HubSpot Operations Hub (PieSync)

HubSpot Operations Hub (PieSync)

About TrustRadius Scoring
Score 6.6 out of 100
HubSpot Operations Hub (PieSync)


Recent Reviews

Reviewer Sentiment

Positive ()
Negative ()
Learn how we calculate reviewer sentiment


TrustRadius Award Top Rated 2019

Video Reviews

Leaving a video review helps other professionals like you evaluate products. Be the first one in your network to record a review of HubSpot Operations Hub (PieSync), and make your voice heard!


View all pricing



per month



per month



per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visit…


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $45 per month

Features Scorecard

No scorecards have been submitted for this product yet..

Product Details

What is HubSpot Operations Hub (PieSync)?

Whether for a RevOps team or for running Ops for a single department, Operations Hub provides a a unified toolset that connects apps, cleans and curates customer data, and automates business processes under one central CRM platform. This is to drive an efficient, aligned, and adaptable business that delivers a friction-free customer experience.

HubSpot Operations Hub, an evolution of the former PieSync acquired by HubSpot in November 2019, works in the background and syncs a company's contacts two-way and in real time between cloud apps, so that each app has access to the most up to date customer information.

The vendor promises:

1. 3 Minute Setup: Users can take a free trial (no credit card required) by selecting the apps they want to connect, setting up the connection, then hitting “Start syncing”.

2. Ability to customize: Users can change the sync direction, create filters to manage subsets of contacts, sync deletions or unsubscribes, and select one of the apps to be the central database. Syncs can also be paused at any time.

3. Reporting: This is a "Set it and forget it" tool. The tool offers a dashboard to show how many contacts HubSpot Operations Hub has added or updated.

HubSpot Operations Hub (PieSync) Features

  • Supported: Sync contacts across cloud apps
  • Supported: Real time and two-way snyc
  • Supported: Share contacts with your team
  • Supported: No more import/export
  • Supported: Have all your contacts on your smartphone
  • Supported: No data entry errors

HubSpot Operations Hub (PieSync) Screenshots

Currently available connections.PieSync dashboard viewConfigure your sync between 2 apps (or more)

HubSpot Operations Hub (PieSync) Video

PieSync - Customer data syncing, two ways and in real time

HubSpot Operations Hub (PieSync) Integrations

HubSpot Operations Hub (PieSync) Competitors

HubSpot Operations Hub (PieSync) Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish


View all alternatives

Frequently Asked Questions

What is HubSpot Operations Hub (PieSync)?

HubSpot Operations Hub (based on technology from the former PieSync that was acquired by HubSpot November 2019) is a two-way contacts integration platform. The vendor emphasizes quick and easy setup automated customer and client data matching and updating between apps.

How much does HubSpot Operations Hub (PieSync) cost?

HubSpot Operations Hub (PieSync) starts at $45.

What are HubSpot Operations Hub (PieSync)'s top competitors?

Zapier and Formstack Sync are common alternatives for HubSpot Operations Hub (PieSync).

What is HubSpot Operations Hub (PieSync)'s best feature?

Reviewers rate Usability highest, with a score of 10.

Who uses HubSpot Operations Hub (PieSync)?

The most common users of HubSpot Operations Hub (PieSync) are from Small Businesses (1-50 employees) and the Marketing & Advertising industry.

