Google Content Experiments (discontinued)

Google Content Experiments (discontinued)

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Score 7.4 out of 100
Google Content Experiments (discontinued)

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What is Google Content Experiments (discontinued)?

Google Content Experiments was a tool that can be used to create A/B test from within Google Analytics. It has been discontinued since 2019, and Google now recommends using its Google Optimize service for A/B testing.

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Product Details

What is Google Content Experiments (discontinued)?

Google Content Experiments was a tool that can be used to create A/B test from within Google Analytics. It has been discontinued since 2019, and Google now recommends using its Google Optimize service for A/B testing.

Google Content Experiments (discontinued) Competitors

Google Content Experiments (discontinued) Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Reviews and Ratings

 (74)

Ratings

Reviews

(1-13 of 13)
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Score 7 out of 10
Vetted Review
Verified User
Review Source
  • Doing good experiments/Optimize has helped to take out the guesswork of the things we want to implement.
  • We have done fairly complex changes such as changing navigation and managed to see improvements outcomes immediately before we have to request developer.
  • Our teams have become more data centric in how they approach changes.
John Mills | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Review Source
  • Google Content Experiments has shown a great return on investment as it is a free tool that has been used to answer various business questions.
  • I have Google Content Experiments to demonstrate various percentage uplifts to key metrics across the business
David Jackiewicz | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
  • CE has made efficient time use easy and fool-proof when it comes to learning the software
  • Because it integrates with other Google programs there is a benefit to track with Google Analytics
  • The learning curve can create initiate time investment that may go beyond what companies are willing to dedicate.
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