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Lattice Engines (discontinued)

Lattice Engines (discontinued)

Overview

What is Lattice Engines (discontinued)?

D&B Lattice (formerly Lattice Engines) was a Predictive Lead Scoring solution that blended the contact profile and behavioral information from Marketing Automation systems with additional attributes that could contain hidden buying signals. The product has been discontinued.

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Learn from top reviewers

A free-falling product after the D&B acquisition

Rating: 2 out of 10
September 12, 2020
IncentivizedVetted ReviewVerified User
Lattice Engines is being used to score our leads and contacts for our Inside Sales team. The main output is a grade that we use internally to prioritize which responses are se...
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Verified user
Manager
Lattice Engines (discontinued)3 years of experience

Great for data-driven propensity model-in-a-box

Rating: 7 out of 10
September 24, 2018
IncentivizedVetted ReviewVerified User
I used Lattice in my previous role at Turbonomic. At the time, it was brought in by Marketing to help prioritize a list of target accounts for the sales organization to pursue...
Continue reading
Charles Wu
Manager - Marketing
Marketing Analytics
Carbon Black, Inc.
Lattice Engines (discontinued)1 year of experience

Review

Rating: 8 out of 10
January 14, 2014
Vetted ReviewVerified User
Continue reading
Dorea Zalesak
Account Manager - Sales
Inside Sales Commercial Account Manager (Print & Personal Systems)
Hewlett-Packard
Lattice Engines (discontinued)1 year of experience

Lattice Engine Review

Rating: 9 out of 10
October 16, 2013
Vetted ReviewVerified User
Continue reading
Christian Wolfe
Executive - Corporate
VP Business Intelligence & Strategy
Stretchr, Inc.
Lattice Engines (discontinued)1 year of experience

Proven ROI

Rating: 9 out of 10
October 2, 2013
Vetted ReviewVerified User
Continue reading
Matt Sullivan
Director - Sales
VMware
Lattice Engines (discontinued)2 years of experience
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Pricing

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Lattice Engines (discontinued)

Lattice Engines (discontinued)

N/A
Unavailable

What is Lattice Engines (discontinued)?

D&B Lattice (formerly Lattice Engines) was a Predictive Lead Scoring solution that blended the contact profile and behavioral information from Marketing Automation systems with additional attributes that could contain hidden buying signals. The product has been discontinued.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Lattice Engines (discontinued)?

D&B Lattice was a customer data platform (CDP) that provided predictive lead scoring. The service has been discontinued, but similar capabilities are now provided by D&B's modern product line.

Lattice Engines (discontinued) Competitors

Lattice Engines (discontinued) Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

D&B Lattice (formerly Lattice Engines) was a Predictive Lead Scoring solution that blended the contact profile and behavioral information from Marketing Automation systems with additional attributes that could contain hidden buying signals. The product has been discontinued.

Demandbase One and 6sense are common alternatives for Lattice Engines (discontinued).

Reviewers rate Support Rating highest, with a score of 8.7.

The most common users of Lattice Engines (discontinued) are from Enterprises (1,001+ employees).
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Comparisons

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Reviews From Top Reviewers

View all reviews
(1-5 of 7)

Great for data-driven propensity model-in-a-box

Rating: 7 out of 10
Incentivized
September 24, 2018
CW
Charles Wu
Marketing Analytics
Carbon Black, Inc. (Computer Software, 201-500 employees)
Vetted Review
Verified User
Lattice Engines (discontinued)
1 year of experience
View profile
Pros
  • Firmographic Information on accounts - Lattice uses best in class data sources to make sure account information is up to date
  • High Level technographic data - Lattice will generally identify which core products are being used at a company
  • Easy to use UI and model building.
Cons
  • Detailed technographic information - we had a lot of issues with Lattice not being able to identify specific technologies being used by a company, which would be able to provide us materially different context as a seller.
  • Model is built once and is static until refreshed - do not get meaningful feedback into the model in real-time
  • Hard to identify which attributes are meaningful enough to include as enrichment in SFDC.

A free-falling product after the D&B acquisition

Rating: 2 out of 10
Incentivized
September 12, 2020
Verified User
Manager in Sales
Computer Hardware Company, 1001-5000 employees
Vetted Review
Verified User
Lattice Engines (discontinued)
3 years of experience
Pros
  • Lattice does a decent job of rating leads that are low performing/low priority
  • The rating models allow for flexibility within the enterprise
  • The grading model is easy to understand from an end user perspective
Cons
  • Parts of the model are 'blackbox' and no one outside Lattice knows how they work
  • Support/Success teams have been very difficult to work with since the acquisition
  • Grading is a little too simplified - not much gradation
  • Very heavyweight integration that uses a lot of resources within SFDC

Review

Rating: 8 out of 10
January 14, 2014
DZ
Dorea Zalesak
Inside Sales Commercial Account Manager (Print & Personal Systems)
Hewlett-Packard (Information Technology and Services, 10,001+ employees)
Vetted Review
Verified User
Lattice Engines (discontinued)
1 year of experience
Pros
  • Prospecting Prioritization - helps predict what companies may be great prospects for sales based on trends and outside information.
  • Central location for information - compiles custom fields to easily see things like purchase history, contacts, and news articles in one place, so it limits my time spend researching before cold calling.
  • Integration with Salesforce.com - integrates into our CRM tool so I can make notes on conversations, create opportunities right out of the tool, and also assign follow up items seamlessly.
Cons
  • PRISM is really as good as the information that is fed into it. We have had issues with contacts being recognized between PRISM and Salesforce, but it was due to he information we loaded. I would love to see more competitive information, though I think that is something we need to work on internally.

Lattice Engine Review

Rating: 9 out of 10
October 16, 2013
CW
Christian Wolfe
VP Business Intelligence & Strategy
Stretchr, Inc. (Computer Software, 1001-5000 employees)
Vetted Review
Verified User
Lattice Engines (discontinued)
1 year of experience
Pros
  • As I mentioned, the software identified high potential customers and focused our reps on better opportunities.
  • It increased the velocity of sales of our new reps substantially. They spent much less time prospecting and much more time discussing real solutions with our customers
Cons
  • The product performed fine - at times change management was difficult. That said, The Lattice team did a great job supporting us through this change.

Proven ROI

Rating: 9 out of 10
October 02, 2013
MS
Matt Sullivan
Director in Sales
VMware (Computer Software, 10,001+ employees)
Vetted Review
Verified User
Lattice Engines (discontinued)
2 years of experience
Pros
  • SalesPrism is provides a great way to target accounts that are likely to buy that product. By identifiying key account attributes you can narrow down a large potential pool of account candidates to an exact one for reps and marketing to target.
Cons
  • The UI is not user friendly and does not fit incredibly well into SFDC. That said, with some use, it gets easier. Columns of key data presented on the accounts should be more standardized and sort from largest to smallest.
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