HubSpot Marketing Hub Reviews

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Score 8.5 out of 100

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Reviews (1-25 of 84)

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December 11, 2019
Erin Harris | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Business Processes Supported

  • Customer and prospect communications
  • Tracking deal and lead activity
  • Managing Customer Subscriptions and Payment Info
Read Erin Harris's full review
July 25, 2019
Kirsten Meyer | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Business Processes Supported

  • Follow-on sales, cross sales to existing clients
  • Boosting online presence for better SERP rankings and more organic traffic/leads
  • Better understanding of how people are finding us, using our site, what formats and topics of information they are engaging with
  • Opportunity to soft-nurture potential leads with workflow campaigns to encourage more ongoing relationships with new visitors
Read Kirsten Meyer's full review
October 14, 2018
Christine Austin | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source

Business Processes Supported

  • Creating custom dashboard to monitoring your marketing efforts across your website, your emails, etc.
  • Managing the deals you have in your pipeline so you can get accurate views into whats where, what the projected revenue is, and how many of those deals and closing vs how many are lost.
  • Blogging on HubSpot has been one of the most critical ways we have increased our traffic, so being able to analyze on a individual level what articles are doing good/which ones aren't has been huge in improving ones with the potential to rank higher.
Read Christine Austin's full review
January 06, 2018
Jessica McCann | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Business Processes Supported

  • Optimizing our inbound marketing to be found more and get more business.
  • Managing other companies' inbound marketing through HubSpot.
  • Managing our deals and sales pipeline using HubSpot CRM.
Read Jessica McCann's full review
November 20, 2017
Joshua Vergeer | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Business Processes Supported

  • We are now able to measure our marketing which we weren't doing previously. It's easy to see what works and what doesn't and then plan more effective marketing campaigns moving forwards.
  • It has lead to an alignment of our different teams in the business. There is clear visibility of what sales/marketing is doing, who we are talking to, how deals are going, etc.
Read Joshua Vergeer's full review
August 18, 2017
Toby Mei | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Business Processes Supported

  • Email campaigns.
  • Form for lead generation and collecting information.
  • Workflow to automate customer communication and lead nutring.
Read Toby Mei's full review
January 29, 2017
Arun C Devan | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Business Processes Supported

  • Marketing planning, execution and analytics
  • Sales lead creation, tracking and pipeline monitoring
  • CRM contact nurturing with content distribution
Read Arun C Devan's full review
May 18, 2017
Dustin Tysick | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Business Processes Supported

  • Quickly creating landing pages
  • Automating re-engagement campaigns
  • Tracking our ROI with our AdWords spend
Read Dustin Tysick's full review
November 03, 2016
Alicia Busse | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Business Processes Supported

  • Husbpot has really allowed us to track how our email campaigns are doing.
  • We are able to integrate sales and marketing together and make a cohesive team effort in gaining prospects
Read Alicia Busse's full review
October 10, 2016
Joshua Smith | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Business Processes Supported

  • Email Marketing
  • Lead Generation
  • Online interaction analytics and segmentation
  • Social media monitoring and publishing
Read Joshua Smith's full review
August 29, 2016
Stephanie Casstevens | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Business Processes Supported

  • We used smart content to display different information to different visitors to eliminate the client's 3 different sites and create one cohesive site that presented appropriate content, imagery, language and tone to each visitor type.
  • We use calls-to-action at the end of every blog post that are related to the topic to pull people through the site down a defined path to conversion.
Read Stephanie Casstevens's full review

Feature Scorecard Summary

WYSIWYG email editor (317)
8.2
Dynamic content (317)
8.1
Ability to test dynamic content (295)
7.9
Landing pages (347)
8.8
A/B testing (273)
8.2
Mobile optimization (340)
8.6
Email deliverability reporting (684)
8.8
List management (349)
8.7
Triggered drip sequences (261)
8.8
Lead nurturing (341)
8.7
Lead scoring and grading (313)
8.2
Data quality management (318)
8.3
Automated sales alerts and tasks (289)
8.4
Calendaring (293)
8.2
Event/webinar marketing (241)
8.6
Social sharing and campaigns (329)
8.5
Social profile integration (319)
8.4
Dashboards (352)
8.4
Standard reports (348)
8.5
Custom reports (311)
8.5
API (243)
8.0
Role-based workflow & approvals (267)
8.3
Customizability (291)
8.4
Integration with Salesforce.com (217)
8.3
Integration with Microsoft Dynamics CRM (91)
7.6
Integration with SugarCRM (85)
7.3

What is HubSpot Marketing Hub?

