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kvCORE

kvCORE

Overview

What is kvCORE?

The kvCORE platform is described by the vendor, Inside Real Estate in Draper, as a next-gen solution for modern brokerages and enterprises to run their entire business on one platform.

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Recent Reviews

TrustRadius Insights

kvCORE is widely used by real estate agents and brokerages for a variety of purposes. Users rely on kvCORE to effectively manage their …
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kvCORE Review

5 out of 10
June 22, 2022
I used kvCORE 8 years ago with another real estate firm and was truly excited to learn this would be our CRM. Unfortunately, this has been …
Continue reading
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Awards

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Reviewer Pros & Cons

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Pricing

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What is kvCORE?

The kvCORE platform is described by the vendor, Inside Real Estate in Draper, as a next-gen solution for modern brokerages and enterprises to run their entire business on one platform.

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://i.insiderealestate.com/kvcore…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Demos

My 5 Favorite RE Tech Features!! KVcore Demo

YouTube

kvCORE Playbooks - How to use kvCORE Playbooks to get real estate leads

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kvCORE Pricing - HUGE Discount for eXp Realty - What's the Price Difference?

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kvCORE SETUP TRAINING Videos - Drip Campaigns | Property Boost LEADS [TUTORIAL]

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kvCORE Training Videos - Top FIVE Things To Do On kvCORE Today!

YouTube
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Product Details

What is kvCORE?

kvCORE is a real estate platform that helps brokerages, teams, and agents to scale and grow:

kvCORE features:

1) Dedicated IDX websites for all offices, teams, and agents - equipped behavioral intelligence, automation, and chat.

2) Smart CRM bubbles up top priorities for agents in one single dashboard.

3) Mobile app enables agents to wake up to warm leads right on their phone everyday.

4) Marketing automation system provides agents mass email + text, video messaging, power dialer, and pond accounts.

5) Social sharing tools drive exposure of listings.

6) Business analytics suite creates tight transaction integration and automation for payouts.


kvCORE Features

  • Supported: Smart CRM
  • Supported: IDX Websites
  • Supported: Auto Nurture Campaigns
  • Supported: Mass Email + Text + Video
  • Supported: Mobile App + Dialer
  • Supported: Lead Gen Tools
  • Supported: Listing Marketing
  • Supported: Squeeze Pages
  • Supported: Behavioral Intelligence + Automation
  • Supported: Integration Ready
  • Supported: Voicemail Drop w/BombBomb
  • Supported: Pond Accounts
  • Supported: Business Analytics Suite
  • Supported: Social Sharing Tools

kvCORE Screenshots

Screenshot of IDX websites for all agents - with behavioral intelligence & chat.Screenshot of Smart CRM bubbles up top priorities each day in 1 dashboard.Screenshot of Agents wake up to warm leads right on their phone.Screenshot of Mass Email + Text, Video Messaging, Power Dialer, Pond Accounts + MoreScreenshot of Drive listing exposure with seamless social media sharing.Screenshot of Tight transaction and business analytics integration.

kvCORE Video

Quick overview of the kvCORE platform.

kvCORE Competitors

kvCORE Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Windows Phone, Blackberry, Mobile Web

Frequently Asked Questions

The kvCORE platform is described by the vendor, Inside Real Estate in Draper, as a next-gen solution for modern brokerages and enterprises to run their entire business on one platform.

Boomtown, MoxiEngage, and Chime CRM are common alternatives for kvCORE.

Reviewers rate Support Rating highest, with a score of 2.

The most common users of kvCORE are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(34)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

kvCORE is widely used by real estate agents and brokerages for a variety of purposes. Users rely on kvCORE to effectively manage their schedules, ensuring that they stay on top of important tasks and maintain consistent contact with leads. The software's lead generation and auto-marketing capabilities are highly valued by users, particularly the lead gen squeeze page feature which generates a significant number of leads for their businesses. The kvCORE app is also greatly appreciated as it allows users to receive instant notifications on their phones, enabling quick and convenient responses to new leads, questions, or texts.

For eXp Realty agents, kvCORE serves as an essential tool, providing each agent with their own dedicated agent system, website, and CRM. Many users consider kvCORE to be their primary customer relationship management solution, using it as a hub for marketing campaigns such as mass texting, mass emailing, and video sharing. It has proven instrumental in streamlining business processes and taking businesses to the next level.

