Question 1

What is Hightouch?

Accepted Answer

Hightouch is presented as a Data Activation platform, powered by Reverse ETL: Hightouch works with the tools and workflows already in use to extend the reach of the data warehouse directly into over 125 SaaS applications. As opposed to a "single source of truth" CDP that creates an additional data repository,  Hightouch is presented as a faster, more flexible, and cost effective way to deliver personalized experiences from the place their customer data already lives - the data warehouse.

Question 2

How much does Hightouch cost?

Accepted Answer

Hightouch starts at $350.

Question 3

Who uses Hightouch?

Accepted Answer

The most common users of Hightouch are from Mid-sized Companies (51-1,000 employees).