Reviews and Ratings




(1-24 of 24)
Companies can't remove reviews or game the system. Here's why
Len Nevin | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Review Source
It allows me to move my contacts between multiple platforms with ease, especially to my phone so I don't have to double enter contacts.
  • sync to Google
  • filtering out contacts I don't want to sync
  • cost structure changes can be confusing at times
  • there can be some lag time on some syncs
PieSync takes some tech know-how to use.
Once set up, it works great.
Justin Davies | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
PieSync helps me to make the management of critical contact information stay in sync across my Google contacts, phone, and CRM.
  • Advises sync data
  • Tests the sync process
  • Steps through setup
  • Perhaps a more straightforward setup, but it is pretty good.
Contact sync
Fast response
Score 8 out of 10
Vetted Review
Verified User
Review Source
We use PieSync across the organization to sync contact information from different sources such as iCloud, Google, and Salesflare. PieSync addresses the problem of capturing, communicating, and keeping updated contact information across multiple platforms. PieSync was super easy to use from day one. The product is so useful that I look at their integrations before I decide to test another program that captures leads. This is how we ended using Salesflare for our CRM.
  • It's great with realtime and two-way syncs.
  • It provides custom mappings.
  • We can create unlimited rules to connect between apps.
  • Allows me to sync CRM leads to email marketing platform without effort.
  • It makes it easy to share contacts with the entire team.
  • They should add more integrations with other apps.
  • Cheaper pricing would make it more competitive.
  • Improve dashboard information.
I would recommend PieSync every single time if it had more applications. It is missing apps like Platformly, Unless, Omniconvert, and other great players in this space. Customer support is great and the tool works flawlessly almost 100% of the time. This is well suited for businesses and agencies who don't have the workforce power to corroborate their contact lists manually and even if they did Piesync would be a great time saver. This is one of my favorite tools so I would only recommend it to someone that can make use of the available integrations.
Every time that I've had a question, PieSync has been very responsive. It is a reliable company with a great team that is devoted to helping their customers. I've been their customer for 2 years and I've never looked back. Support is an important reason why PieSync is my go-to app for this job.
Brad Meinen | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
We were using it to sync several softwares and their data together. It was only used for one of our business units as it worked with multiple systems that we used in that business unit. It synced contacts between our previous CRM and our previous Marketing Automation tool. We have since moved on to a new CRM and a new Marketing Automation tool. We moved on from Pie Sync, because we wanted not only contacts to be synced but also activities to be synced, from the Marketing Automation tool to the CRM.
  • It does well at what they say they do.
  • It's easy to set up.
  • It's not as robust as what we needed (we switched to Zapier to get contacts and activities to sync).
They are very good at connecting with a lot of different softwares, and they are really good at syncing contacts between systems. But if you are looking for more functionality, you may need to look elsewhere (like Zapier). At the moment we use neither PieSync nor Zapier since our current CRM and Marketing Automation tool sync directly with each other.
I never had to deal much with support because it was pretty straightforward to set up.
Score 9 out of 10
Vetted Review
Verified User
Review Source
PieSync is a cool product. Two-way integration with different services. We use data exchange with amoCRM and the Mailchimp mailing service, as well as using online chat for the site GIST and synchronization with amoCRM CRM system. The integration took five minutes, and then everything works in automatic mode. I use this product myself as an administrator. For all the time of use, there were no problems.
  • Integrating our CRM system amoCRM with the mailing service Mailchimp.
  • Integration of our CRM system amoCRM with online chat GIST on the company's website.
  • I want integration with Bitrix24 on the Russian domain.
  • Translation of interface into Russian.
This service is perfect for continuous automatic exchange of data about your customers between your two services that you use. Unfortunately, it is not possible to integrate with the third service, that is, synchronization is not possible with three services, only there are 2 pairs of integrations. If the contact is present in two connections, they count that contact twice.
Support works quickly and quickly helps to resolve any issues with setting up the service.
Gary Shouldis | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
PieSync has become an indispensable tool to keep our leads and contacts synced across several software tools we use. One of the biggest issues we had when adding a new piece of software to our marketing mix was fragmented data, it was difficult to keep the data up to date across platforms. PieSync allows two-way data sync so we have confidence client data is up to date no matter what software we are using.

Our customer service team and marketing/sales team now have confidence that data they are looking at is up to date. Deploying the software was easy and once it is set up, works by itself.
  • Very easy to set up and implement
  • Can sync contacts across multiple software platforms simultaneously
  • If I create a contact in one place, I know it will be created in our other software applications automatically
  • Price. It can get expensive if you have to sync a lot of contacts. You are charged on each syn, not on the number of contacts.
  • While most major integrations are available, there are still many popular tools that they do not integrate with so check first.
  • More complex rules and multiple syncs require higher priced plans.
If you have the issue of fragmented contact data across multiple pieces of software, PieSync is the perfect tool to keep contact information up to date across all of your software, regardless of where you enter the information. PieSync makes it easy for customer support and the marketing/sales team use different software but still ensure that customer and lead data is unified across all of your software.
February 23, 2019

Cut down your admin time.

