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Google Business Profile

Google Business Profile
Formerly Google My Business

Overview

What is Google Business Profile?

Google Business Profile (formerly Google My Business) is a free tool that allows users to promote a Business Profile and business website on Google Search and Maps. With an account, users can see and connect with customers, post updates to…

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Recent Reviews

Satisfied User

10 out of 10
May 03, 2022
Incentivized
We use Google Business profile to update people with our hours, and make sure all our locations are well posted. We also solicit many …
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Get noticed online

10 out of 10
July 13, 2021
Incentivized
We use Google My Business to show up online when people search about us. Because our brand name is also a term that people are searching …
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Google My Business

9 out of 10
June 08, 2021
Incentivized
Google my business is being used in order to give us a listing online for people searching for our business. It is especially important …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

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What is Google Business Profile?

Google Business Profile (formerly Google My Business) is a free tool that allows users to promote a Business Profile and business website on Google Search and Maps. With an account, users can see and connect with customers, post updates to the Business Profile, and see how customers are interacting…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Demos

Google Business View Product Demo - WalkThru360 Chicago

YouTube
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Product Details

What is Google Business Profile?

Google Business Profile Video

Local marketing software provides location-based digital marketing solutions to help users interact with their local audience and potential online customers. Google Business Profile is one of the local marketing tools mentioned in this video which goes over some of the best local marketing tools out there.

Google Business Profile Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews and Ratings

(84)

Attribute Ratings

Reviews

(1-25 of 46)
Companies can't remove reviews or game the system. Here's why
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • It is very easy to use and does not take long to set up.
  • It is a free tool.
  • Generates clicks to your website and calls.
  • Could have more customization and ability to provide more information beyond hours, phone number, etc.
July 13, 2021

Get noticed online

Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Google My Business is free so this is a huge positive.
  • Without any effort, it displays all of the important information to everyone right away.
  • It is easy to customize and edit.
  • The reviews function is great but you do not have much control over what gets posted and it can be incorrect or competitors can post about you.
  • More customization options for the fields that are displayed in the listing.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Shows analytics each month
  • Easy to access and edit and make customizations
  • Software is intuitive and easy to use
  • I wish you could be able to edit and add more information other than what is there
  • Be able to determine or see what pages your listing is on
  • Drive more traffic and calls, maybe paid version
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Google My Business helps us generate traffic
  • It generates awareness for our website
  • Helps readers learn about our organization
  • Shows up in search engines so we can be visible to individuals who are searching for us
  • It could be more customizable.
  • It could provide more information for the user.
  • The interface is definitely easy to use.
  • customer support could be improved a bit
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • I like that it is linked with Google Maps, though this is a benefit from the user perspective because it makes locating the businesses easily.
  • A great strength is that it is free to sign up for and create a listing.
  • Allows you to set hours, have a call button, website link, etc.
  • Sometimes when they make updates I do not see the option to update within the software.
  • Customer support is almost nonexistent.
  • Some spam comes through because of the listing.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • It helps generate traffic to your website.
  • Gets you exposure within Google
  • Easy to set up and use/edit
  • I wish it had more functionality or custom details that you could input into the interface.
  • No customization options
  • Hard to choose when it shows up
Dr Olivier Becherel - Leadership and Executive Coaching | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • Integrates well with Google Workspace
  • Ability to build a simple website
  • Share content - text, images, video
  • Promote events with simple CTA
  • Increase brand exposure and generate organic traffic
  • Simple and intuitive to us
  • Allows to collect Review in a simple way
  • The organization of content that is uploaded on to Google My Business could be improved.
  • More templates and customization for the website builder.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • The pricing is great because it is free!
  • It generates traffic to our website.
  • Easy to use and set up and does not take a lot of time. Also easy to edit should you need to make changes.
  • There could be some better learning materials and training out there.
  • Constant upgrading requires going back and editing the listing constantly.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Helps keep visitors/customers up to date with holiday hours or just contact information.
  • Provides detailed and regular insights and analytics in easy to read reports.
  • Allows for the display of media including photos, products, and even the creation of a website.
  • It is very geared towards businesses, obviously, but as a nonprofit, other types of establishments being represented here would be helpful.
  • I wish we were able to remove photos uploaded by "customers".
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Because it is a tool implemented by Google, you get the great benefit of appearing in the Google search engine, Google Maps and Google+, all favoring the inclusion of the business in one of the most popular websites in the internet world, with the advantage of accessing from any device.
  • Google My Business has a review system in which other users can rate any business, which is previously registered on its platform, in a descriptive review through a star rating system.
  • The Google My Business API allows the business owner to keep up to date with reviews about their business, and to interact with customers within the platform.
  • To register on the Google My Business platform, a series of steps must be followed, including the verification of the data provided by the business, which generates credibility and trust to users who visit the profile.
  • It is a social network or free tool provided by Google in order to help all companies and businesses to include and manage their figure on the web to extend their customer reach.
  • It offers the user to include information about their business, allowing to write reviews about the company, photos related to the business premises, working hours, location and contact details.
  • Google My Business offers the user business owner access to statistics of visits, search locations and clicks to the profile, to improve search engine optimization (SEO).
  • You can choose to customize each business profile even if you do not have a website.
  • Although the objective of Google My Business is to promote the profile of the business to achieve greater reach of users, the reality is that it is not easy to place the company on the first page of the search engine, which has the highest number of visits.
  • The publications are not easy to perform, eventually the server throws many errors when trying to include an image or video with rejection messages due to the policies; but later the exact same procedure is performed and the update is granted.
  • While updates are a pro for the improvement of any application, Google My Business has the disadvantage of presenting errors that cause problems to business profiles that cannot be solved with customer service.
June 08, 2021

