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Income Access has proven to be a valuable solution for users in addressing the lack of correlation between significant business events and …
Overview
What is Income Access?
Income Access is a digital marketing software provider that specializes in the iGaming, Forex, and Lottery industries. The platform allows users to generate reports by tracking various types of creative assets such as text links, videos, static and flash banners, frames, and keywords. In this way, businesses...
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What is Income Access?
Income Access, a Paysafe company, states that they improve business results for the iGaming and forex industries as a Software Provider, Digital Marketing Agency, & Affiliate Network. Their Affiliate Software serves, tracks, measures and optimizes offline, online and mobile marketing campaigns,…
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Details
- About
- Tech Details
What is Income Access?
Income Access is a digital marketing software provider that specializes in the iGaming, Forex, and Lottery industries. The platform allows users to generate reports by tracking various types of creative assets such as text links, videos, static and flash banners, frames, and keywords. In this way, businesses can build relationships with marketing partners via automated messaging and mass communication.
The internal messaging tool provided by Income Access allows staff members to manage multiple brands within a single platform. This makes it easy for enterprises of all sizes within the aforementioned industries to track their online marketing campaigns' ROI analytics effectively. And attribution while preventing fraud from taking place.
Overall, Income Access provides advanced affiliate tools like business intelligence reports that help identify top-performing affiliates based on value metrics such as new customer acquisition cost (CAC) or revenue generated per user (RPU). Not only this but also pixel tracking along with server-to-server pixel tracking which ensures that every click or conversion tracked accurately. Simply put; it helps you keep tabs on all your affiliate programs utilizing one convenient dashboard!
Income Access Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
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TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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- Pros
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Income Access has proven to be a valuable solution for users in addressing the lack of correlation between significant business events and affiliate sources. Users have found that the software offers great assistance and tools that make it a must-have for growing and tracking any affiliate program. The reliable framework provided by Income Access, along with their team of experts who are always available for support and expertise, have been highly appreciated by users who have been using the software for many years.
While there may be a learning curve initially, users find that once they are familiar with Income Access, they can generally achieve their goals without much issue. This comprehensive software has allowed users with over a decade of experience in affiliate management to make significant strides in the affiliate space. Despite the launch of new platforms with more modern architecture, users still prefer Income Access due to its ability to provide everything needed for the job, along with excellent support and reliability.
Furthermore, users consider Income Access to be a reliable and secure choice, which is crucial for gaining the trust of clients. In fact, users have recommended Income Access to new brands coming to the market based on their positive experiences using it for client programs for well over a decade. While there is room for improvement in terms of technological aspects such as less downtime, an improved mobile experience, and easier account switching, overall, Income Access is highly regarded as a comprehensive, flexible, and cost-effective software solution.
Industry Standard: Income Access is widely recognized as the industry standard for gambling-related affiliate programs, with multiple users mentioning its reputation and leadership in the online gambling space.
Comprehensive Reporting: Many users have praised the comprehensive reporting tool offered by Income Access, allowing them to extract large amounts of data and analyze performance in detail. The granular level of the reporting engine has been considered the single most important tool for any affiliate manager.
Ease of Use: Users have consistently mentioned that Income Access is easy to use from both a functionality and UI perspective. They appreciate features such as ease of integration with their own system, transparency in tracking and campaign management, and simplicity in creating campaigns and uploading creative materials.
Outdated User Interface: Several users have mentioned that the user experience and interface of Income Access need modernization. Some users feel that the software looks outdated compared to industry-leading providers, with certain design features being mentioned as outdated. While these design features do not hinder the performance or functionality of the product, they contribute to a dated overall look and feel.
Lack of Mobile Optimization: Reviewers have pointed out that Income Access lacks optimization for mobile platforms. The mobile experience for logging in is described as nonexistent, indicating a need for improvement in this area. This lack of mobile optimization can be seen as a disadvantage in today's mobile-centric world.
Messy Navigation and Menu Order: There are concerns among some users about the navigation and menu order in the last update of Income Access. These changes were perceived as messy and not intuitive by some reviewers, which may impact their ability to efficiently navigate through the software.