HubSpot CRM

HubSpot CRM

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Top Rated
Score 8.5 out of 10
Top Rated
HubSpot CRM


What is HubSpot CRM?

HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy...
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Recent Reviews

Go HubSpot

7 out of 10
January 27, 2023
Hubspot is a great source to keep communications between coworkers and customers. It helps to keep track on the tasks, activity, meetings, …
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Great product!

10 out of 10
January 25, 2023
HubSpot CRM t is used to organize leads for our company's sales representatives. Our business goal is to sell portable oxygen …
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How HubSpot CRM Differs From Its Competitors

Team Alignment Benefits

There is so much visibility and insights that cross over. Huge win for each team. Additionally having everything under one ecosystem makes like way more simple for everyone involved. Our campaigns are more focused and our data is better. It's definitely costly, but there's a reason that we …
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Team Alignment Benefits

By sales reporting leads accurately, marketing can get reports on which customers are most likely to close with us and thus focus on marketing those areas.
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Team Alignment Benefits

Marketing and sales go hand in hand. With HubSpot CRMs integrated process the marketing and sales team has been able to inspect the quality of leads that the marketing campaigns have been generating. This process helps in refining the marketing campaigns even further to gain a better understanding …
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Team Alignment Benefits

Easy to map out targeted financial goals. The platform easily displays all prior, current, and completed deal flows. Cuts on the back and forth of internal employee emails asking about status.
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Team Alignment Benefits

We now have a much better alignment between sales and marketing. We know how a lead came in and what all actions they performed on our website, which form they filled out, defined which team/person will be handling the lead, and go through the sales process.
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Team Alignment Benefits

Since I work with it from a customer success perspective, I can not really share many insides here. We also offer Customer Webinars, and the invitations and conversion into leads work very smoothly, which makes it easy to follow up on them both: automatized and individually via mail or/and phone.
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Team Alignment Benefits

Prior to using the platform, our teams were siloed and had a difficult time working together effectively. With HubSpot CRM, we now have a centralized system for tracking and managing leads and customer interactions, which has allowed for better communication and collaboration between our teams. …
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Team Alignment Benefits

It has done a pretty good job creating a seamless connection between marketing and sales. I have been able to convert several marketing leads into active opportunities and just had one closed won sale. So far, this alignment has helped me greatly and allowed me to modify my sequences between …
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Team Alignment Benefits

Great experiences with tracking leads, email correspondence, workflow, etc. I honestly love Hubspot and am always impressed with how it works and the new things they are coming out with. I do wish there was an SMS feature though so I could text with clients too. So many people don't answer unknown …
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Team Alignment Benefits

Since using HubSpot the marketing team emails are able to focus on similar goals to the sales team - ie particular seasonal categories, or particular sprints to reach certain goals. Before Hubspot, marketing and sales teams essentially worked separately.
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Team Alignment Benefits

Ensuring that both departments have complete visibility over all key metrics has been key for our organization, and HubSpot makes that very easy.
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Team Alignment Benefits

As an SDR manager I tend to bridge the gap between the AE's day to day activity and marketing efforts. Hubspot makes it easy for me to manage my workflows between the two.
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Team Alignment Benefits

HubSpot gives everyone in the system a view into everything a prospect has done or has received. Our marketing team is able to see where they are in a buyer journey; our SDR is able to see if they have had contact of any kind recently, and our Sales team is able to see what conversations have …
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Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 31 features
  • Customer data management / contact management (889)
  • Interaction tracking (858)
  • Integration with email client (e.g., Outlook or Gmail) (888)
  • Workflow management (865)

Reviewer Pros & Cons

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Video Reviews

3 videos

User Review: Managers Easily Track Customers Through Phases of Contact with HubSpot CRM
HubSpot CRM Keeps Efficiency On Track with It's Ability to Keep Tasks Organized: User Review
User Review: HubSpot CRM Aids in Business Tasking & Management
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View all pricing

Free Forever


Per Month [Unlimited Users]

CRM Bundle


per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visit


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services
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Product Demos

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Sales Force Automation

This is the technique of using software to automate certain sales related tasks.

8.2Avg 7.9

Customer Service & Support

This component of CRM software automates help desk, call center and field service management.

