Overview
What is Google Trends?
Google Trends is a search engine optimization software solution offered by .
Google Trends Review
Google Trends is great at getting an overall understanding of search trends
A free tool to know keyword trend and search volume!
Useful for a general indication but not specific decision-making
Google Trends Needs To Be A Tool in Your Tool Kit
Google Trends is the new trend!
Easy To Use Product
Get Fast Results Comparing Keyword Phrases with Google Trends.
Google Trends is Neat!
Google Trends offers a quick and easy way to assess how your company is being searched
Google Trends is Insightful, Easy to Use, and Free!
Great for targeting specific keywords and phrases for your marketing efforts!
The Best Free Keyword Research Tool I've Ever Used!
A free tool every marketer needs
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- Local SEO (20)10.0100%
- Global SEO (23)10.0100%
- Keyword analysis (31)10.0100%
- Competitive analysis (19)9.090%
Reviewer Pros & Cons
Pricing
What is Google Trends?
Google Trends is a search engine optimization software solution offered by .
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Demos
Bukit Vista | How Airbnb beat other OTAs in Popularity | Demo from Google Trends
DEMO - Herramientas de Google
Google Trends Slack Bot Demo + Usage Guide
Auto Traffic Trends Demo
Google Trends Tutorial 2021 - Perfect for Finding Niches!
Foreign Press Correspondents Training Program: Google Trends
Features
SEO
Core features related to search engine optimization
- 10Keyword analysis(31) Ratings
The tool analyzes the content of your site to help discover the right keywords.
- 4.6Backlink management(7) Ratings
The tool tracks existing backlinks, measures their impact on search rankings, alerts you of new backlinks, and helps surface backlink opportunities.
- 10SERP ranking tracking(12) Ratings
The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.
- 10Page grader(8) Ratings
The tool scores each page of your website for SEO.
- 9Competitive analysis(19) Ratings
The tool analyzes your website’s position in comparison to competitive websites in areas such as backlinks, SERP position, etc.
- 7Site audit / diagnostics(7) Ratings
The tool crawls your website’s pages to discover potential issues search engine crawlers might have with your website.
- 10Site recommendations(8) Ratings
The tool recommends site structure improvements and other tasks to help with SEO.
- 6.2Task management(4) Ratings
Users can track and manage the tasks associated with SEO.
SEO Channels
Features related to optimizing your website for specific channels
- 10Local SEO(20) Ratings
The tool helps optimize your website for local searches.
- 10Social SEO(14) Ratings
The tool tracks social mentions and backlinks and their impact on SEO.
- 10Mobile SEO(15) Ratings
The tool helps optimize your website for searches done on mobile devices.
- 10Global SEO(23) Ratings
The tool integrates with non-U.S.-based search engines and works in multiple languages.
SEO Platform & Account Management
Features related to scalability and integration of the SEO platform
- 5.8Multi-domain support(4) Ratings
For SEO agencies, the tool allows users to track multiple domains in one instance.
- 1.6Integration with web analytics tools(10) Ratings
The tool integrates with web analytics tools such as Google Analytics and Adobe Analytics (SiteCatalyst).
Product Details
- About
- Tech Details
- FAQs
What is Google Trends?
Google Trends Technical Details
Operating Systems | Unspecified |
---|---|
Mobile Application | No |
Frequently Asked Questions
Comparisons
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Reviews and Ratings
(109)Attribute Ratings
Reviews
(1-25 of 33)Google Trends Review
- It helps us to improve our SEO
- It’s a good keyword researcher
Google Trends Review
- Increased volume.
- Higher relevant search term coverage.
- Greater ability to communicate change
- Greater understanding of our impact on market sentiment
- Increased visibility into regional differences in search behavior
- Helps in planning ads effectively.
- Know what people are searching at a particular city/state/country.
- We have only been using it for a couple of months, and in conjunction with other tools so there's no attributable impact on business objectives.
- Reduced time in keyword research.
- Increased profits for clients we advertise for.
- Allowed us to find keywords or phrases we might not have thought of before.
Google Trends is the new trend!