Google My Business

Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • It is easy to set up and to use. It does not take a lot of effort.
  • Helps us show up in Google results easily.
  • Gives good analytics.
  • Can't customize the listing really in terms of what is displayed and where.
  • Better for local business with a physical address rather than online.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • It is very easy to set up and does not require a lot of effort.
  • Just setting up helps you to generate more traffic and leads.
  • Displays all information super easily for the user without any confusion.
  • Allows you to add deals / other necessary information.
  • There could be more room for customization.
  • Functionality could be added to make it have more features.
Jessica Alvarez | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Google My Business offers us an alert system in our work email, where we receive notifications when there is a new comment or review of our company. This alert system helps us to be aware of each of the opinions written by each client who has received our services, in order to be able to respond to each of them in record time.
  • Google My Business gives me a complete visualization of the clicks, location of the searches of my company and the visits that my business file has received. This visualization allows me to control access and measure the traffic that my business listing is generating in conjunction with the Google Maps service.
  • The update of my company file is done in real time and immediately. I don't have to wait several minutes for my company file to update. When I make a change to my company information, the changes are shown immediately to all clients who consult that business card.
  • Google My Business allows customers and visitors to our business file to send us a direct message in order to solve all kinds of doubts, however, that direct messaging has turned out to be a problem for us. The Google My Business service does not offer me a spam control of received emails, which causes the received messages panel to be clogged by spam messages. I would like Google My Business to have a service that regulates direct messaging, so as not to receive malicious emails and to only be able to receive emails from real customers.
  • The general operation of Google My Business has been completely successful, I have not presented problems with the data received statistically on the clients who consult my business file. I don't have any other Google My Business complaints.
Ramakant Rout | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Setup Google Map directly
  • Google My Business help you for direct search
  • Google My Business provides you international Business listing
  • Helps you to grow SEO
  • Google My business a next big Digital Marketing Asset
  • Google My Business Verify about the reviews posted by the users.
  • Automated reply to the customer over Google My Business
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • excellent web builder, easy to use
  • reaches target audience at a fair price and gives tips along the way
  • inexpensive domain and workspace costs
  • generates a report that is easy to read
  • would be much easier to communicate with clients if edits made to my listing showed up instantaneously, instead of 2-3 days to be verified
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Easy to use interface and platform
  • Can make updates quickly
  • Easy access to team members on the same domain.
  • Google my Business could be improved by providing more solutions to digital businesses. We are digital and have set it up simply because it was a suggestion for SEO, but it could be better and more usable for digital only businesses. I understand it is mostly used for local and physical businesses, but maybe they should have these options as well.
Jez John | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Provides key location information to your clients, maps and pictures of the outside of your premises, especially useful if you have visitors to your location.
  • Lists opening times and variations for holiday periods.
  • Shows key product or service images.
  • Includes pertinent contact information.
  • Like most Google products UX / usability is often lacking whilst feature set strong
  • Changing a locations address can be difficult with support hard to access
  • Clients can add photos, if badly shot / composed these can be detrimental to your brand.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Very detailed category listings that improve organic search ranking.
  • Excellent channel for customer reviews and reputation management.
  • Verified by Google provides credibility to a business, especially in maps listings.
  • Sometimes it's difficult to verify a business if they are an online business and have no brick and mortar location.
  • I wish there was more control of how the reviews are sorted and a faster ability to dispute completely spammy reviews.
  • It would be helpful to have more captions in the photos, especially for restaurants because people post food photos without any descriptions and it's difficult to figure out what certain photos represent at times.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Easy to share all the necessary details on a single platform
  • Good SEO capabilities
  • Very easy to configure
  • Free to start with
  • Photos can be uploaded by business owners and customers (for feedback)
  • Good feedback mechanism
  • Detailed analytics
  • Average customer support
  • Sometimes the verification process takes a lot of time
  • Policies for the posts are quite strict and sometimes posts we have shared get rejected with no reason mentioned from Google
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • Create Posts that show directly on Google Search
  • Add all the information about the website, location, and hours displayed automatically
  • Send the Review section to clients to leave a review
  • No support
  • No a lot tutorials to know the best strategy to post on Google My Business
Dustin Day | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Share business photos
  • Share announcement and posts
  • App is an easy way to update Google listings
  • Having better posting options for posts would be nice
  • Would be nice to limit feature access to some users/roles
  • Being able to select my maps featured image would be nice
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