August 09, 2018
LinkedIn - Connecting real people with relevant actionable insights, contact info, employment history, areas of expertise and exploration
Score 9 out of 10
Read Michael J. Towle's full review
Likelihood to Renew
This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.