Additionally, entire organizations utilize kvCORE as a comprehensive system for CRM, lead generation, sales opportunities, and client management. The software helps prevent missed opportunities through automated communication and prompts for manual follow-ups. Despite some complexities reported by certain users in terms of training and customization processes, many appreciate the depth and usefulness of kvCORE in various aspects of their real estate business.

While there have been reports of challenges such as difficulties with lead imports when switching brokerages and complaints about the training process, other users have found success in using kvCORE for creating marketing materials, generating leads, and closing deals. It is worth noting that the software may be better suited for large enterprise brokerages due to its advanced features but can still be beneficial for individual agents who wish to drive leads through paid campaigns and automate communication efforts.

It is important to mention that some users have expressed concerns regarding customer support experiences and perceived lack of integrity from the company. Additionally, there have been instances where auto-replies to customers became obnoxious, leading to requests for unsubscribing. Furthermore, while kvCORE offers valuable services, it comes at a cost and some users have highlighted the need for better support in order to fully utilize its advanced system.

Overall, kvCORE is widely used by organizations and individuals for lead generation, client management, and communication. While experiences and satisfaction levels may vary, many real estate professionals find value in the software's features.

Automation Efficiency: Users have expressed that kvCORE's automation feature is incredibly helpful in managing leads, with some mentioning how impressed they are with the software's ability to automatically send texts and emails based on lead actions. This automation has made lead management more efficient for users.

Easy Lead Generation: Many users highly praise kvCORE's squeeze page feature, noting that it simplifies lead generation by handling all the necessary steps, such as capturing contact information, sending relevant homes, and even sending automated thank-you texts. They appreciate how this feature ensures no potential opportunities fall through the cracks.

Organizational Assistance: Users value how kvCORE helps them stick to a daily schedule by providing tasks to complete each day. By logging in and following the instructions provided, users can easily perform actions like calling leads or creating market reports. This feature simplifies lead management and helps users stay organized and on task.

  1. Lack of Customization Options: Some users have expressed a desire for better customization options for their websites in kvCORE. They feel that the current templates do not offer enough flexibility to truly reflect their brand and unique selling points.

  2. Slow Support Response Times: Several users have mentioned that they would like quicker response times from the support staff at kvCORE. They find the current wait times for support chat to be long and prefer more timely assistance when they encounter issues or have questions.

  3. Non-Intuitive User Interface: Users have commented that they find the software interface of kvCORE to be non-intuitive and not designed with regular users in mind, but rather geared towards software engineers. They believe that improvements could be made to make it more user-friendly and easier to navigate, especially for those without technical backgrounds.

Users commonly recommend the following for KvCORE:

Invest time in training: Users suggest dedicating a good amount of time upfront to learn how to use KvCORE effectively. They recommend watching training videos, signing up for training webinars, and utilizing all the training material available. Users advise investing in training to become proficient with KvCORE's features and recommend joining the mastermind group and relying on customer support for assistance.

Utilize all features and possibilities: Users highly recommend exploring the possibilities of KvCORE to enhance business communications. They suggest setting up customers on drip campaigns to stay in touch and recommend switching to KvCORE for better lead tracking and marketing plans. Users also advise utilizing the Smart CRM feature of KvCORE and recommend running through basic training and importing contacts to the CRM immediately.

Take advantage of resources: Users highly recommend taking advantage of the help available for learning how to use KvCORE. They suggest watching tutorial videos in the system and on YouTube, as well as attending webinars and researching all the benefits offered. Users also advise finding someone experienced with the software to show you how it works and suggest spending time playing with the features of KvCORE on a daily basis.

Overall, users recommend investing time in training, utilizing all features of KvCORE, and taking advantage of available resources to make the most of this system for website management, dialer, CRM, lead gen, and more.