- It's simple to use which saves you time learning how to use it.
- It allows you to know what keywords to focus on, which helps with a greater ROI.
- It's direct information from Google, so it's very reliable.
Easy To Use Product
- Google Trends has shown me when a keyword is no longer working for my website so that I can adjust the content accordingly.
- It shows me seasonal differences so I can adjust my PPC budgets to be on pace with the trends.
Get Fast Results Comparing Keyword Phrases with Google Trends.
- It helps me refine my keywords, which is key for driving more traffic to my website.
- It helps me refine keywords for my clients, which plays a role in me helping them get more website traffic.
Google Trends is Neat!
- Google Trends has had a positive impact on ROI in terms of helping us project potential costs and returns in different times of the year.
- It has also helped with ROI on the agency side, as we're able to back up the numbers & budgets we recommend to our clients throughout the year.
- Sometimes the data is not specific enough, however, and can end up being less accurate than desirable, causing different results than we projected.
Google Trends offers a quick and easy way to assess how your company is being searched
- Google Trends has helped us to identify popular search terms related to our company that we might not have otherwise noticed.
- Google Trends helps us to see a geographical breakdown of where these searches are occurring.
- Google Trends is a nice supporting tool when assessing issues management.
Google Trends is Insightful, Easy to Use, and Free!
- Google Trends has had a positive impact on our business by providing us with insights into our client's industry spaces that we can apply to our search engine marketing campaigns.
- free
- easy to use
- low cost to implement
- Google Trends has helped with sales in general at every organization I've used it with. We have been able to increase sales by creating content that is more relevant and focuses on the pain points our customers face that we had no idea about. Being able to build a marketing campaign or go into a sales call knowing exactly why a potential customer needs your product or what their concerns are is empowering and beneficial for both parties. Google trends can give you that insight. The annual sales goals have increased by the millions each year and we always meet these goals - starting off with data from Google Trends.
- Google Trends is also great for new or non-profit companies because the platform is free so, there's always a return on the investment. You don't have to break the bank to get useful data and I think people often think they need to hire a professional or spend thousands to get the insights available on Google trends for free.
- Google Trends has also helped us save thousands on campaigning. There are often a lot of wasted marketing dollars when the marketing team has no direction. Seeing trends and keywords can give your team direction and ensure that you're targeting the right people, the right way, with the right information.
A free tool every marketer needs
- We have good returns from using keywords we found from Google Trends.
- Our blog posts have more pageviews.
- Our keywords ranking is increasing.
Predict search trends
- Helped improve my quality of work.
- Helped predict search queries before they became popular.
Use Google Trends to discover market and competitor trends
- Google Trends helps us to focus our marketing and content strategy on what people search for.
- It gives us a picture of who our competitors are in a market.
- It tells us whether our markets are growing or shrinking.
Google Trends and Your Customers
- With a program like this, you don't see a direct ROI. It just helps create a heartier and more strategic marketing plan.
- It's a great way to see a pulse on your community and potential clients to see what's trending and what they are interested in.
Great platform to learn about trends
- We have positive ROI, especially because it's a free tool and we do not invest money, just time
- We go with decisions based on the insights, as the tool is free, the returns are always been wonderful.
- I can't really give a measurement of how Google Trends has directly contributed.
- Since Google Trends is free I would have to say that it is all positive ROI.
- I can say that Google Trends definitely makes it easier to accomplish my business objectives of delivering the most relevant and insightful advice to my clients regarding their SEO, Social Media Publishing, and Online Advertising.
Find Your Inspiration with Google Trends
- Google Trends has had a very positive ROI on my client's content marketing strategy. If you have your audience narrowed down and a firm grip on content themes, Google Trends then provides that extra inspiration for finding the right topic.
Great for quick check of keyword searches
- Allows us to help clients appear on Google
A great tool to analyze traffic trends on specific domains or events
- Small impact (but positive)
Google Trends for fashion retail
- Visibility of brand awareness and performance over time in relation to our competitors
- Visibility of search volume for our brands in relation to competition
- Enable better forecasting and planning for peak trading periods