Google Trends Reviews

73 Ratings
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Score 8.8 out of 100

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Brian Chung | TrustRadius Reviewer
March 06, 2020

Google Trends is the new trend!

Score 9 out of 10
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It's good when you start out to use Google Trends. I think most people aren't aware that this is a tool that you can use. When you first start off using it, it helps you to see what keywords people are searching for which can be helpful for your business. It's easy to use and simpler than the other keyword tools out there.
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Lauren Ericksen | TrustRadius Reviewer
January 28, 2020

Easy To Use Product

Score 10 out of 10
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Likelihood to Recommend

Google Trends is a great tool to use when doing SEO or PPC for a company. It allows you to see seasonal trends of keywords, both broad and brand, and this gives you an idea of how to optimize your website to be on pace with the trends at hand.
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Robbin Block | TrustRadius Reviewer
December 13, 2019

Get Fast Results Comparing Keyword Phrases with Google Trends.

Score 10 out of 10
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Google Trends is a good fit for generalized keyword research and for getting some understanding of seasonality by industry. However, it's really just a start. It doesn't tell the whole story, so typically more research is required for decision making. I use it when teaching marketing classes to get people excited about doing their research because it provides an immediate, visual result. It also gives newbies insight into how Google "thinks".
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Austin Voigt | TrustRadius Reviewer
November 05, 2019

Google Trends is Neat!

Score 5 out of 10
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Likelihood to Recommend

We really love using Google Trends for helping our clients in the digital space, both in terms of SEO and paid media strategies. It helps us get a better feel for the landscape of different industries online, the demand for products & services, the competition in those spaces, the seasonality that occurs, and how our strategies fit into all of those things.
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Brittney Collier | TrustRadius Reviewer
May 02, 2019

The Best Free Keyword Research Tool I've Ever Used!

Score 10 out of 10
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Google Trends is appropriate in so many scenarios, but I definitely suggest it for content ideas and inspiration. Many people utilize it after already writing their content to add in popular phrases or words, but that is not enough. The platform should be used prior and during the content creation process so that you can use the data to see what your audience/customers are interested in at the moment and create the content based on their interests. It can help, but I find it much less appropriate to use it after your article, eBook, etc. is already written. Maximize on this useful tool by ensuring the topic you're writing about is relevant in the first place before simply adding in popular keywords. An article that's written based on what's trending will be far more successful than an article that solely has popular phrases added to it.
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Anonymous | TrustRadius Reviewer
February 26, 2019

A free tool every marketer needs

Score 10 out of 10
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Likelihood to Recommend

It's a free tool every marketer needs to know. It's very handy when you are searching for a popular topic to write about or searching for the right keywords/terms to use in your blog posts or websites.
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Anonymous | TrustRadius Reviewer
February 23, 2019

Predict search trends

Score 9 out of 10
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Well suited for casual research for search volume over time. Not a robust or comprehensive tool by any means. Won’t help you rank for specific queries. I’ve always used Google Trends to fill in pieces of the puzzle I may have been missing and to get inside the heads of search engine users.
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Anonymous | TrustRadius Reviewer
February 04, 2019

Use Google Trends to discover market and competitor trends

Score 9 out of 10
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Likelihood to Recommend

Google Trends is well suited to giving you an overview of how a market or brand trends over time. It will tell you whether terms are becoming more or less popular, which helps you to plan which content to write.

It also helps you do competitor research for a market - it tells you which brands people search for most, which is a decent proxy for market share.
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Rachel Hensley | TrustRadius Reviewer
December 15, 2018

Google Trends and Your Customers

Score 8 out of 10
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Likelihood to Recommend

It's great for general information. If you are looking to start a content strategy or need some fresh ideas this is the place to start. But I wish it did dive deeper into a few of the things I mentioned previously.
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Raghu Nandhan | TrustRadius Reviewer
August 17, 2018

An amazing free tool from Google to know what the world is searching for the most!!

Score 9 out of 10
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Likelihood to Recommend

It is well suited if you are looking for- best keywords, latest/hottest trends, competitors' checks. It is not well suited if your site doesn’t have a high traffic rate, because then Google Trends estimates the visits of your website, which might not be accurate.
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Anonymous | TrustRadius Reviewer
August 27, 2018

Great platform to learn about trends

Score 7 out of 10
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Likelihood to Recommend

Google Trends is well suited for anyone who wants to see what is trending. Both businesses and individuals can use the platform for collecting valuable data. It is also a great platform for researchers and students, as it is always good to know how different topics were trending over the time.
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Greg Dungan | TrustRadius Reviewer
June 07, 2018

Google Trends | Good for SEO, Social Media Posting, & Online Ads

Score 8 out of 10
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Likelihood to Recommend

Google Trends is well suited for inspiring ideas for relevant social media publishing, SEO, and advertising ideas. It is also well suited for finding influencers to contact for influencer marketing and to see popular images searches on Google. Finally, Google Trends is well suited for comparing the search activity for one topic against another to see how they measure up. I do this sometimes when I need to see how a client's website searches stack up against the competition.
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Caleb Unruh | TrustRadius Reviewer
October 25, 2017

Google Trends: A great place to start in content research

Score 9 out of 10
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Likelihood to Recommend

Google Trends is really a great tool to use in content creation, research into what is trending online, and figuring out how to create timely content that fits into what the population at large is searching for.

Google Trends is not ideal for SEO optimization or SEO research. This isn't a technical tool, but more a tool to inspire further research.
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Matthew Bernstein | TrustRadius Reviewer
November 29, 2017

Google Trends lets you stay ahead of the game!

Score 7 out of 10
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Likelihood to Recommend

Google Trends is best suited when looking for what is the hottest topic in a given area. As a seller, it is extremely valuable to stay on top of trending topics, whether it be industry-specific or rather information to fodder prospects with. Google Trends is a great way to stay ahead of the game.
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Roel Timmermans | TrustRadius Reviewer
July 21, 2017

Great to help you compare quick hunches

Score 8 out of 10
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It's great for a quick look to confirm your own gut feeling or trends you already have in mind, or to prove it wrong of course. It does not do so well if you start out completely blank or open minded. You may jump to conclusions a bit too fast that way.
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Kjell Arne Rekaa | TrustRadius Reviewer
August 11, 2017

Google Trend - a way to read the mind and interest among a broader population

Score 10 out of 10
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Likelihood to Recommend

It was really breathtaking to hear the (now several year) old story about how Google Trends knew about the flu spreading weeks ahead of official statistics from WHO ...so [it would be well suited] for any new virus or other sickness. [But] Trends are statistics, and not hard facts, and must be judged as that.
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Vineeth Subbaraya | TrustRadius Reviewer
November 09, 2016

How helpful is Google Trends in marketing and SEO optimization

Score 9 out of 10
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Likelihood to Recommend

Google Trends is suitable for any business since it helps in marketing products for the right users. The data given by google trends is very reliable and helps almost all the departments of an organization. SEO optimization becomes easy with the help of google trends and hence helps both users and organizations.
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Feature Scorecard Summary

Keyword analysis (25)
8.6
Backlink management (7)
4.8
SERP ranking tracking (11)
6.0
Page grader (7)
4.0
Competitive analysis (17)
8.8
Site audit / diagnostics (7)
7.0
Site recommendations (7)
7.0
Task management (4)
6.6
Local SEO (17)
7.0
Social SEO (13)
6.6
Mobile SEO (13)
6.8
Global SEO (20)
7.9
Multi-domain support (4)
5.9
Integration with web analytics tools (10)
4.6

About Google Trends

Google Trends is a search engine optimization software solution offered by .
Categories:  SEO