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Lefty

Lefty

Overview

What is Lefty?

Lefty is an influencer marketing platform with a focus on Instagram. Lefty affords users access to 5 million influencers profiles. On the platform, you can identify relevant profiles for your brand, manage them and collect all the pieces of content…

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Recent Reviews

TrustRadius Insights

Lefty has proven to be an invaluable tool for users seeking to monitor and develop influencer campaigns. Users have praised the platform …
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Pricing

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What is Lefty?

Lefty is an influencer marketing platform with a focus on Instagram. Lefty affords users access to 5 million influencers profiles. On the platform, you can identify relevant profiles for your brand, manage them and collect all the pieces of content they have created for you on Instagram, posts as…

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.platform.lefty.io/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Demos

Lefty Ocho AR Demo

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FNAF Lefty Captures Puppet Demo in dc2

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Product Details

What is Lefty?

Lefty is an influencer marketing platform with a focus on Instagram. Lefty affords users access to 5 million influencers profiles. On the platform, you can identify relevant profiles for your brand, manage them and collect all the pieces of content they have created for you on Instagram, posts as well as stories.

Lefty Features

  • Supported: Identify influencers
  • Supported: Manage influencers
  • Supported: Retrieve content
  • Supported: Analyse the campaign

Lefty Screenshots

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Lefty Competitors

Lefty Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesWorldwide
Supported LanguagesEnglish
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Comparisons

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Reviews

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Lefty has proven to be an invaluable tool for users seeking to monitor and develop influencer campaigns. Users have praised the platform for providing important metrics and insights that enable them to make educated decisions. With Lefty, users can track their influencer campaigns in detail, compare them to each other, and recover publications where their brand was present but not identified, ultimately strengthening their campaign's image.

One of the key business problems solved by Lefty is the organization and tracking of social media content on a daily basis. Users have found that Lefty saves them both time and effort by simplifying the process of managing and assessing the performance of their influencer campaigns. Additionally, Lefty's audience reports have allowed users to narrow down their target audience and explore new parameters they hadn't considered before.

Another notable use case for Lefty is the ability to measure the performance of influencer posts and stories worldwide through geotargeted filters. This feature has been particularly useful for brands with global reach, as it enables them to analyze the impact of their campaigns across different locations.

Overall, Lefty has become a go-to platform for many brands seeking to maximize their marketing potential through social influencer marketing. With its user-friendly interface, comprehensive campaign management tools, and informative reporting format, users believe that Lefty should have wider accessibility in order to benefit even more businesses in their influencer marketing efforts.

Instagram Story Monitoring: Several users have found Lefty to be one of the few influencer platforms that easily allows for Instagram story monitoring, saving significant time for their team.

Highly Praised Discovery Tool: The discovery tool provided by Lefty is highly praised by users. It offers a database of relevant influencers in various categories such as fashion, beauty, travel, and wellness. This feature is particularly helpful when looking for specific targets in a specific city or those celebrating a certain holiday.

User-Friendly and In-Depth Reports: Lefty is considered extremely user-friendly and provides a better understanding of influencer campaigns through its generated reports. Users appreciate the useful and in-depth insights into specific collaborations and performance, which allow them to identify the ROI of influencer campaigns and promote them to clients.

  1. Limited advanced profiling tool: Some users have expressed that the tool for identifying new profiles based on other profiles is not as advanced as they would like it to be. They feel that it could be improved to provide more accurate and comprehensive results, allowing them to better target their influencer marketing campaigns.

  2. Occasional loading problems with multiple account tracking: Several reviewers have reported occasional loading problems when the platform is tracking multiple social media accounts and data. This has resulted in some posts and stories not being tracked at times, although overall the data presented by Lefty remains updated and accurate.

  3. Lack of customizable plans: Users have mentioned that they would appreciate more flexibility in choosing the features and services offered by Lefty's plans. They feel that having more customization options based on a company's specific needs would be beneficial, allowing them to tailor their experience and optimize their influencer marketing strategies accordingly.

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