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LeadSquared

LeadSquared

Overview

What is LeadSquared?

LeadSquared is a marketing automation and CRM platform. It includes landing pages, email marketing, lead management, analytics, connectors, and WordPress Plugins.

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Recent Reviews

TrustRadius Insights

LeadSquared is a versatile software that has been widely used for lead management, tracking, and analysis in marketing-focused …
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LeadSquared Review

8 out of 10
March 15, 2018
Our organization generates leads from Facebook ads, IVR, web chat, and websites. The lead capture is seamless from all sources using …
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Read all reviews

Popular Features

View all 19 features
  • Dashboards (38)
    10.0
    100%
  • Standard reports (38)
    10.0
    100%
  • Lead scoring and grading (38)
    8.0
    80%
  • Email deliverability reporting (38)
    6.0
    60%
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Pricing

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Marketing Automation Pricing - Basic/Standard/Enterprise/Custom

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Cloud
per month

Sales Execution CRM Pricing - Lite/Pro/Super/Custom

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Cloud
per month

Entry-level set up fee?

  • $100 Per Account
    Optional
For the latest information on pricing, visithttp://www.leadsquared.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Ace Goals: The modern way to set targets and manage objectives || LeadSquared Products

YouTube

In depth demo - Key Features of LeadSquared

YouTube
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Features

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

7.4
Avg 6.0

Lead Management

The process of tracking and managing prospective customers from lead generation to conversion.

8
Avg 7.4

Campaign Management

Users can schedule campaigns and/or events with reminders, announcements, etc.

4.1
Avg 6.3

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

10
Avg 6.9

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

8.7
Avg 6.6
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Product Details

What is LeadSquared?

LeadSquared CRM is a SaaS platform that provides sales, marketing, and on-boarding automation solutions.

It specialises in solving sales challenges for high lead-volume, high-velocity businesses that have multiple sales channels and teams. Currently, LeadSquared is helping 2000+ enterprises across 40 countries enhance their sales.

With industry-centric solutions, LeadSquared serves EdTech, Education, Finance, Healthcare, Real Estate, Automotive, and Hospitality industries.

LeadSquared CRM aims to help users:

· Reduce lead leakage to zero with landing pages, connectors, and APIs.

· Understand intent with 360-degree user profile, behaviour, activity & and social tracking.

· Visualise user & communications journeys with the workflow builder.

· Communicate with prospects & customers on the channels of their choice - text, whatsapp, email, call, self-serve portals, and social.

· Integrate with other marketing and sales apps- native connectors, robust APIs, and developer platform

LeadSquared Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Landing pages
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Lead Management Features

  • Supported: Lead nurturing automation
  • Supported: Lead scoring and grading
  • Supported: Automated sales alerts and tasks

Reporting & Analytics Features

  • Supported: Dashboards
  • Supported: Standard reports
  • Supported: Custom reports

Platform & Infrastructure Features

  • Supported: API
  • Supported: Role-based workflow & approvals
  • Supported: Customizability

LeadSquared Screenshots

Screenshot of Lead CaptureScreenshot of Lead DistributionScreenshot of Lead NurturingScreenshot of Sales AutomationScreenshot of Sales TrackingScreenshot of Workflow AutomationScreenshot of Remote Workforce ManagementScreenshot of Analytics

LeadSquared Video

Leadsquared - A Sales Execution Platform

LeadSquared Integrations

  • GoTo Webinar
  • CallRail
  • Super Receptionist V2
  • LiveChat Connector
  • Zopim Connector
  • Facebook Lead Ads Connector
  • MarkCopy Connector
  • LeadSquared Generic Telephony Connector
  • Custom Dashlets Builder
  • LeadSquared Mobile App Notifications
  • Exotel V2
  • Social Media Discovery App (BETA)
  • Olark Connector
  • LeadSquared for WordPress
  • Twitter Lead Card Connector
  • OzoneTel Connector
  • Ameyo Connector
  • LeadSquared for Outlook
  • MCube Connector
  • Gravity Form LeadSquared Add-On
  • SparkTG
  • LeadSquared Freshdesk Connector
  • Custom Tab Connector
  • SMS Marketing App
  • LeadSquared Email Sync
  • Lead Distribution Automation
  • Google/Outlook Calendar

LeadSquared Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported CountriesIndia, United States of America, United Kingdom, Australia, Singapore, Germany, Brazil, Argentina, South Africa, Spain, Italy, China, Japan
Supported LanguagesEnglish

Frequently Asked Questions

LeadSquared is a marketing automation and CRM platform. It includes landing pages, email marketing, lead management, analytics, connectors, and WordPress Plugins.