Attribute Ratings

Reviews

(1-3 of 3)
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TJ Martin | TrustRadius Reviewer
Score 2 out of 10
Vetted Review
Verified User
We use kvCORE as our primary company website as well as the CRM, Google PPC and Social network lead gen system. We have tried to use it for CMA's and listing promotions as well. This is sold as an all-in-one suite that will easily allow all your needs to be met from one dashboard with minimal training. We have found that every aspect of the system we have tried using has either been so difficult to learn or, more often, in my experience, completely incapable of functioning as needed according to tech support that we don't use most of the system at all and rely on other systems we have to pay for on top of kvCORE.
  • Support AI bot is good at replying within 1 to 24 hours but never sooner
  • Gives you daily reminders to call people you have already identified as not to be called
  • Provides an attractive IDX web site that is down almost as often as it works
  • Provides a search alert feature for clients that won't allow you to set up searches with custom criteria more than one option per search
  • Email feature could allow you to send with an attachment
  • In my opinion, support could help find resolution or answers to simple problems in less than 3 weeks average, difficult issues take longer and often never get resolved.
  • Prospect search alerts could allow reasonable functionality, Cannot set up a search for a 1 story, 1.5 and a 2 story home only. In my experience, this request will land no results because each one cancels the other out and the system will not allow to set up a search for one or the other. We were informed by support after months of trouble with this that it won't be fixed likely ever because no other brokers want to be able to set up searches with that type of customization.
  • Provide a dashboard for company and personal account settings that allows you to see what your money is being spent on. In my experience, there are tons of add ons and as soon as you sign up for one you never get to see what you're paying for. You have to go through, in my opinion, the horrible support system to try and learn what you have and cancel or add things. Very user unfriendly and feels like they are trying to scam extra charges to your credit card.
  • In my experience, the system is so difficult to use that it's hard to get agents to use it. The ones that do get discouraged pretty quickly when the simple basics don't function regularly and the advanced features are often so difficult to figure out that the agents give up before they even figure out if they do work or not.
  • In my opinion, the quality and quantity of the very expensive PPC ad leads are very poor. Majority have no phone and bad email is very common as well. In my experience, when we switched our PPC ads to kvCORE we doubled our ad spend and immediately started getting half as many leads and most with no contact info. I feel they do make you agree to a year contract before allowing you to see how bad their leads are. This is clear why after using this for 6 months.
  • If you have support questions, in my opinion, the chat box bot is worthless because even though it's AI it still doesn't respond in a timely matter. It seems like the system watches to see when your browser activity stops and then responds to you. In my experience, when you don't reply immediately it asks if you're still there then it closes your support request out. Even if you're still on the computer working you don't see this unless you're in kvCORE watching the support box. Who in business has time to sit for hours on end watching a support box window, especially one that almost never has any answers for you?
  • The sales department for kvCORE is great and they will make it look like a total game changer, which it is. In my opinion, the problem they hide from you is that it changes the game to one where you start losing unless you find another system quickly to cover all the bases that kvCORE doesn't. My understanding is that the custom plan that you can't get unless you're over 100 agents may have better support and allow you to customize the system to actually work. On the lower plans for smaller brokerages and teams, I feel this is a nightmare of a system. So robust with features that do you no good because, in my opinion, they don't function as advertised.
I think if you have a very large brokerage and can afford to pay for a fully customized set up then it may be worthwhile. I would make sure you have a dedicated support team, not an account manager. In my opinion, the account managers are worthless and will not respond most of the time. We are on our second account manager in 9 months of using the system and cannot get in touch with him. In my experience, the account managers have no knowledge of how the system works or how anyone in real estate would want it to work. Obviously, I can only say this for the two managers we have had so far. I would steer clear of this system unless you want to spend a few thousand a month for a system that, I feel, will impede your business rather than improve it.
  • Website provided is good looking but, in my experience, doesn't work well for nurturing new or existing clients because it only allows you to set up searches showing them everything in the area they want or you can narrow it to one specific thing.
  • AI is pushier than most we have had in the past, in my experience, which has resulted in a lot of extra unsubscribes.
  • ROI has been 0 so far over 9 months. In my opinion, the critical flaws in the system have cost us time and money with the hundreds of hours spent trying to get to a resolution with no luck.
  • In my opinion, the smart social leads and the Google PPC leads have been very poor quality at best. We have been buying these types of leads for years so it's not that we don't understand what to expect here. In my experience, most of our leads are coming with no phone number and many with bad emails too. PPC requires you to sign a long term commitment without knowing what kind of results you will be getting.
kvCORE has a better looking IDX website and claims to have many more features and customization options. In my opinion, the problem is that the kvCORE system doesn't function well, if at all, and as far as customization in reality you can't even get it customized enough to make it function at the most basic level. Firepoint was far superior in all functional aspects and they never took our website offline over 5 years time where kvCORE seems to do so every month or so.
It doesn't deserve a zero because you can access contacts and get reminders to contact them. In my experience, you can not use the system for proper communication with both prospects and their spouses.
  • The IDX website was reasonable to get set up but did require some time training to figure it out. In my experience, all of the other features of the system were difficult to learn and many are impossible to make function properly according to tech support at kvCORE anyway.
  • In my experience, trying to communicate with both prospect and spouse is almost impossible, and it is not an option to share searches with both.
  • In my opinion, the marketplace manager doesn't show you what you're paying for and using already so you cannot easily figure out where your money is being spent on add ons. In my experience, you just see constant little charges to your credit card, along with the huge ones for the system, with no explanation of why you're being charged.
Yes
They have a mobile interface for users, but it is very limited in what it can do. In my experience, it's mostly not functional for anything other than a phone book.
Score 1 out of 10
Vetted Review
Verified User
CMA, Lead generation, etc is what it's for. I don't use it anymore than I need to. Fortunately I'm not required to to use it. But it's provided by my brokerage. I wish it was user friendly. I pay to use it as part of my monthly desk dues. I get my leads out of kvCORE & take those elsewhere.
  • Not one thing!
  • It sends unwanted canned responses to potential clients that you haven't approved. You must figure out how to use it to make them stop. This was day 1.
  • If you like to learn using many many different videos to learn a product, then this maybe for you.
  • As costly as I'm told kvCOREis for our brokerage, perhaps a training done done by a real live kvCORE trainer would be an excellent start.
  • Having kvCORE up where the different components can be used separately. It very all-or-nothing now.
  • Make it more user friendly.
I can't name one thing I like about using kvCORE. It has so many moving parts. This was what was offered by my brokerage & the training is all via long online prerecorded training sessions. I gave them many hours before I decided it would be more advantageous to take my leads & not use any part of kvCORE.
  • I don't know. I don't use it anymore.
  • Negative in that I pay for kvCORE but will not use it
  • Negative in the way kvCORE may get set up so before you learn to stop it it can send out canned responses to clients that confuse them. For example, kvCOREwould send all potintal clients an email that assumed I had met the client and said client was an investor. The caused several loss clients & many apologies from me.
  • Negative in training... Not everyone enjoys hours & hours in prerecorded trainings. The train classes turn into your JOB, instead of actually handling real & important clients.
I didn't chose kvCORE. It's the only type system my brokerage has used since I joined. My brokerage is fabulous & I will not let KV Core be the reason I go elsewhere. I wish I could tell you how it compares to others similar systems. All O know is my own sad way to isn't good but at least it doesn't require hours & hours of instructional videos. I need to be working not learning kvCORE.
These support folks can help only by directing you to the hours & hours of trainings you can take to become a better user. Everything thing you want to learn has to be done in long training modules.
I have no idea. I wasn't a part of the decision making. I don't think that has been offered. I have certainly discussed my concerns with brokerage but that particular option hasn't been mentioned.
No
I would love to be able to give an example, however that's the basis for my review. All INSIDE REAL ESTATE (KV Core) can do is suggest the many many learning modules where you can get the answers if you have time to devote to their software.
If kvcore wasn't the absolute worst with usability across the board I wouldn't have written this review. I have never used anything this costly that couldn't be simply learned by using it.