7.8Avg 7.8

Marketing Automation

This component of CRM software helps to automate and scale marketing tasks and the subsequent analysis of those efforts.

8.7Avg 7.9

CRM Project Management

This component of CRM software helps users initiate, plan, collaborate on, execute, track, and close projects.

7.9Avg 7.8

CRM Reporting & Analytics

Reporting and analytics in CRM software includes sales forecasting, pipeline analysis, and automated dashboards.

8.1Avg 7.7


This addresses a company’s ability to configure the software to fit its specific use case and workflow.

7.9Avg 7.8


This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8.7Avg 8.5

Social CRM

This component of CRM software helps companies leverage social media in engaging with customers.

7.9Avg 7.5

Integrations with 3rd-party Software

This involves the CRM software’s ability to integrate with other systems, whether external or homegrown.

8.2Avg 7.4


7.7Avg 7.5
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Product Details

What is HubSpot CRM?

HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work. HubSpot is presented as an ideal solution to help scale a business, for small to enterprise-level businesses alike.

HubSpot CRM Features

Sales Force Automation Features

  • Supported: Customer data management / contact management
  • Supported: Workflow management
  • Supported: Opportunity management
  • Supported: Integration with email client (e.g., Outlook or Gmail)
  • Supported: Quote & order management
  • Supported: Interaction tracking

Customer Service & Support Features

  • Supported: Case management
  • Supported: Call center management
  • Supported: Help desk management

Marketing Automation Features

  • Supported: Lead management
  • Supported: Email marketing

CRM Project Management Features

  • Supported: Task management
  • Supported: Billing and invoicing management
  • Supported: Reporting

CRM Reporting & Analytics Features

  • Supported: Forecasting
  • Supported: Pipeline visualization
  • Supported: Customizable reports

Customization Features

  • Supported: Custom fields
  • Supported: Custom objects
  • Supported: API for custom integration

Security Features

  • Supported: Role-based user permissions
  • Supported: Single sign-on capability

Social CRM Features

  • Supported: Social data
  • Supported: Social engagement

Integrations with 3rd-party Software Features

  • Supported: Marketing automation
  • Supported: Compensation management

Platform Features

  • Supported: Mobile access

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.

HubSpot CRM Video

Have you heard of HubSpot?

HubSpot CRM Integrations

HubSpot CRM Competitors

HubSpot CRM Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Mobile Web
Supported LanguagesEnglish, French, Spanish, Portuguese, Japanese, German, Italian, Dutch

Frequently Asked Questions

Sugar Sell (SugarCRM) are common alternatives for HubSpot CRM.

Reviewers rate Customer data management / contact management highest, with a score of 8.9.

The most common users of HubSpot CRM are from Small Businesses (1-50 employees).
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Companies can't remove reviews or game the system. Here's why
July 26, 2022

Sold on HubSpot!

Score 10 out of 10
Vetted Review
Verified User
Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
Elyse Meyer | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
HubSpot's support is very helpful. You can leverage chat, email or phone call support (depending on your level of package with Hubspot). All options really help to provide expedited service, and can answer questions quickly and efficently. HubSpot also has partners around the globe who can help with implementation and management of HubSpot CRM.
Score 9 out of 10
Vetted Review
Verified User
HubSpot has a very good customer support, one can chat in real time by phone or text, or send an email. I have not had to use their support very much, but when I have they have been very professional and quick to respond to address my needs and concerns.
Jake Bodmer | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
I think the support could be much better. They try to answer questions fully and as quickly as possible but not sure if it's a volume issue. Most of their resources are fairly useful so that does help a lot, but it's also where their CS team will point you in most cases.
Sereena Schneider (LION) | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I love the HubSpot support team - they have always been fantastic to work with and extremely helpful. Whether it's via chat or an email, I never wait long for a response and they don't just "answer the question." They dig deep with you when figuring out a solution, and make sure to give you all the information you need to ensure you're ready to go.
Erin Harris | TrustRadius Reviewer
Score 1 out of 10
Vetted Review
Verified User
They were quick to respond to questions we had regarding the Hubspot system and would log in to our account directly to see exactly what we were seeing to help resolve issues. They'd explain the solution so we could learn how and why. If something we were trying to do wasn't possible, they also explained how and why.
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