James E. Heyward CPA | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
We are using PieSync throughout the organization to normalize client databases between our cloud based applications. Our intent for the application is to reduce the amount of data that has to be entered individually into different applications, which would increase the need for headcount and reduce the amount of time spent on productivity.
  • PieSync is excellent for moving existing data between applications.
  • PieSync is good at managing conflicts in data.
  • PieSync allows users to control which data should be synched.
  • PieSync should continue to add platforms to integrate, some of my apps are not supported.
PieSync is excellent for managing CRM and marketing data between applications. If the organization is cloud-base PieSync will help you optimize existing apps and make it easy to migrate to a different application if necessary.
Greg Channer | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
PieSync is simple to use for two-way syncs you can set up so that data can stay up to date between apps, ensuring all contact details are up to date and included on all systems. This has been saving us hours of work since we no longer need to manually enter the contact information in multiple systems.
  • Email to contact database sync
  • Contact database syncs to mobile phones for on the road communications
  • Data fields syncing
  • Syncing leads from chat
  • Phone number sequence syncing
Suits my business as it's not very complex.
Emily Muhoberac | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
Our marketing team used PieSync to connect Hubspot & Prosperworks, our sales CRM. In order to build a true sales funnel, we needed the Hubspot CRM to update when contacts change in Prosperworks. Once the integration was set up, it consistently synced data between the two platforms. Without PieSync, we would have not been able to work with Hubspot or track marketing attribution without switching CRMs. We no longer use PieSync because we eventually did switch CRMs in an effort to further align sales and marketing.
  • Excellent customer support: They will do an intro call with you, and offer you additional assistance in setting up your integrations. They consistently followed up with me and asked for feedback.
  • Simple, straightforward UI
  • None of our integrations have broken/gone offline (which is frequently the case with other platforms we have used).
  • PieSync integrates with a relatively small number of apps. Would love to use it for more functions, but we don't use any of the other software they support.
  • The integration we used (syncing Hubspot to Prosperworks) was limited in what it could deliver. For example, you can only sync CONTACT data and not OPPORTUNITIES or LEADS. We had to find ways to work around this, which we didn't expect going in.
I'd recommend PieSync all day to someone that happens to use the software they support and needs to sync data between the platforms. Compared to other platforms, their integrations are built better but the selection is limited. If I knew the client was using applicable software, I'd 100% recommend. I'd advise anyone looking to use PieSync to not only make sure they support the software they are trying to connect but to also make sure they can sync the specific data within the software.
Excellent customer support (they will do an intro call with you, and offer you additional assistance in setting up your integrations)
Jeff Osness | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We are using PieSync to help our existing members connect their data on our system to other systems as well as allowing them to push data from other systems into our system. What is great about PieSync is the two-way sync you can set up so that data can stay up to date between the systems. Their integration is easy to use yet it is very robust. With many options that allow our members to configure the movement of only certain records based on their current status or location within our system. This allows them to build out robust processes to manage their sales funnels.
  • Robust with lots of options to help our members specify the correct data that needs to flow over to another system and when.
  • Two-way sync so once the data is pushed from one system to another the data stays up to date no matter where the change is made.
  • It is great that you don't have to sync everything.
  • It can get very complex very quickly.
Their interface is super simple to follow and provides lots of feedback.
Score 7 out of 10
Vetted Review
Verified User
Review Source
Piesync has great potential to be a very effective and affordable tool for synchronizing data between multiple platforms. I recommend the developers keep adding functionality as well as tweaking sync options for greater effectiveness for the customer's satisfaction. Customer service was excellent—prompt and techs tried very hard to help.
