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HubSpot CRM

HubSpot CRM

Overview

What is HubSpot CRM?

HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy…

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Recent Reviews

Value for Money

10 out of 10
June 12, 2024
Incentivized
HubSpot CRM allows us to be organized and effectively help us to track out sales performance as an individual, as a team and as a company …
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HubSpot CRM Review

8 out of 10
May 25, 2024
Incentivized
We use HubSpot CRM to track everything with our clients. I am notified of every email that goes in and out, and it keeps me perfectly up …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 31 features
  • Customer data management / contact management (1499)
    8.6
    86%
  • Interaction tracking (1454)
    8.4
    84%
  • Integration with email client (e.g., Outlook or Gmail) (1509)
    8.3
    83%
  • Workflow management (1465)
    8.2
    82%

Reviewer Pros & Cons

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Video Reviews

3 videos

User Review: Managers Easily Track Customers Through Phases of Contact with HubSpot CRM
01:45
HubSpot CRM Keeps Efficiency On Track with It's Ability to Keep Tasks Organized: User Review
02:47
User Review: HubSpot CRM Aids in Business Tasking & Management
02:26
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Pricing

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Free Forever

$0

Cloud
Per Month [Unlimited Users]

CRM Bundle

$50

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttp://www.hubspot.com/crm

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Features

Sales Force Automation

This is the technique of using software to automate certain sales-related tasks.

7.9
Avg 7.7

Customer Service & Support

This component of CRM software automates help desk, call center and field service management.

7.2
Avg 7.5

Marketing Automation

This component of CRM software helps to automate and scale marketing tasks and the subsequent analysis of those efforts.

8.3
Avg 7.5

CRM Project Management

This component of CRM software helps users initiate, plan, collaborate on, execute, track, and close projects.

7.4
Avg 7.6

CRM Reporting & Analytics

Reporting and analytics in CRM software includes sales forecasting, pipeline analysis, and automated dashboards.

7.8
Avg 7.6

Customization

This addresses a company’s ability to configure the software to fit its specific use case and workflow.

7.3
Avg 7.5

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8.3
Avg 8.3

Social CRM

This component of CRM software helps companies leverage social media in engaging with customers.

7.1
Avg 7.3

Integrations with 3rd-party Software

This involves the CRM software’s ability to integrate with other systems, whether external or homegrown.

7.5
Avg 7.2

Platform

7.7
Avg 7.5
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Product Details

What is HubSpot CRM?

HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work. HubSpot is presented as an ideal solution to help scale a business, for small to enterprise-level businesses alike.

HubSpot CRM Features

Sales Force Automation Features

  • Supported: Customer data management / contact management
  • Supported: Workflow management
  • Supported: Opportunity management
  • Supported: Integration with email client (e.g., Outlook or Gmail)
  • Supported: Quote & order management
  • Supported: Interaction tracking

Customer Service & Support Features

  • Supported: Case management
  • Supported: Call center management
  • Supported: Help desk management

Marketing Automation Features

  • Supported: Lead management
  • Supported: Email marketing

CRM Project Management Features

  • Supported: Task management
  • Supported: Billing and invoicing management
  • Supported: Reporting

CRM Reporting & Analytics Features

  • Supported: Forecasting
  • Supported: Pipeline visualization
  • Supported: Customizable reports

Customization Features

  • Supported: Custom fields
  • Supported: Custom objects
  • Supported: API for custom integration

Security Features

  • Supported: Role-based user permissions
  • Supported: Single sign-on capability

Social CRM Features

  • Supported: Social data
  • Supported: Social engagement

Integrations with 3rd-party Software Features

  • Supported: Marketing automation
  • Supported: Compensation management

Platform Features

  • Supported: Mobile access

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.

HubSpot CRM Integrations

HubSpot CRM Competitors

HubSpot CRM Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Mobile Web
Supported LanguagesEnglish, French, Spanish, Portuguese, Japanese, German, Italian, Dutch

Frequently Asked Questions

Sugar Sell (SugarCRM) are common alternatives for HubSpot CRM.

Reviewers rate Customer data management / contact management highest, with a score of 8.6.

The most common users of HubSpot CRM are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(4836)

Attribute Ratings

Reviews

(1-25 of 1365)
Companies can't remove reviews or game the system. Here's why
Score 8 out of 10
Vetted Review
Verified User
It is beneficial in the sense that we can record any calls from sales or marketing, and they are visible to everyone else who goes and looks at that contact or company record. This helps both teams stay aligned and on the same page as we coordinate outreach and timelines for delivering services.
June 06, 2024

UX focused CRM

Zach Hong | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I work pretty closely with my marketing team and I feel our communication is very good with HubSpot. I think the ability to get updates on drip campaigns and missing field values really adds value to the communication from sales to the marketing team.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
It has improved it dramatically - the current battle is getting sales people to move away from their notebooks and to log everything in HubSpot so it's all on record.

Before HubSpot Marketing and Sales were quite separate. We now have a new relationship with the team where we help lead their efforts through HubSpot by continually supporting them with marketing campaigns and lead generation.

With in-person events, we can bring together the event and the opportunities using HubSpot as the central point for lead data and progress.
March 09, 2024

HubSpot is GREAT!

Score 9 out of 10
Vetted Review
Verified User
Incentivized
With everything being done under one roof (HubSpot), Sales and Marketing are more often on the same page than they used to be in the past. This means that they are more aware of what the other team is doing and what the expectations are. The Sales team knows now which customer has been reached out to by the marketing giants, which helps them in their prep for that call.
Travis Swan | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
HubSpot is the highway between sales and marketing. The reporting and data make it easy for marketing to see what is working and what needs to be tweaked. It's easy to customize, so changes can made and implemented in real-time.
Krista Zahtila | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
In my company, our sales and marketing teams are one and the same and HubSpot CRM has been extremely helpful in streamlining the process and helping our revenue growth.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
There is not a strict link between marketing activities and sales activities in my company, probably it is our limit but i would say that HubSpot helps us just with email marketing and reminding to sales teams to do tasks about marketing activities, but except for that i do not know how it can help us
March 06, 2024

HubSpot CRM Review.

Score 10 out of 10
Vetted Review
Verified User
Incentivized
I have been able to create lead lists and organize them by whichever way we are planning to attack our leads, such as by date last called, geographical location, etc. I have set up templated emails for our agents to use while contacting potential customers and reaching out in the most effective way. I can track progress and agents' production and set tasks to remind us of what to do and when.
March 06, 2024

Great tech

Score 10 out of 10
Vetted Review
Verified User
Incentivized
It has allowed sales and marketing to have a great overview of what is happening with each department with regard to prospects. We can also track this outreach and easily leave notes where we can @ each other to let them know of any updates or important information. It has been a game-changer.
March 05, 2024

HubSpot Review.

Isaac Levitt | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
HubSpot has done wonders for that alignment. The other team can easily input any info one team needs into the CRM. The marketing team can easily input what activities the sales team needs to accomplish and what to do with it, while the sales team can quickly input any information the marketing team needs.
March 05, 2024

HubSpot for the win!

Score 9 out of 10
Vetted Review
Verified User
Incentivized
There is so much more communication between the two. Since you can see who has been contacted via either the sales or marketing teams, you can change your tasks based of that. This way we're not overwhelming the prospecting with tons of emails and texts for that day.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Sales and marketing is 100% on the same page now. We are able to have a 30,000-foot view of all of our sales reps efforts, where they are at in the sales funnel, and any essential info or data that needs to be saved to each client and prospect.
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