Kissmetrics Reviews

87 Ratings
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Score 7.9 out of 100

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Reviews (1-25 of 45)

Balaji Perumal | TrustRadius Reviewer
Score 8 out of 10
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Likelihood to Recommend

Kissmetrics offers many powerful functionalities, such as A/B testing and population analysis. The platform allows users to combine their data with different search levels, making the tool unique compared to its competitors. It's recommended for organizations who care more about campaign-level targeting and recommendations.
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Aaron Treguboff | TrustRadius Reviewer
Score 8 out of 10
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Likelihood to Recommend

Kissmetric is well suited for people that feel that they are not seeing the right kind of data from Google Analytics. If you have ever looked a Google Analytics report and said "I wish I knew what the 10 people that read this case study did before, after and even a week from now on my website", then Kissmetrics is for you and will help you answer those questions.

On the other hand--if you have no technical expertise or knowledge of viewing data, then Kissmetrics may prove a bit difficult for you to set up and manage.
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Anonymous | TrustRadius Reviewer
Score 9 out of 10
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Likelihood to Recommend

A great tool for companies that want to really track their website users and/or are using funnels to gain customers. The data Kissmetrics provides is invaluable to a strong marketing plan to determine what is and isn't working. For small businesses and start-ups the cost can be prohibitive. But if you want extensive data on how users are interacting with your site(s) Kissmetrics will give it you.
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Viktor Mulac | TrustRadius Reviewer
Score 7 out of 10
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Likelihood to Recommend

Strong points:
  1. Engagement scenario planning
  2. A/B testing
  3. Simple and easy to use conversion rates analysis
  4. Finding possible root cause or touch points where the web or mobile front-end can do better
  5. After getting used to "what means what" in the interface, it is quick to accomplish tasks within Kissmetrics
Weak points:
  1. When the customers clear the cookies between visits, it is impossible to recognize they are returning visitors, not new ones. There are ways how to keep the digital signature, but this is implicitly not allowed without a consent of the client (neither here, nor by Google etc.). An analyst needs to recognize returning clients, from really new clients to the site. There should be some legal way how to overcome this "deleted cookies" issue, but it is not available here
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Dustin Hovey | TrustRadius Reviewer
Score 7 out of 10
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Likelihood to Recommend

Kissmetrics shows us where visitors click and move around on the website, providing us qualitative and quantitative data which we use to influence how we engage our users.

When it comes to needing to generate low-level, customized reports, we find it easier to rely on other solutions the provide better functionality and more features.
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Anonymous | TrustRadius Reviewer
Score 8 out of 10
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Likelihood to Recommend

Kissmetrics is great to use when you need to identify the individual user's behavior and the journey taken throughout your website to identify improved paths to conversions. There is a learning curve when analyzing the reports produced within Kissmetrics but it is worth the investment. Being able to monitor social campaigns and content marketing efforts.
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SAM Rizvi | TrustRadius Reviewer
Score 8 out of 10
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Likelihood to Recommend

We use Kissmetrics across a wide and increasing range of data points within our organization. From simple campaign-related conversion tracking to more complex in-app actions along the critical motion path. It's a great no-nonsense management dashboard to keep a focus on things that matter and is becoming more essential to our organization daily.
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Brad Ruderman | TrustRadius Reviewer
Score 5 out of 10
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Likelihood to Recommend

1) Do you need an event system or a data warehouse?
2) What specifically are you trying to track and report on?
3) Are you doing anything special on your app (impersonating other users/admin functionalities) that might affect the ability to track users, since Kissmetrics uses cookies?
4) What is the pay-back period for a tool like this? It's hard to calculate but see how many events you are sending and the types of analytics Kissmetrics can do over a data warehouse.
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Javier Iglesia Sabio | TrustRadius Reviewer
Score 6 out of 10
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Likelihood to Recommend

Maybe Kissmetrics is not the best tool for businesses with a very small user base, as the analytics cannot achieve the best level of relevance, but anyway, it's a great tool for anyone who wants to gather data and build insightful metrics based on it.
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Joris Brabants | TrustRadius Reviewer
Score 10 out of 10
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Likelihood to Recommend

If you have a mobile or web application you MUST use this software to see how your users are using your product. I don't have any experience with e-commerce sites, but I can imagine it must be awesome to see how much revenue a newsletter generates, and how your different segments are performing.
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Scott Rutz | TrustRadius Reviewer
Score 8 out of 10
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Likelihood to Recommend

At the price point this is not a tool for someone that is just getting their business started and is spending less than $500 a month in marketing or less than a few hundred people to your site per month. It's very robust and is an investment in time to get set up and going.
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Bryant Jaquez | TrustRadius Reviewer
Score 10 out of 10
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Likelihood to Recommend

KISSmetrics works great when you have either a high-traffic website, or a high-profit product. KISSmetrics is perfectly suited for SaaS and E-Commerce websites. I plan on testing it out on a lead generation site and I expect a positive experience there as well (but I've not personally experimented with that type of site yet).
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Luke Panza | TrustRadius Reviewer
May 28, 2014

KISSmetrics review

Score 8 out of 10
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Likelihood to Recommend

KISSmetrics is a great tool, as it helps us define what account signup has clicked on what online ad. It is better suited for online retail which is not our business, so many of the tools that they offer are really not helpful for our business.
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About Kissmetrics

Kissmetrics aims to help companies get, keep and grow more customers with its customer engagement automation. This solution includes behavioral analytics, segmentation and email campaign automation all in one place.

The vendor says Kissmetrics helps companies deeply understand and uniquely engage each customer from prospect to advocate. Additionally, the vendor says their solution is built to help marketers and product teams increase conversions, engagement, and retention over the entire lifespan of a customer.

Kissmetrics Features

Has featureAnalyze
Has featurePopulations
Has featureCampaigns

Kissmetrics Screenshots

Kissmetrics Integrations

Kissmetrics Competitors

Pricing

  • Has featureFree Trial Available?Yes
  • Does not have featureFree or Freemium Version Available?No
  • Does not have featurePremium Consulting/Integration Services Available?No
  • Entry-level set up fee?Optional
EditionPricing DetailsTerms
Growth$500Monthly Tracked People
Power$850Monthly Tracked People
EnterpriseCustomMonthly Tracked People

What are Monthly Tracked People? Monthly Tracked People are unique visitors that engage in an Event on your website or with your product, that gets tracked by you in Kissmetrics. Monthly Tracked People can be anonymous or identified.

Kissmetrics Customer Size Distribution

Consumers
0%
Small Businesses (1-50 employees)
30%
Mid-Size Companies (51-500 employees)
50%
Enterprises (> 500 employees)
20%

Kissmetrics Support Options

 Free VersionPaid Version
Live Chat
Email
Phone
FAQ/Knowledgebase
Video Tutorials / Webinar

Kissmetrics Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No
Supported Countries:All
Supported Languages: English