Hotjar

Hotjar Reviews

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Ratings and Reviews
(1-25 of 83)

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Carlos Ibarra | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
The use of Hotjar is vital to analyze landing pages and user experience. It also helps you understand what your customers are doing, which content engages them most often on these pages - for example: if one specific passage appears more than others do then that might mean there should be an extra emphasis placed upon it when writing new copy or messages in future pushes from our team! The heat map reveals where people spend their time interacting with the site so this information could very well help us identify certain areas worth focusing marketing efforts; All of these features helps us to generate more conversions for our clients.
Camilo Honorato | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
We set it up because we are designing our new website (focused on reaching new markets) and I need to understand the user experience in our actual website.
Basically, I am the only one who uses Hotjar in my organization and it is helping me a lot not just to redesign the web but also to decrease the bounce rate in the actual one.
Chris Gomez, SPHR | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
Right now we use Hotjar for a handful of functions. If we need quick insights about a new feature we're building, we'll use the survey option to share our questions with our customers right from within the platform. We also use Hotjar's recordings to better understand what our users are doing and how they are interacting with our product. We've made significant discoveries from just doing that. We also use heatmaps as well, although probably not as effective as we should.
Score 10 out of 10
Vetted Review
Verified User
Review Source
We utilize the resources of Hotjar to really get a feel for how users interact with our website. The whole point is to understand what drives traffic, what content is useful, and what elements draw visitors into the site. Hotjar provides this invaluable feedback using real experience (not just numbers). There are nuances about how a visitor truly interacts with the page that a number just doesn't reflect. Screen recordings, pauses, scrolls, and page jumps help tell a much more complete story that provides context and value.
Aline Gonçalves Rodrigues | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Hotjar has been used to support the analysis of user experience on websites and landing pages. In this way, we can show customers, in a visual way, the difficulties and problems that we encounter on their websites.

It is currently being used almost exclusively by the CRO department.

Hotjar helps us with website interaction and engagement issues. Thus providing insights that can justify improvements.

September 24, 2021

My Honest Hotjar Review

foster senu | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Hotjar gives insights into accurate traffic on my website and the user behavior of my clients. With the help of this amazing tool, we get insight into how clients are navigating on our websites, and gives us hints on how to improve the user experience. It also detects the element boosting our conversion
Thomas Pittman | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
We use it for heat map tracking for both clicks and scrolling. This information is used in identifying user experience problems and improvements. We also use the recorded sessions to track and identify usability issues with the site and how to improve the website. We then feed all this information into design iterations.
September 28, 2021

Review on Hotjar

Pemba Tshiring Sherpa | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We are using Hotjar to record user behavior and make changes to our website design accordingly. It is used by the SEO team only to analyze the interactions. It's really helpful to reduce our bounce rate and CTR on pages as we can see how far a user scrolls on a page and what button people click on.
Rajat Khatri | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
Hotjar was used within the Product Department of our organization. The idea was to see how users are navigating across the website and if they are getting struck at some page/ link and are unable to proceed towards the Goals (conersions).

