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HubSpot CRM

HubSpot CRM

Overview

What is HubSpot CRM?

HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy…

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Recent Reviews

HubSpot Review

10 out of 10
June 28, 2024
Incentivized
We use HubSpot CRM to contact prospects, store data, and analyze data. More specifically, using the template feature and workflow feature …
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Awesome CRM!

10 out of 10
June 28, 2024
Incentivized
HubSpot has been a tremendous sales tool in keeping and monitoring daily marketing efforts. I find it more advantageous and useful than …
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TrustRadius Insights

Enhanced UI/UX: Users have praised the CRM system for its improved user interface and experience compared to Salesforce, making navigation …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 31 features
  • Customer data management / contact management (1517)
    8.5
    85%
  • Interaction tracking (1474)
    8.4
    84%
  • Integration with email client (e.g., Outlook or Gmail) (1529)
    8.4
    84%
  • Workflow management (1484)
    8.2
    82%

Reviewer Pros & Cons

View all pros & cons

Video Reviews

3 videos

User Review: Managers Easily Track Customers Through Phases of Contact with HubSpot CRM
01:45
HubSpot CRM Keeps Efficiency On Track with It's Ability to Keep Tasks Organized: User Review
02:47
User Review: HubSpot CRM Aids in Business Tasking & Management
02:26
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Pricing

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Free Forever

$0

Cloud
Per Month [Unlimited Users]

CRM Bundle

$50

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttp://www.hubspot.com/crm

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Features

Sales Force Automation

This is the technique of using software to automate certain sales-related tasks.

7.9
Avg 7.7

Customer Service & Support

This component of CRM software automates help desk, call center and field service management.

7.1
Avg 7.5

Marketing Automation

This component of CRM software helps to automate and scale marketing tasks and the subsequent analysis of those efforts.

8.3
Avg 7.5

CRM Project Management

This component of CRM software helps users initiate, plan, collaborate on, execute, track, and close projects.

7.5
Avg 7.6

CRM Reporting & Analytics

Reporting and analytics in CRM software includes sales forecasting, pipeline analysis, and automated dashboards.

7.8
Avg 7.6

Customization

This addresses a company’s ability to configure the software to fit its specific use case and workflow.

7.2
Avg 7.6

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8.5
Avg 8.3

Social CRM

This component of CRM software helps companies leverage social media in engaging with customers.

7.1
Avg 7.3

Integrations with 3rd-party Software

This involves the CRM software’s ability to integrate with other systems, whether external or homegrown.

7.7
Avg 7.1

Platform

7.9
Avg 7.5
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Product Details

What is HubSpot CRM?

HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work. HubSpot is presented as an ideal solution to help scale a business, for small to enterprise-level businesses alike.

HubSpot CRM Features

Sales Force Automation Features

  • Supported: Customer data management / contact management
  • Supported: Workflow management
  • Supported: Opportunity management
  • Supported: Integration with email client (e.g., Outlook or Gmail)
  • Supported: Quote & order management
  • Supported: Interaction tracking

Customer Service & Support Features

  • Supported: Case management
  • Supported: Call center management
  • Supported: Help desk management

Marketing Automation Features

  • Supported: Lead management
  • Supported: Email marketing

CRM Project Management Features

  • Supported: Task management
  • Supported: Billing and invoicing management
  • Supported: Reporting

CRM Reporting & Analytics Features

  • Supported: Forecasting
  • Supported: Pipeline visualization
  • Supported: Customizable reports

Customization Features

  • Supported: Custom fields
  • Supported: Custom objects
  • Supported: API for custom integration

Security Features

  • Supported: Role-based user permissions
  • Supported: Single sign-on capability

Social CRM Features

  • Supported: Social data
  • Supported: Social engagement

Integrations with 3rd-party Software Features

  • Supported: Marketing automation
  • Supported: Compensation management

Platform Features

  • Supported: Mobile access

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.

HubSpot CRM Integrations

HubSpot CRM Competitors

HubSpot CRM Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Mobile Web
Supported LanguagesEnglish, French, Spanish, Portuguese, Japanese, German, Italian, Dutch

Frequently Asked Questions

Sugar Sell (SugarCRM) are common alternatives for HubSpot CRM.

Reviewers rate Customer data management / contact management and Single sign-on capability and Role-based user permissions highest, with a score of 8.5.

The most common users of HubSpot CRM are from Small Businesses (1-50 employees).
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Comparisons

View all alternatives
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Reviews and Ratings

(4858)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Enhanced UI/UX: Users have praised the CRM system for its improved user interface and experience compared to Salesforce, making navigation and usage easier. The enhanced design contributes to a more intuitive platform, enhancing overall user satisfaction and productivity.

Valuable Reporting Feature: Some users appreciate the easy-to-use reporting feature that provides valuable insights for data tracking and decision-making. They find it instrumental in analyzing performance metrics effectively, enabling informed business decisions based on real-time data analysis.

Efficient Sales Management: Users find the deal and opportunity tracking capabilities beneficial in efficiently managing sales processes within the CRM system. This feature aids in optimizing sales strategies, monitoring progress accurately, and identifying potential growth opportunities.

Confusing Terminology: Users have expressed confusion over terminology such as Status Lead and Leads, indicating a need for clearer labeling throughout the platform to improve user understanding of key features.

Navigation Challenges in Feed Feature: Reviewers have faced difficulties navigating the Feed feature, leading to frustrations in accessing and utilizing this particular function effectively within the platform's interface.

Expensive Marketing Hub Pricing: Some users find the Marketing Hub pricing too high, especially for small teams. This has prompted requests for more flexible pricing options that can cater to businesses of varying sizes and budgets and not just offer packages that may just be beneficial to large enterprises.

Attribute Ratings

Reviews

(1-25 of 30)
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Score 8 out of 10
Vetted Review
Verified User
Incentivized
While we've encountered challenges in generating reports due to HubSpot's extensive and sometimes complex features, our entire sales cycle is managed through this platform. Despite these complexities, HubSpot has proven to be a highly efficient tool for us, simplifying the tracking of daily operations and significantly enhancing our overall effectiveness. The comprehensive nature of HubSpot, although occasionally intricate, offers a wide range of functionalities that cater to various aspects of our sales process, contributing positively to our workflow and productivity.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
HubSpot is our single point of collating all data and it helps even with appraisal of staff performance. Determining the efforts going into our sales process, tracking progress in the process and externally with those that read/make contact with our outreach. It also helps determine next steps and strategy revisit. Our sales and marketing strategy revolves around HubSpot and how we use it.
February 01, 2023

Tech Savy

Usman Rehman | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
To be honest there are some barriers due to which we are unable to use Hubspot at it's full potentials. The region that we work in has some restrictions that don't allow us to make calls or text which leaves us to just Email to the client.
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