HubSpot Marketing Hub, Keap, and Adobe Marketo Engage are common alternatives for LeadSquared.

Reviewers rate Lead nurturing automation and Dashboards and Standard reports highest, with a score of 10.

The most common users of LeadSquared are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(102)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

LeadSquared is a versatile software that has been widely used for lead management, tracking, and analysis in marketing-focused organizations. Users have found it invaluable for managing leads from multiple websites and online ads, as well as optimizing call center operations. The ability to design and schedule professional-looking emails quickly has streamlined email marketing and outreach processes for marketing and business development teams. Additionally, LeadSquared's integrated CRM functionality has eliminated the need for a separate CRM platform, providing a comprehensive solution for maintaining leads and analyzing marketing performance. The seamless capture of leads from various sources such as websites, social media, and toll-free numbers has further enhanced the efficiency of lead management.

LeadSquared's automation features have proven highly beneficial for sales teams in terms of lead prioritization, tracking, automation, and sales attribution. Users have praised the software's ability to score leads and track engagement, allowing them to identify leads with high conversion potential. The robust reporting feature enables users to provide instant snapshots of leads in the marketing funnel to clients, facilitating effective communication and decision-making. Furthermore, LeadSquared serves as a cost-effective marketing automation platform for B2B clients, offering a wide range of features including campaign creation, distribution, analytics, lead scoring, landing pages, triggered campaigns, and CRM functionality. Startups have also found value in using LeadSquared for sales and marketing purposes, enabling them to manage registered users and provide a seamless customer experience. Overall, users recommend LeadSquared as a top choice for lead management and marketing automation due to its user-friendly design, customizable nature, cost-effectiveness, and excellent customer service support.

Intuitive User Interface: Several users have praised LeadSquared for its highly intuitive and user-friendly interface. Users appreciate the simplicity and ease of navigation, which allows for efficient task management and lead tracking. The intuitive interface enables users to quickly perform tasks and effectively manage their leads.

Responsive Customer Support: Many reviewers consistently praise the customer support provided by LeadSquared. They mention that the support team is highly active, helpful, and responsive. Users appreciate the prompt assistance provided by the support team in resolving issues and addressing queries, ensuring a positive customer experience.

Wide Range of Features: Users appreciate the wide range of features and functionalities offered by LeadSquared. They specifically mention the simplicity of setting up campaigns and seamless integration with WordPress websites. This ease of use allows users to streamline their workflows and effectively manage their marketing efforts.

Inefficient Drip Email Functionality: Some users have expressed dissatisfaction with LeadSquared's drip email functionality, specifically in setting up drips for those who did not open the email. They feel that this limitation hinders their ability to effectively engage with leads and would like to see improvements in this area.

Lack of Mobile-Friendly Landing Pages: Several reviewers have mentioned that the landing pages created using LeadSquared are not mobile-friendly. This poses a challenge as mobile usage continues to grow, and it restricts their ability to deliver an optimal user experience on different devices. Users suggest enhancing the software by providing more mobile-responsive templates for landing pages.

Limited Integration Options: Users have highlighted the need for better connectivity with multiple apps in LeadSquared. They feel that the current integration options are insufficient and request expanded functionality to seamlessly connect with other tools they use in their workflow.

Attribute Ratings

Reviews

(1-9 of 9)
Companies can't remove reviews or game the system. Here's why
Mahesh Murarka | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
- UI is intuitive & easy to start but more importantly product grew with us as we upgraded to advance features to optimize our campaigns. - One of the best support. Whenever I contacted them I heard back almost immediately. Now with their improved selfhelp guides, I rarely have to - Though this was not & shouldn't be reason to use LS, but their low pricing does help
Suneet Singh Kochar | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
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