The problem we were facing was that through web metrics we were able to see the drop offs and CTR are various funnel points but were unable to find why the drop offs were there so this tool came in handy as this presented that story
Lee Preston | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Hotjar helps me to understand people's behaviour on websites. I implement it for all my clients for heatmapping, session recordings, and on-site polls. You can find out what the main interactions are on pages, how people browse through the page (whether they scan, read everything, or just scroll aimlessly), and then ask people pertinent questions in their journey to find out WHY they're behaving that way.
Duane Thompson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Hotjar is the all-in-one tool that we have connected to our website to acquire customer feedback and analyze their behavior through surveys, heatmaps and session recordings. A/B testing has been very helpful in identifying pages that are underperforming, identifying key user segments to develop optimized marketing strategies. We get to see what visitors are doing instead of guessing.
Carl Pieri | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Hotjar is being used to see where on the pages we publish that visitors are engaging with our content. We also use Hotjar to put surveys on pages and to gain feedback about our content, pages, offerings, etc. Hotjar allows us to better see where people are confused on a page or what information they find useful.
Ramón Carmona Medina | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
In Bussi one of main conversion tool is our landing page, we consider a conversion a download. Usually paid campaigns will deliver high conversion leads to several landing pages and from there we have to make the best effort to convert a lead into a Download. Here is where Hotjar becomes one of our more interesting tools since we can track exactly the behavior of potential leads from the moment they enter the page to the moment they complete a goal or they leave the session, all the information gathered for Hotjar will feedback our UX team and web designers so they can improve the conversion rate.
Score 9 out of 10
Vetted Review
Verified User
Review Source
We use Hotjar to improve the user experience on our website. We primarily use the confetti mapping tool, but the user action recordings and heat mapping are also useful. We have used Hotjar for over two years and it continues to deliver actionable insights on scroll rates, click-through rates, engagement rates, etc. The ability to watch user interactions and have the clicks highlighted is also tremendously insightful.
Score 10 out of 10
Vetted Review
Verified User
Review Source
Hotjar is used for heatmaps and screen recordings to help give us insight into how users are interacting with our site. It's used by the product team so they can see exactly how what they build is being used, ultimately allowing for quicker iteration. It addresses our need of where Google Analytics falls short.
Score 10 out of 10
Vetted Review
Verified User
Review Source
We are a tech company with a few products that we offer. Hence it becomes important for us to see how our users are interacting with our product. Hotjar is a great product that enables us to do that through their heatmaps and recordings and even NPS surveys (one of its newer features).
Score 8 out of 10
Vetted Review
Verified User
Review Source
The digital marketing team uses HotJar to conduct website testing. We test user behavior on different pages of our site by looking at heatmaps and watching users' sessions. The heatmaps show us where users are clicking most and how far down the page they are actually scrolling. This gives us a good idea as to what content to put above the fold.
Score 10 out of 10
Vetted Review
Verified User
Review Source
Both the marketing and web team within our organization use Hotjar to gain insights on how our customers are using our website and to find improvements that we can make to the customer experience. We use surveys, heatmaps, recordings, and funnels to gain actionable insights that we can use to improve.
Score 9 out of 10
Vetted Review
Verified User
Review Source
We rely on Hotjar for running quick surveys, having unmoderated usability sessions and checking the heatmaps and recordings. We also use the widget to get direct feedback from the users. The primary user is the Product team and Product Marketing as well, while the results are usually shared with the wider organization on any significant area of reserarch or feedback.
Score 9 out of 10
Vetted Review
Verified User
Review Source
We use Hotjar for driving web design, user experience and digital marketing decisions. Seeing how people interact with your web content is crucial in understanding how you can improve your strategy. We use both heat maps and visitor recordings to understand and identify road blocks in the user journey. It's an incredibly useful tool for digital strategies.
Score 6 out of 10
Vetted Review
Verified User
Review Source
Hotjar allows us to see heat maps of where actual users on the site click, scroll, and move the cursor. Hotjar also gives us recordings, so we can watch users in their journey through the site. We also use Hotjar to gather survey/poll responses on various sections of the site from time to time.

What is Hotjar?

Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing.

The tool is used by digital analysts, UX designers, web developers and product marketers. Hotjar was acquired by Contentsquare September 2021, and is now a Contentsquare brand.

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Intro to Hotjar

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Hotjar Pricing

More Pricing Information

SaaS Editions Pricing
Pricing DetailsTerms
Basic$02k pageviews/per day
Plus$3910k pageviews per day/per month
Business$9920k pageviews per day/per month

Hotjar Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

What is Hotjar?

Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing. The tool is used by digital analysts, UX designers, web developers and product marketers. Hotjar was acquired by Contentsquare September 2021, and is now a Contentsquare brand.

What is Hotjar's best feature?

Reviewers rate Usability and Support Rating highest, with a score of 9.5.

Who uses Hotjar?

The most common users of Hotjar are from Small Businesses and the Marketing & Advertising industry.