  • Sync with Salesforce
  • Customer service
  • Sync with other apps
  • Ability to be customized with Salesforce detailed sync
Big modern interface and easy to use. Not suited for an extremely detailed Salesforce sync—it was unable to sync (if I remember correctly) our actual donation amounts, only text data and that was a deal breaker. Best to add this functionality in the future so auto thank you emails can be generated from Salesforce by the sync of financial data.
Mimi Castellanos | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
I use PieSync with my Shopify software. Piesync allows me to put customer information into my phone. I know who is calling me, and if there is no contact info, I know they are probably new! I used to transfer this data manually. By using PieSync, I have more CRM function without the big cost.
  • It captures name, address, phone, and email. I know who is calling.
  • There are two spots for phone numbers. Therefore, I have to move the phone number from one space to another to have it there. I wish that PieSync would import both spots so I don't have to juggle data.
If they need it, it is a great service.
Thomas Schuller | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
PieSync is perfect to sync contact data between various SaaS apps and keeps them up to date. It easily integrates with many existing apps and adds new connections on a regular basis.
  • Sync contact data between your CRM and autoresponder.
  • Good UI, very easy to use.
  • Works perfectly, I've never had any issues.
  • To be honest, so far I haven't come across any issues.
  • Looking forward to even more integrations.
It is suited for everybody who has stored contact data in various SaaS apps (and who hasn't?).
Christopher Page, MBA | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
PieSync is being used to sync contacts between CRM, email, and marketing systems to ensure all contact details are up to date and included in all systems. This has been saving hours of work since we no longer need to manually enter the contact information in multiple systems. Grateful to have PieSync save us time! Thank you!
  • Easy to figure out. Once you login, it's incredibly easy to figure out what to do, thanks to their simple UIX.
  • Easy integrations with many partners. PieSync offers easy integrations with many partners. Integrating is as easy as clicking, filling in your login information and clicking again!
  • Allowing multiple integrations. I'm glad PieSync allows multiple integrations so you aren't limited with how you integrate your different systems with contact information. Very helpful!
  • Allowing CRM to CRM functionality out of the box, instead of needing to ask support.
Great to use if you have a few marketing systems that need to "talk" to each other and keep each other updated. Perfect for small agencies, companies, or freelancers. I wouldn't recommend using PieSync if you have MANY marketing systems that need to be synched. You'd be better off simplifying the resources you use, then putting PieSync in place.
Volkan Ozyilmaz | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
We use PieSync to sync our contacts between services. With it, we don't have to add a contact manually to other services when we have a new contact in one service.
  • It's an A to Z solution. You don't have to think about the details of the sync, they already do it for you.
  • Easy to use - selecting two services and fields are enough.
  • Their service doesn't support all services in the market. Look at the service before you buy [to see] if it supports your needs.
For example, you can use PieSync with Intercom and MailChimp. When you have a new contact in one of them, the contact will be added automatically to the other one. You can select which fields you want to sync too. And you can decide both ways - sync or just one to another.
Tim Berman | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We use PieSync to stitch our many marketing and sales tools together, and it works SEAMLESSLY. Our CRM is synced to marketing automation, which is synced to LiveChat. It reconciles contacts between all our tools. We also like that it is a real-time sync, not a one-time info sync.
  • Contact syncing
  • Real-time syncing
  • Integrating sales and marketing
  • Contact backup
  • Segmentation (via rules-based syncing)
  • Syncing deal fields with CRMs
  • Syncing leads from chat tools like Intercom
  • Syncing based on other fields than email address (such as phone number)
PieSync connects several of my cloud apps that do not integrate at all or have weak integrations, like Pipedrive and Drip, Intercom, Front, and so forth. PieSync cannot yet sync Intercom Leads, though. That's being released soon!