  • Setting up my profile
  • Getting those annoying text bulbs started is very easy
  • Getting someone on the phone, also easy... But be ready to take notes learning modules you'll need to take & master. You'll need to learn how to do the simplest things with a module or a YouTube video.
  • You'll need to send KVCORE your customer list to get your CMA list entered... They recommend this
  • Changing the canned responses that go out even if you haven't set them up to go out.. be prepared for verbiage you didn't select. You can fix this after you complete a learning module.
June 22, 2022

kvCORE Review

Score 5 out of 10
Vetted Review
Verified User
I used kvCORE 8 years ago with another real estate firm and was truly excited to learn this would be our CRM. Unfortunately, this has been a disaster. The product is not user-friendly and they wrangle you into long-term contracts. They have numerous webinars available to learn the product if you have the time to learn it. If you already have a job this is a second job. Good luck trying to reach customer service. Help starts with a BOT, then in 24 hours a live chat and if you are not glued to your computer and do not answer quickly they ask if you are still there then close out the conversation. Additionally, the auto-replies to our customers become obnoxious to the point the customers ask to be unsubscribed. Really glad to be done with them. If you have a dedicated marketing person who can spend hours learning the system and control the timing of the drip campaigns it has all the bells and whistles. In my humble opinion, kvCORE is costly and lacks the support needed to use its advanced system.
  • Advanced lead generation
  • Real customer service
  • Quick customer service response
If you have a dedicated marketing manager it is a great tool.
  • Overview of the team lead activity
  • Costly
  • Overwhelming product
Brivity was an excellent CRM. The new brokerage we went to had kvCORE as part of the plan and why we changed. I would definitely go back to Brivity given the choice.
Too complicated/it is a second job keeping up with it.
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