HubSpot Marketing Hub is a growth platform, on a mission to make the world more inbound. The vendor boasts over 64,500 total customers in more than 100 countries presently using HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers. With Marketing Hub, HubSpot aims to give companies tools designed to help them Grow Better. HubSpot Marketing Hub is tailored by the vendor to have everything needed to run successful inbound marketing campaigns to keep people interested in a business, and happy to be its customers.

HubSpot Marketing Hub Features

Email & Online Marketing Features

Has featureWYSIWYG email editor
Has featureDynamic content
Has featureAbility to test dynamic content
Has featureLanding pages
Has featureA/B testing
Has featureMobile optimization
Has featureEmail deliverability reporting
Has featureList management
Has featureTriggered drip sequences

Lead Management Features

Has featureLead nurturing
Has featureLead scoring and grading
Has featureData quality management
Has featureAutomated sales alerts and tasks

Campaign Management Features

Has featureCalendaring
Has featureEvent/webinar marketing

Social Media Marketing Features

Has featureSocial sharing and campaigns
Has featureSocial profile integration

Reporting & Analytics Features

Has featureDashboards
Has featureStandard reports
Has featureCustom reports

Platform & Infrastructure Features

Has featureAPI
Has featureRole-based workflow & approvals
Has featureCustomizability
Has featureIntegration with Salesforce.com
Has featureIntegration with Microsoft Dynamics CRM
Has featureIntegration with SugarCRM

HubSpot Marketing Hub Screenshots

HubSpot Marketing Hub Video

Visit http://www.youtube.com/user/HubSpot to watch HubSpot Marketing Hub video.

HubSpot Marketing Hub Integrations

NetSuite ERP, Pipeliner CRM, Salesforce.com, unbounce, Survicate, GaggleAMP, SnapEngage, Boingnet, Wrike, Wistia, Pipemonk, Zendesk Support Suite, FreshBooks, PandaDoc, Perfect Audience, Eventbrite, Teamwork Projects, GoToWebinar, WorkflowMax, SurveyMonkey, Shopify, Smartling, BrightInfo, Invoca, DataHero, HelloSign, Leadpages, Dropbox, Google Drive, WordPress, BigCommerce, Uberflip, Zoho CRM, Zerys, Infer, GlobalMeet Webinar, Membrain, SalesforceIQ, Modus, inboundli, Zapier, Appcues, Salesforce Marketing Cloud Interaction Studio (formerly Evergage + MyBuys), Sugar Sell (SugarCRM), Microsoft Dynamics 365 (formerly Microsoft Dynamics CRM), Zendesk Sell (formerly Base CRM), UberConference, by Dialpad, Magento Commerce Cloud (formerly Magento), SlideShare, BlogMutt, Pocket & Instapaper, Pipedrive CRM, Gravity Forms, Wufoo Forms, BoostSuite, GoChime, Seventh Sense, Scripted

HubSpot Marketing Hub Competitors

HubSpot Marketing Hub Pricing

Starting Price: $200

  • Has featureFree Trial Available?Yes
  • Has featureFree or Freemium Version Available?Yes
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?Required
EditionPricing DetailsTerms
Pro$800per month (includes 1,000 contacts)
Enterprise$3,200per month (includes 10,000 contacts)
Starter$50per month (includes 1,000 contacts)
Free$0per month

HubSpot Marketing Hub Support Options

 Free VersionPaid Version
Forum/Community
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar
Phone
Live Chat
Email

HubSpot Marketing Hub Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android
Supported Countries:United States, Argentina, Austria, Australia/Cocos/Christmas Island, Belgium, Brazil, Bulgaria, Canada, Colombia, Costa Rica, Czech Republic, Cyprus, Denmark, Estonia, Finland/Aland Islands, France, Germany, Greece, Ireland, India, Israel, Italy, Latvia, Lithuania, Luxembourg, Malta, Mexico, Netherlands, New Zealand, Norway, Panama, Peru, Poland, Portugal, Romania, Singapore, Slovakia, South Africa, South Korea, Spain, Sweden, Switzerland, Turkey, United Kingdom
Supported Languages: English, French, German, Japanese, Portuguese, and Spanish

Frequently Asked Questions

What is HubSpot Marketing Hub?

HubSpot's Marketing Hub is an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimization (SEO), and more.

How much does HubSpot Marketing Hub cost?

HubSpot Marketing Hub starts at $200.

What is HubSpot Marketing Hub's best feature?

Reviewers rate Landing pages and Email deliverability reporting and Triggered drip sequences highest, with a score of 8.8.

Who uses HubSpot Marketing Hub?

The most common users of HubSpot Marketing Hub are Small Businesses from the Marketing & Advertising industry.