce training expense.

Google Analytics provides us with important information that helps us to make critical decisions.

the ability to effectively manage Clients' digital ad spend to drive meaningful traffic to their websites, has helped our company enjoy a 400% increase in clients in a short period of time.

the data gathered and presented by Google Analytics is without a doubt the single largest contributing factor to client retention.

Almost all of our clients have seen substantial growth in Sales since coming on board with us and allowing us to manage their digital assets with the data provided by Google Analytics.