I would give it a 10 if there was real time support, but PieSync is very responsive and generally responds within a couple of hours, which is fine for my purposes.
December 03, 2018

PieSync Just Works

Greg Hayne | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We use PieSync to sync our Google contacts to our CRM (Copper). We have used it in the past to sync between different Google contact databases as well. So, we only have to enter contact info once and it populates to our other database. Updates to a contact's data also sync seamlessly.
  • PieSync just works. We set it and forget it. It is completely trouble and hassle free.
  • The setup process was extremely easy to implement and we got everything right the first time.
  • In the plan we have, PieSync does not sync 100% of the fields we might like to sync (although, it syncs 100% of those we need it to sync).
One of the strengths of PieSync is that it allows so many different software databases to sync. If we were to switch our CRM, almost certainly PieSync would work with whatever else we would pick.
Score 8 out of 10
Vetted Review
Verified User
Review Source
PieSync is an easy to use software that allows you to sync data across your multiple different tools. It's unique because other automation tools are simply send data one-way. It's potentially possible to make these other tools sync, but it isn't as effective or simple to set up. PieSync helps you stay organized by ensuring that your data is all up to date, no matter what tool you're logging into.
  • Easy to Set Up - setting up PieSync to sync data is really simple and easy. Just select the 2 apps and the types of data/custom fields that you want to be synced.
  • Easy to Modify - after you setup the sync, you can easily modify or turn it off (if you want to).
  • Visual Editor - there's no coding required and no need to get a developer to help you setup or do any modification.
  • More supported apps
  • Include custom mapping on the Starter Plan
  • More powerful rules
PieSync is a wonderful tool if two-way sync is important to you. Do not use it if you're looking for an automation software like Zapier. If you're comparing PieSync to Zapier, you should also know that the cost for syncing data using PieSync is much more affordable in comparison to Zapier!
David Wiener | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
PieSync is used to keep all of our contact and mailing software up to date, and to create profiles for the people we need to have in our contacts. It has been tremendously valuable in helping us to avoid extra work and to make sure nothing falls through the cracks.
  • Anyone I add to my CRM software is automatically added to my mailing program, and vice versa. Nobody is missed and double entry is avoided.
  • All people added to my CRM that meet certain criteria are created as contacts in Outlook. This is important for hands free calling (Georgia is a hands free state now) and having the names come up on my caller ID on my cell phone.
  • They are constantly adding new syncs, and continually improving the software.
  • More software programs could be added.
Anyone who uses multiple software programs to keep track of prospect, clients, and contacts will have a need to keep them updated and synced. In some cases, there will be criteria that determines which are synced with which, or codes that will determine how they are added to certain programs. This happens instantaneously in the background. If you are busy, this will help!!
Robert Paterson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Our department uses PieSync to synchronize contacts between MailChimp and ProsperWorks. We used to have a problem segmenting contact groups and sending targeted campaigns while synchronizing with ProsperWorks, but with PieSync, we can now accomplish this between the two platforms automatically. The key is to sync MailChimp with tags in ProsperWorks, so that if someone is tagged with the name of the segment, they will be added automatically to the MailChimp segment, behind the scenes.
  • Methodically syncs between MailChimp and CRM platforms, in our case, ProsperWorks.
  • Organized interface, easy to understand directions and protocols.
  • Great support staff. If we ever had any questions, they got back to us right away.
  • It would be nice if the synchronization could go a little faster, but admittedly, with a large database, it's understandable that it takes time.
  • It would be nice if PieSync could provide monthly reports emailed to us directly of what was synced and what wasn't
  • It seems like in the beginning we had duplicates, but I think that's since been resolved.
Definitely well-suited for synchronizing MailChimp with a CRM, such as ProsperWorks. It's very useful for companies that have a large amount of contacts, and where you need to separate out groups within your database, and synchronize the segmented groups between MailChimp and a CRM. it might not be suitable if you only have a few contacts, or very few groups. This app allows you to really target audiences in a more specific way, which is more effective when promoting, and makes your customers feel like they are received a more targeted message.
Patrick Breslin | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
We use PieSync to sync contacts between Microsoft Exchange and Insightly (our contact management software). This allows us to enter contact information into cell phones, sync over old contacts from Outlook, and continually be up-to-date with current contact information easily. The sync happens pretty seamlessly and most people in the organization don't realize how we are able to sync all the contacts between devices and systems.
  • PieSync runs continually so there is little to no disruption and people always have access to the latest contact information for our clients and prospects.
  • PieSync runs efficiently in the background so there is little maintenance or attention that it needs, which is great.
  • PieSync does a great job of letting you decide how you want items to sync across platforms so you can customize to how your organization uses a particular software.
  • The biggest issue we have had with PieSync is the lack of detail within syncing. Sometimes when there is an issue with a Sync it is hard to determine what went wrong. Even though most of the time it's user error, it's hard to diagnose issues with the current PieSync set-up.
  • The pricing of PieSync is a little odd and I think should be based on something other than number of contacts you're syncing.
PieSync is great. It really fit a specific need we had and helped us seamlessly move our entire contact system from an old platform to a new one. It also helps us solve problems seamlessly.
Thomas Olesen | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Review Source
I use PieSync for two purposes in my own business. I have a CRM system which is my central data storage system (important with GDPR looming) but I use other systems for specific purposes. One is my iPhone which I use day to day for communications generally. The other is MailChimp, an email newsletter system with good connectivity with such things as sign up forms on websites or social media.

