The Gold Standard in Social and Content Monitoring
March 09, 2018
We use Kompyte to monitor changes and updates our competitors make across their social channels, ads, blog pages, and pricing pages. …
Kompyte
Kompyte
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What is Kompyte?
Kompyte is the SaaS platform that tracks and analyzes competitors' online activity in real time. Kompyte visits competitors’ websites, advertisements, social profiles, newsletters, etc., and sends alerts when competitors discover a new customer segment or change how they sell…
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- No setup fee
For the latest information on pricing, visithttp://www.kompyte.com/pricing/?utm_sou…
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- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
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Product Details
What is Kompyte?
Kompyte is the SaaS platform that tracks and analyzes competitors' online activity in real time.
Kompyte visits competitors’ websites, advertisements, social profiles, newsletters, etc., and sends alerts when competitors discover a new customer segment or change how they sell their products, features or services (e.g., when there is a new banner, change in prices, or a new campaign, or a new player breaks into the scene).
The product aims to help companies refine and optimize their value proposition and product roadmap, improve search campaign conversion rates, and create better content by learning from competitors.
Kompyte Features
- Supported: Competitor Tracking
- Supported: Competitive Benchmarking
- Supported: Competitor Website Change Tracking
- Supported: Competitor Social Media Monitoring and Analytics
- Supported: Competitor Detector
- Supported: Competitor Search Ads Tracking
- Supported: Competitor SERP Tracking
Kompyte Screenshots
Kompyte Downloadables
Kompyte Integrations
Kompyte Competitors
- Rival IQ
- Wacth My Competitor
Kompyte Customer Size Distribution
| Consumers | 0% |
|---|---|
| Small Businesses (1-50 employees) | 25% |
| Mid-Size Companies (51-500 employees) | 42% |
| Enterprises (more than 500 employees) | 33% |
Kompyte Technical Details
| Deployment Types | SaaS |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Languages | English |
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March 09, 2018
The Gold Standard in Social and Content Monitoring
We use Kompyte to monitor changes and updates our competitors make across their social channels, ads, blog pages, and pricing pages. Kompyte provides tools for SEO and limited keyword monitoring (serviceable solutions, not world-class) but where Kompyte really shines is its content and social monitoring solutions. Kompyte aggregates the latest blog and social updates our competitors make - we can set up custom alerts, and keep tabs on how competitors are interacting with customers and prospects.
- Social/Blog Monitoring: We can see how many social/blog posts our competitors are making, how many engagements (likes, shares, etc) they receive, and what their engagement rate is.
- Competitor Page Monitoring: We are able to see before and after pictures of web pages after our competitors them. This feature enables us to quickly and easily see competitor's changes in copy, creative and pricing.
- Benchmarking: Kompyte benchmarks us against our competitors for effectiveness in SEO and paid ads.
- Kompyte has a tool that is supposed to track ads after specific keywords are bid on by competitors; however, competing platforms offer greater visibility and analytics for this function.
- The Notebook function in the tool is meant to be a repository for notes and mentions across the organization; however, it doesn't seem to be automatically updated and it requires a lot of manual processes to function.
- The SEO analysis is reliant on keywords that we provide - the tool would be much more valuable if it pulled in raw organic data outside of what we are specifically targeting or tracking.