HubSpot Marketing Hub Reviews

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
1682 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.5 out of 100

Do you work for this company? Learn how we help vendors

TrustRadius Top Rated for 2020

Overall Rating

Reviewer's Company Size

Last Updated

By Topic

Industry

Department

Experience

Job Type

Role

Filtered By:

Reviews (1-25 of 100)

Companies can't remove reviews or game the system. Here's why.
December 24, 2020
David Pye | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Usability

8
It's slick, not overly complicated and gets tops marks for user experience and reporting capabilities. There are times I wish we had a little more control over the platform/CMS, but a workaround is usually possible via CSS, editable code areas, etc. It just requires a different skill set than what basic WYSIWYG allows for.
Read David Pye's full review
December 01, 2020
Sereena Schneider (LION) | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Review Source

Usability

9
It's amazing, and the support staff is awesome. The tools are very easy to follow and use, and there are helpful guides in a variety of different areas. If you can't figure out what you need, the help base and knowledge forum is full of answers and of course, you can always count on the support staff. Plus, there's always training available if you're looking to expand your knowledge of the product.
Read Sereena Schneider (LION)'s full review
November 29, 2020
Tory Robinson | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source

Usability

6
I would highly recommend the HubSpot [Marketing Hub] onboarding process! In my opinion, there is a lot to learn when it comes to HubSpot [Marketing Hub] and having experts walk you through all of the different features has been a life saver for us. We were able to jump right into the implementation of campaigns due to the increased level of knowledge and guidance we received early on.
Read Tory Robinson's full review
November 30, 2020
Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Usability

8
Because it has many features and a multitude of tools, there is a learning curve to understand the platform, but with the tutorials and support videos, it is possible to use the tools with ease. If you’ve already used another marketing automation platform, it’s very likely that the transfer of automation and lead base will take some time to get "the house in order."
Read this authenticated review
June 26, 2020
Jenny Schell | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Usability

10
HubSpot is very easy to use. When I first started using the program I paid extract to have one on one sessions with a HubSpot support person and it was so much help. She guided me in the right direction and answered my questions so thoroughly.
Read Jenny Schell's full review
December 11, 2019
Erin Harris | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Usability

10
Hubspot's tools typically walk you through everything step by step so you don't get lost or confused and offers a lot of help topics to help you.
Read Erin Harris's full review
July 25, 2019
Kirsten Meyer | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Usability

10
Anyone can use it. How well you use it depends on what you are doing and how well you know what you are doing. I'll compare it's usability to Word (rather than, for example, Adobe's software, which I also use but find much less intuitive). Anyone can use Word, but not everyone has good grammar/spelling and spell-check doesn't catch everything. You can learn all kinds of things to better take advantage of the software, but at the same time, anyone can open it and start typing and do basic functions. It supports everything from the most basic lists to awesome and compelling displays of graphic/text marketing. It's intuitive, and you can grow with it and bend it to your will.
Read Kirsten Meyer's full review
August 27, 2019
Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Usability

9
HubSpot is very easy to use once you get the hang of everything and know where everything is. To master the tools, HubSpot offers "HubSpot Academy," which teaches users all of the functionality of the software through classes and webinars. Going through the academy is very important and will make you a HubSpot master in a week or so!
Read this authenticated review
November 20, 2017
Joshua Vergeer | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Usability

9
Everything is clearly laid out and the sections are logical and easy to get to. I have never had any issues using HubSpot or trying to find anything.
Read Joshua Vergeer's full review
October 04, 2017
Ian Cushion | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Usability

9
Most is intuitive and requires very little in the way of staff training. Most interfaces have a WSIWYG style, which makes it incredibly easy to use.
Read Ian Cushion's full review
March 21, 2017
Maggie Millard | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Usability

10
I have 0 technical skills and I can use HubSpot very proficiently. It's easy to figure out the basics without any training, and to figure out the more complicated stuff too when learning from HubSpot's online information. They do a great job of teaching both theory and functionality in order to get the most out of their software.
Read Maggie Millard's full review
March 17, 2017
Jenny Weeden | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Usability

9
I think there are definitely still some kinks that need to be worked out, but the system is so easy to use—I caught on quickly, and anyone I train catches on within a month or less. They also have a very responsive support team, so when you do have harder questions, support is easy to connect with.
Read Jenny Weeden's full review
November 07, 2016
Mike Rizzo | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Usability

10
HubSpot's platform is very usable. They have built a lot of easy-to-adopt functions into their product that make it possible for novice marketing automation teams to get started. They also have lots of complex functionality that can be adapted to fit your companies needs, which makes HubSpot's platform a great option for scaling your marketing team / efforts.
Read Mike Rizzo's full review
May 10, 2016
Karen Rust | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Usability

9
Hubspot shows you what do and makes it easy to find the help articles you need. Over all it shows the system status well. The only issue is when there are syncing issues so you'll have to save often and make sure to refresh so you know your changes synced with the server.
Read Karen Rust's full review
August 29, 2016
Stephanie Casstevens | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Usability

10
Everything in HubSpot is easy to use, cohesive and intuitive. The tools are great but also come with seriously great training, the Academy section which has lots of answers, and amazing support when needed.
Read Stephanie Casstevens's full review