In the case of the iPhone, any record that I add to my Contacts is automatically added and tagged in my CRM and, the other way round, any record in my CRM that I tag for the purpose, is automatically added to my iPhone Contacts. That means that I have them even if I don't have a data signal at the time, so I can still call or text them if I have a phone signal.

In the case of MailChimp, any Contact that subscribes is added to my CRM; any Contact that unsubscribes is tagged in my CRM; and any Contact that is tagged by me in my CRM is automatically added to my MailChimp newsletter list.

In this way, my CRM keeps a handle on everything going on in my business to do with Contacts whether it was initiated on my iPhone or in MailChimp. That keeps me compliant with the main thrust of the General Data Protection Regulation.
  • It can perform 2-way synchronisation between databases so that changes in one are reflected in the other and vice versa. This differs from systems that rely on triggers which are 1-way actions and therefore are likely to get out of sync over time.
  • It can place tags into databases as it updates them so that an audit trail is created and tracking is enabled.
  • If businesses use data silos (Google Contacts for example) it is possible to pull them all together into a single database with no duplications.
  • The only area for improvement that I can think of is adding more systems to the list of supported applications. This is a one time exercise per application and new applications are being added all the time - but if you have an unsupported application it is annoying!
Many small businesses use free software which is quite understandable but it can create a data headache because there are not many free systems that allow sophisticated data management in a multi-user environment. That leads to huge inefficiencies in both time and data. A classic example might be the preparation of a mailshot (email or paper) which may need to come from multiple sources and will contain duplicates. It is so much easier if the data is automatically deduplicated in the background and is always as up to date as the last change, wherever that change originated. The cost of product like PieSync is nothing compared with the time wasted trying to perform these functions manually.
Erik Heldebro | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
We're using it for syncing between our marketing automation platform and CRM. It helps keep data in sync between the systems as it should, we recently got started with it though.
  • Keeps data in sync quite quickly.
  • Has possibilities of custom field mapping making it quite useful for the investment.
  • Allows for setting custom rules for who should be synced and any steps on data changes once the contact is synced.
  • The only thing I see is offering more options for which data objects to retrieve data from as well as being able to create actions via POST instead of only syncing data, but for the cost options of Piesync, they are great at what they do!
If someone is looking to keep data in sync automatically when their two systems don't offer this feature I would recommend they check out Piesync. If however they are looking for API posts, I would check the use case before being able to recommend it.
Shirin Elkoshairi | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
PieSync is being used to support our sales and marketing efforts. We had an issue where our marketing database was in one place and sales had a completely different database. For years the left hand didn't know what the right hand was doing. The business problem solved is that for the first time, it appears that our marketing and sales qualified leads are all in the same database (Nimble) with 2 way replication of the data and subscribe/unsubscribe status. We've experimented with other sync options but Piesync is natively integrated into Nimble which gives us some added confidence that it's well supported and not a "hack".
  • Pie sync offers a 2 way sync between Nimble and MailChimp for us. Subscription status and other conditional logic can be applied to make sure that sales knows that marketing status of a client.
  • Because the syncs are 2 way with the conditional logic, we can make sure to revisit past marketing leads by using sales once a list is scrubbed or an unsubscribe occurs.
  • Piesync isn't limited to Nimble and MailChimp. For reps that want to keep their gSuite email contacts up to date, it's possible to sync all of these contacts with very little effort.
  • It would be nice to have some structured "recipes" similar to IFTTT that allow someone to setup specific functions between apps. This feature is there but not as built out as IFTTT.
We'd love to have a full blown inbound marketing system that is perfectly integrated with our CRM. The trick is, the systems that "do it all" seem to let us known in specific areas. For instance, the best CRM systems tend to have poor inbound marketing automation. The best marketing automation tend to have so-so CRM capabilities. PieSync allowed us to choose what we felt was best in category in each area and combine them.

While we don't have a perfect single pane of glass or a comprehensive dashboard, it's pretty robust and helpful. We tend to default to using our CRM database as the authoritative source of information.