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Infobip

Score7.2 out of 10

11 Reviews and Ratings

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What is Infobip?

Infobip headquartered in London offers a CPaaS designed to bridge IT and Telecoms, powering enterprises with omnichannel communication and user authentication options for a global user base.

Categories & Use Cases

Reviews

What users are saying about Infobip.
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Great Support and delivers the Omnichannel experience

Incentivized
Manan ShahView profile
Lead - Campaigns in Marketing at Angel One (1001-5000 employees employees)

Use Cases and Deployment Scope

I started using it for trans SMS and then elevated it to WhatsApp, automation, and RCS. Infobip teams are early adopters of new channels and help organizations to reach out to customers with an omnichannel experience.

Pros

  • Trans SMS
  • WhatsApp for Business
  • Marketing automation
  • Dashboards
  • Great Customer Success team

Cons

  • Business use cases
  • Online forums and sharing industry best practices

Most Important Features

  • Marketing automation
  • Interactive dashboard
  • Trans SMS

Return on Investment

  • Less customer complaints
  • Real-time WhatsApp message with approval
  • Introduce RCS for educational content

Alternatives Considered

CleverTap, Netcore Smartech, MoEngage, WebEngage, Gupshup, Twilio and Adobe Marketo Engage

Other Software Used

CleverTap, MoEngage, Netcore Smartech, Gupshup, Karix

Usability

OpenMarket supporting enterprise business at scale

Incentivized
Verified User
Engineer in Engineering (51-200 employees employees)

Use Cases and Deployment Scope

OpenMarket is a top tier aggregator for SMS/MMS services. We primarily use OpenMarket to provide shortcodes, and text enabling phone numbers to a dedicated client. OpenMarket supports SMPP as well as HTTP integration. OpenMarket helps us solve the business problem of supporting enterprise SMS and MMS at scale, in a wholesale way.

Pros

  • OpenMarket is very responsive and provides top-tier customer support.
  • OpenMarket is able to support large scale campaigns, in a high throughput velocity.
  • OpenMarket has industry knowledge to ensure shortcode programs are approved by the carriers in a timely manner.

Cons

  • OpenMarket does most things well. One thing they are missing is MMS capabilities on text enabled long numbers.
  • The portal for entering shortcode program briefs is kind of clunky, it would be nice is account managers took the Word document and imported it into the tool for clients.

Return on Investment

  • OpenMarket has had a positive effect on our business in terms of providing a low-cost bulk SMS and MMS solution.
  • We are able to provide enterprise level SMS services in a reliable and cost-effective way.
  • Our business objective to have high availability, and connections with top tier aggregators is supported by our relationship with OpenMarket.

Alternatives Considered

Mblox and Twilio SMS

Other Software Used

Mblox, CallFire

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