Feature Scorecard Summary

WYSIWYG email editor (311)
8.2
Dynamic content (310)
8.1
Ability to test dynamic content (288)
8.0
Landing pages (341)
8.7
A/B testing (267)
8.1
Mobile optimization (333)
8.5
Email deliverability reporting (678)
8.8
List management (342)
8.7
Triggered drip sequences (256)
8.7
Lead nurturing (336)
8.8
Lead scoring and grading (308)
8.3
Data quality management (312)
8.1
Automated sales alerts and tasks (284)
8.4
Calendaring (289)
8.1
Event/webinar marketing (238)
8.5
Social sharing and campaigns (322)
8.4
Social profile integration (312)
8.2
Dashboards (345)
8.4
Standard reports (342)
8.6
Custom reports (305)
8.6
API (239)
8.1
Role-based workflow & approvals (263)
8.2
Customizability (286)
8.3
Integration with Salesforce.com (214)
8.3
Integration with Microsoft Dynamics CRM (89)
7.8
Integration with SugarCRM (83)
7.7

What is HubSpot Marketing Hub?

HubSpot Marketing Hub is a growth platform, on a mission to make the world more inbound. The vendor boasts over 64,500 total customers in more than 100 countries presently using HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers. With Marketing Hub, HubSpot aims to give companies tools designed to help them Grow Better. HubSpot Marketing Hub is tailored by the vendor to have everything needed to run successful inbound marketing campaigns to keep people interested in a business, and happy to be its customers.

HubSpot Marketing Hub Features

Email & Online Marketing Features

Has featureWYSIWYG email editor
Has featureDynamic content
Has featureAbility to test dynamic content
Has featureLanding pages
Has featureA/B testing
Has featureMobile optimization
Has featureEmail deliverability reporting
Has featureList management
Has featureTriggered drip sequences

Lead Management Features

Has featureLead nurturing
Has featureLead scoring and grading
Has featureData quality management
Has featureAutomated sales alerts and tasks

Campaign Management Features

Has featureCalendaring
Has featureEvent/webinar marketing

Social Media Marketing Features

Has featureSocial sharing and campaigns
Has featureSocial profile integration

Reporting & Analytics Features

Has featureDashboards
Has featureStandard reports
Has featureCustom reports

Platform & Infrastructure Features

Has featureAPI
Has featureRole-based workflow & approvals
Has featureCustomizability
Has featureIntegration with Salesforce.com
Has featureIntegration with Microsoft Dynamics CRM
Has featureIntegration with SugarCRM

HubSpot Marketing Hub Screenshots

HubSpot Marketing Hub Video

Visit http://www.youtube.com/user/HubSpot to watch HubSpot Marketing Hub video.

HubSpot Marketing Hub Integrations

NetSuite ERP, Pipeliner CRM, Salesforce.com, unbounce, Survicate, GaggleAMP, SnapEngage, Boingnet, Wrike, Wistia, Pipemonk, Zendesk, FreshBooks, PandaDoc, Perfect Audience, Eventbrite, Teamwork Projects, GoToWebinar, WorkflowMax, SurveyMonkey, Shopify, Smartling, BrightInfo, Invoca, DataHero, HelloSign, Leadpages, Dropbox, Google Drive, WordPress, BigCommerce, Uberflip, Zoho CRM, Zerys, Infer, GlobalMeet Webinar, Membrain, SalesforceIQ, Modus, inboundli, Zapier, Appcues, Salesforce Marketing Cloud Interaction Studio (formerly Evergage + MyBuys), Sugar Sell (SugarCRM), Microsoft Dynamics 365 (formerly Microsoft Dynamics CRM), Zendesk Sell (formerly Base), UberConference, by Dialpad, Magento Commerce Cloud (formerly Magento), SlideShare, BlogMutt, Pocket & Instapaper, Pipedrive CRM, Gravity Forms, Wufoo Forms, BoostSuite, GoChime, Seventh Sense, Scripted

HubSpot Marketing Hub Competitors

HubSpot Marketing Hub Pricing

Starting Price: $200

  • Has featureFree Trial Available?Yes
  • Has featureFree or Freemium Version Available?Yes
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?Required
EditionPricing DetailsTerms
Pro$800per month (includes 1,000 contacts)
Enterprise$3,200per month (includes 10,000 contacts)
Starter$50per month (includes 1,000 contacts)
Free$0per month

HubSpot Marketing Hub Support Options

 Free VersionPaid Version
Forum/Community
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar
Phone
Live Chat
Email

HubSpot Marketing Hub Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android
Supported Countries:United States, Argentina, Austria, Australia/Cocos/Christmas Island, Belgium, Brazil, Bulgaria, Canada, Colombia, Costa Rica, Czech Republic, Cyprus, Denmark, Estonia, Finland/Aland Islands, France, Germany, Greece, Ireland, India, Israel, Italy, Latvia, Lithuania, Luxembourg, Malta, Mexico, Netherlands, New Zealand, Norway, Panama, Peru, Poland, Portugal, Romania, Singapore, Slovakia, South Africa, South Korea, Spain, Sweden, Switzerland, Turkey, United Kingdom
Supported Languages: English, French, German, Japanese, Portuguese, and Spanish